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Gigya, Inc.
Company typeSubsidiary
United States
Area served
Key people
  • Patrick Salyer
  • (CEO)
  • Rooly Eliezerov
  • (Co-Founder & President)
  • Eyal Magen
  • (Co-Founder and Chief Strategy Officer)
Number of employees
280 (as of 2017)

Gigya, Inc. is a technology company founded in Tel Aviv, Israel and headquartered in Mountain View, California with additional offices in New York, Tel Aviv, London, Paris, Hamburg, and Sydney.[1]


Gigya offers a customer identity management platform for managing profiles, preference, opt-in and consent settings.[2] Gigya's technology is used by many corporations including Fox, Forbes, Repsol, Toyota, RTL Netherlands, Campbells, Fairfax Media, Wacom, ASOS, and Turner according to the company's website.[3] Gigya offers an identity management platform for businesses which includes products for customized registration, social login, user profile and preference management, user engagement and loyalty, and integrations with third-party marketing and services platforms.[4][5]


Gigya was founded in Tel Aviv, Israel in 2006.[6][7] Patrick Salyer became CEO in March 2011.[8] Gigya has worked with SAP Hybris since 2013. As of November 2014, Gigya had raised $104M from Intel Capital, Benchmark Capital, Mayfield Fund, First Round Capital, Advance Publications (parent company of Condé Nast),[9] DAG Ventures,[10] Common Fund Capital, Vintage Investment Partners, and Greenspring Associates.[11] Software maker Adobe Systems is also an investor.[12] In a 2017 press release, Gigya was named leader in "The Forrester Wave: Customer Identity And Access Management, Q2 2017."[13][14]

In September 2017, the company was acquired by SAP for $350 million.[15][16] In October 2017, Gigya Introduced enterprise preference manager to address new privacy regulations.[17]

2014 hacking incident[edit]

On 27 November 2014, the Syrian Electronic Army hijacked the domain by changing its DNS configuration at the domain registrar directly, outside of Gigya's system and control. Shortly after the incident, the CEO of Gigya, Patrick Salyer confirmed the news officially on Gigya's blog,[18] stating that no data was compromised, and that the issue had been resolved within an hour of Gigya identifying the issue. The next day, on 28 November 2014, the Syrian Electronic Army issued a statement taking responsibility for the attack.[19][20]

See also[edit]


  1. ^ "Customer Identity and Access Management (CIAM) Solutions".
  2. ^ "SAP confirms acquisition of Israeli co Gigya". Globes. 2017-09-24. Retrieved 2023-09-04.
  3. ^ "Customer Identity and Access Management (CIAM) Solutions".
  4. ^ "Customer Identity and Access Management (CIAM) Solutions".
  5. ^ "Customer Identity and Access Management (CIAM) Solutions".
  6. ^ "SAP buying Israel's Gigya for reported $350 million". Israel21c. 2017-09-25. Retrieved 2020-05-07.
  7. ^ Solomon, Shoshanna. "SAP reportedly buys Israeli-founded Gigya for $350 million". Retrieved 2020-05-07.
  8. ^ Takahashi, Dean (July 1, 2011). "Gigya launches gamification suite to make web sites more fun (exclusive)". VentureBeat. Retrieved December 13, 2012.
  9. ^ Empson, Rip (June 11, 2012). "Gigya grabs $15.3M from Benchmark, Adobe to "socialize" your business". TechCrunch. Retrieved December 13, 2012.
  10. ^ "Gigya". VentureBeat Profiles. Retrieved December 13, 2012.
  11. ^ Liyakasa, Kelly (September 19, 2013). "Gigya banks $25M from ExactTarget investor Greenspring" AdExchanger. Retrieved September 19, 2013.
  12. ^ "Portfolio companies". Adobe Ventures. Adobe Systems. Retrieved December 13, 2012.
  13. ^ "Forrester Wave Q2 2017: Gigya è Leader nel CIAM". Archived from the original on 2017-08-23. Retrieved 2023-09-04.
  14. ^ Gigya named a leader in customer identity access management
  15. ^ Lunden, Ingrid. "SAP buys customer identity management firm Gigya for $350M". TechCrunch. Retrieved 2017-10-26.
  16. ^ Meyer, David (24 September 2017). "SAP Wants To Help Companies Get a Better Picture of You". Fortune. Retrieved 26 September 2017.
  17. ^ "Gigya Introduces Enterprise Preference Manager To Fortify Customer Trust and Address New Privacy Regulations". 11 October 2017. Retrieved 2017-11-15.
  18. ^ Salyer, Patrick. "Regarding Today's Service Attack". Gigya, Inc. Archived from the original on 2014-12-02.
  19. ^ "New Attack On The Western Media Websites". Archived from the original on 2014-12-04.
  20. ^ Stosh, Brandon (27 November 2014). "Syrian Electronic Army Hacks Forbes, Ferrari, Daily Telegraph, Independent, Intel Among Hundreds of Others".

External links[edit]