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Lipsy Limited
Company typePrivate limited company
Founded1988 in the UK
ParentNext plc

Lipsy Limited, also known as Lipsy London, is a British fashion and cosmetic retailer. The company sells women's and children's apparel, accessories, beauty products and homeware through external websites and in-store sales.

The Lipsy brand was founded in 1988 and is based in the UK.[1] As of 2021, the brand is sold online, in 40 Next stores, and wholesale and franchise operations.[2]

The brand's website was launched in 2006.[3] In 2008, Lipsy was purchased by the fashion chain Next plc for £17.3 million.[4][5] In 2011, the company partnered with Alhokair Group to open Lipsy stores in Saudi Arabia, Jordan, Egypt, Morocco, Kazakhstan, Azerbaijan, and Georgia.[6] Lipsy was also sold internationally at that time through Bloomingdales, Robinsons (Singapore), and Myer (Australia).[7]

In January 2018, Lipsy stopped selling through its own website and made the decision to focus on sales through external websites, Next and ASOS, and in-store sales.[8] As of that time, the company had 50 stores in the UK and 31 worldwide.[8]

In 2019, Lipsy acquired Fabled by Marie Claire, a beauty brand.[9] In 2021, Lipsy launched a womenswear brand, Love & Roses.[10]

Several celebrities have been the face of the label, including Michelle Keegan,[11] Pixie Lott,[12] Alex Gerrard,[13] Ariana Grande,[14] Kelly Rohrbach,[15] Kate Upton,[16] and Amy Jackson.[17] Lipsy also worked with Kim, Khloé, and Kourtney Kardashian and carried the Kardashian Kollections.[18][1]


  1. ^ a b Lynch, Alison (2013-10-21). "The Kardashian sisters launch new Lipsy range and confirm a kids kollection". Metro. Retrieved 2021-06-03.
  2. ^ "Next annual report 2021" (PDF).
  3. ^ "Fashion brand Lipsy pulls concession store from Freshney Place". GrimsbyLive. 2018-02-20. Retrieved 2021-06-29.
  4. ^ "Next buys youth brand Lipsy for £17m". The Guardian. 2008-10-02. Retrieved 2021-05-30.
  5. ^ "Lipsy founders sell to Next in £17.4m deal". Manchester Evening News. 2010-04-16. Retrieved 2021-05-30.
  6. ^ "Lipsy to launch in the Middle East - Retail Gazette". Retrieved 2021-06-03.
  7. ^ "Lipsy strikes deal with Alhokair to open 40 international stores". Retail Week. Retrieved 2021-06-03.
  8. ^ a b Bearne, Suzanne (2018-10-02). "Lipsy to branch into menswear". Drapers. Retrieved 2021-06-03.
  9. ^ "Next plc Results for the Year Ending January 2020" (PDF).
  10. ^ Wadham, Caroline (2021-02-09). "Lipsy launches new womenswear brand". Drapers. Retrieved 2021-06-03.
  11. ^ "Michelle Keegan's New Lipsy Collection Will Give You Serious New Year's Eve Goals". HuffPost UK. 2016-12-20. Retrieved 2021-06-03.
  12. ^ "Pixie Lott launches fashion range at Manchester Arndale's Lipsy store – and speaks exclusively to MM". Mancunian Matters. 2011-09-27. Retrieved 2021-06-03.
  13. ^ Sampson, Issy (2013-08-19). "Breaking news: Alex Gerrard is the new face of Lipsy glasses so stop everything you're doing and look at the pictures". mirror. Retrieved 2021-06-03.
  14. ^ Marfil, Lorelei (2016-02-03). "Ariana Grande Named Face of Lipsy, Launches Collection". WWD. Retrieved 2021-06-03.
  15. ^ "Kelly Rohrbach is the new face of Lipsy London's swimwear range". January 26, 2017. Retrieved 2021-06-03.
  16. ^ "Supermodel Kate Upton is the new face of Lipsy's Spring/Summer 2018 collection". HELLO!. 2018-03-02. Retrieved 2021-06-03.
  17. ^ Murphy, Catherine (2017-07-12). "Scouse Bollywood star Amy Jackson launches Lipsy collection". Liverpool Echo. Retrieved 2021-06-03.
  18. ^ "Kim, Kourtney and Khloé unveil new Kardashian Kollection for Lipsy". HELLO!. 2014-05-07. Retrieved 2021-06-03.

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