Kahala (apparel)
Kahala is a manufacturer of aloha shirts founded in Honolulu, Hawai’i in 1936 by George Brangier and Nat Norfleet. Originally named Branfleet as a portmanteau of the founders' surnames, Kahala is the oldest currently operating apparel company in Hawai‘i.[1] Kahala's Aloha Shirts are screen printed on 100% rayon fabric, which is a natural cellulosic fiber.[2] It is named after the Kāhala neighborhood in Honolulu. Their aloha shirt was originally made from repurposed kimono and yukata cloth; rayon became standard for aloha shirts because silk was subject to rationing for use in parachutes.
Kahala has collaborated with brands including Gitman Vintage and Todd Snyder.[3]
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