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Indiaplaza logo.png
Indiaplaza logo.
Available inEnglish
OwnerK Vaitheeswaran
Alexa rankDecrease 3,698 (October 2013)[1]
Current statusinactive

Indiaplaza was an Indian electronic commerce.[2] Indiaplaza was one of the pioneers in the online shopping space in India.[3][4][5] It was earlier known as Fabmart and then Fabmall, after which the company acquired US-based online shopping firm and rebranded itself as in India, and as in the United States, which were later merged into a single website.[6]


In June 1999, K Vaitheeswaran[7] and five of his friends including V S Sudhakar, Vipul Parekh, Hari Menon, V S Ramesh and Sundeep Thakran founded India's first online departmental store. The website was launched in September 1999 which then offered only music CDs for sale. Between February and October 2000, the website introduced additional categories including books, movies, watches, and groceries. In February 2002, they launched the first offline grocery store in Bangalore, India.[citation needed]

Funding[edit] received angel funding from The Indigo Monsoon Group (IMG), a private investment firm based in the USA known for investing in Indian Internet and mobile domains. IMG's other investments include, a leading online community for Indians integrating social media with local commerce, and, a leading online India-inspired and customized apparel retailer aimed at a global audience.[4] In February 2011, Indiaplaza successfully concluded a deal for Series A US $5 million funding from Indo-US Venture Partners (IUVP) who had previously invested in other internet companies like Myntra, and Snapdeal.[8]

Despite securing these funding sources, Indiaplaza was unable to raise sufficient funding in 2012–2013, which meant that the company had to cease trading.[citation needed]

Product range[edit]

Indiaplaza offered few thousand products online including books, CD-ROMs, cameras, mobile phones, apparel, jewelry, flowers, chocolates, watches, and food items.[2][9]

Indiaplaza Golden Quill Book Award[edit]

The "Indiaplaza Golden Quill Book Awards" were instituted by Indiaplaza in 2008, to be conferred to an Indian author domiciled in India. The award was for an original full-length novel or work of fiction in English or a translation into English of an original full-length novel or work of fiction of any Indian language published in India in the previous calendar year.[10]

See also[edit]


  1. ^ " Site Info". Alexa Internet. Retrieved 2012-10-15.
  2. ^ a b " Looking At $10M Fundraise". Reuters. 2011-03-15.
  3. ^ "Site for shoppers". The Hindu. Chennai, India. 2007-09-13.
  4. ^ a b
  5. ^ "Online retail: Are e-retail firms in India building a bubble again?". The Times Of India. 2011-07-19.
  6. ^
  7. ^ "7 Lessons From The Failure Of E-Commerce Pioneer Indiaplaza". Huffington Post. 25 December 2015. Retrieved 20 September 2016.
  8. ^
  9. ^
  10. ^

External links[edit]