Laura Ries
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Laura Ries is an author of marketing books and co-founder in of the advertising consultancy firm Ries & Ries with her father, Al Ries. She has also written several books[1]
Career[edit]
Laura Ries is an advertising and branding consultant at her firm, Ries & Ries since 1994. [1] She has also been a television personality and has been invited to be a commentator on contemporary branding news for television [2] and written publications.[3] In 2008, the Atlanta Business Chronicle named Laura in their annual top 40 under 40 list.[4]
Books[edit]
Works by Laura Ries with Al Ries, published by HarperCollins:
- 22 Immutable Laws of Branding (1998) ISBN 978-0060007737
- 11 Immutable Laws of Internet Branding (2000) ISBN 978-0060196219
- The Fall of Advertising and the Rise of PR (2002) ISBN 978-0060081980
- The Origin of Brands (2004) ISBN 978-0060570156
Other works by Laura Ries:
- Visual Hammer (2015) ISBN 978-0984937066
- Battlecry (2015) ISBN 978-0984937097
References[edit]
- ^ "Hatsun sets sights beyond South – Ice-cream plant coming up in Seychelles". The Hindu Business Line. 19 December 2003. Retrieved 20 July 2010. CS1 maint: discouraged parameter (link)
- ^ "Ries: Arrogant for New York Times to say they're 'the truth'".
- ^ "Seth Rogen goes 'bananas' in Walmart ad for Oscars".
- ^ "40 Under 40 Rising Stars".
External links[edit]
Categories:
- Living people
- Northwestern University alumni
- American business writers
- Women business writers
- American economics writers
- Marketing people
- Marketing theorists
- 20th-century American women writers
- 20th-century American non-fiction writers
- 21st-century American women writers
- American women non-fiction writers
- 21st-century American non-fiction writers