Eisenberg Paris
 | |
| Industry | Cosmetics |
|---|---|
| Founder | José Eisenberg |
Key people | José Eisenberg Edmond Eisenberg |
| Website | eisenberg |
Eisenberg Paris is a luxury skin-care, fragrance and make-up brand founded by José Eisenberg in 2000. The company is known for the use of the Trio-Molecular Formula in its skin care products, and for its L’Art du Parfum concept. The Trio-Molecular Formula is a patented technology discovered and developed by the founder.[1][2]
History
In 1985, José Eisenberg decided to create a beauty brand. After thirteen years of scientific research and two years of medical and clinical tests, he developed what he called the Trio-Molecular Formula.[3][4] In 2000, he launched his brand, José Eisenberg and a year later the brand's name was shortened to Eisenberg.[5]
Edmond Eisenberg, José's son, is in charge of the strategy and the international development of the brand.[4]
Products
The company launched its first skincare range in 2001 based on his Trio-Molecular Formula. According to the company, this formula contains three molecules existing in nature which can help regenerate, energise and oxygenate the skin.[6][7]
The first perfume "J'OSE" was launched in 2002.[8] Other skincare product lines were developed: the men’s range in 2007, followed by the Excellence range in 2008 and the Sublime Tan Sun Care line in 2009.[9]
In 2011, José launched “l’Art Du Parfum,” a collection of 15 perfumes. The design for the range was done by José and Juarez Machado. The concept gained considerable media attention.[10][11] Eisenberg launched its makeup line with the Fond de Teint Correcteur Invisible in 2012.[12] The brand’s latest skincare launch was the Pure White range in 2014.[13]
Awards
- BAZAAR - Cryoform - Year-end Men's Skin-care Competition 2011[14]
- Cosmopolitan selected Firming Remodelling Mask by Eisenberg as the best mask in selective skincare in 2011.[15]
- Cosmopolitan selected Eau Fraiche for men as the most original fragrance for men in 2011.[15]
- Cosmopolitan – Invisible Corrective Make-up – best selective foundation 2012[16]
- InStyle Magazine Best Beauty Buys 2013 - Face Refining Serum[17]
- Men’s Health - Repairing Night Treatment won Product of the Year Men's Health 2013[18]
- Máxima Beleza & Perfumes 2014[19]
References
- ^ "La Beauty Experience Eisenberg Paris". Trendy Trendy. Retrieved 10 May 2014.
- ^ "Profumi Eisenberg Paris, come opere d'arte". Beauty Dea. Retrieved 10 May 2014.
- ^ "WYWIAD Z JOSÉ EISENBERGIEM - O SZTUCE TWORZENIA KOSMETYKÓW". iBeauty. Retrieved 10 May 2014.
- ^ a b "Il lusso della bellezza (Colazione con Eisenberg)". Milano Finanza. Retrieved 9 May 2014.
- ^ "Alta tecnologia, estetica e ricerca le carte di Eisenberg per la bellezza". La Republica. Retrieved 9 May 2014.
- ^ "Ultra Hydrating Biphasic Care von Eisenberg Paris". Model Vita. Retrieved 10 May 2014.
- ^ "Eisenberg Paris Sérum Affinant Visage - serum modelujące twarz". Glow.pl. Retrieved 10 May 2014.
- ^ "Eisenberg Paris… La mia wishlist!". Style.it. Retrieved 10 May 2014.
- ^ "Wyniki konkursu Eisenberg Sublime Tan!". Wizaz. Retrieved 10 May 2014.
- ^ "JOSÉ EISENBERG: L'ART DU PARFUM". Elle. Retrieved 19 April 2014.
- ^ "Sephora lancia una minicollezione a regola d'arte". La Republica. Retrieved 19 April 2014.
- ^ "Negozi Monomarca nie piani di Eisenberg". Il Sole 24 Ore. 28 March 2014. p. 11.
- ^ "Три новинки Eisenberg. Coming soon". Beauty Insider. Retrieved 15 May 2014.
- ^ "Eisenberg". Bazaar. December 2011. p. 270.
- ^ a b "Noskaidro Cosmopolitan Beauty Awards 2011 uzvarētājus!". Cosmopolitan Latvia. Retrieved 16 May 2014.
- ^ "Eisenberg Invisible Corrective Make-Up". Cosmopolitan. June 2012. p. 62.
- ^ "Best Beauty Buys 2013". InStyle Magazine. 2013. p. 100.
- ^ "Swiezy Jak Poranek". Men's Health. 2013. p. 32.
- ^ "PRÉMIOS MÁXIMA BELEZA & PERFUMES 2014". Máxima. Retrieved 20 May 2014.