Mitsubishi Motors Philippines
 | |
| Company type | Subsidiary |
|---|---|
| Industry | Automotive |
| Founded | 1963 (Chrysler Philippines Corporation) 1987 (Mitsubishi Motors Philippines) |
| Headquarters | Ortigas Avenue Extension Taytay, Rizal, Philippines |
Key people | Hikosaburo Shibata (President, CEO) |
| Products | Automobiles, Trucks, SUVs, Pickup Trucks, Minibuses |
Number of employees | c.700 (2008) |
| Parent | Mitsubishi Motors (51%) Sojitz Corporation (49%) |
| Subsidiaries | Asian Transmission Corp. (ATC) |
| Website | mmpc.ph |
Mitsubishi Motors Philippines Corporation (MMPC) is the Philippine operation of Mitsubishi Motors Corporation, where it is the second biggest seller of automobiles,[1] a position it has held on and off for over a decade.[2][3] It was originally established as the Chrysler Philippines Corporation in 1963 before Mitsubishi took control and renamed it on January 30, 1987.[4] It also owns a subsidiary, Asian Transmission Corp. (ATC), located at Calamba, Laguna since its establishment in 1973, which produces auto components.[5]
It is one of the company's four manufacturing facilities outside Japan, and currently produces the Adventure and L300 FB Van. MMPC appointed the distributor of Mitsubishi Fuso commercial vehicles in the Philippines.
Production and sales
| Year | Lancer | Adventure | L300 Delica | L200 Strada | Total production | Domestic sales |
|---|---|---|---|---|---|---|
| 2000 | 1,880 | 6,729 | 2,918 | 1,577 | 13,104 | 15,285 |
| 2001 | 2,574 | 7,714 | 2,079 | 1,253 | 13,620 | 16,367 |
| 2002 | 1,294 | 7,742 | 2,925 | 1,166 | 13,127 | 15,231 |
| 2003 | - | 3,921 | 3,529 | 692 | 8,142 | 13,912 |
| 2004 | - | 5,868 | 2,826 | 361 | 9,055 | 12,483 |
| 2005 | - | 5,876 | 3,685 | 5 | 9,566 | 11,845 |
| 2006 | - | 4,560 | 3,992 | - | 8,552 | 12,485 |
| 2007 | - | 6,033 | 4,580 | - | 10,613 | 14,878 |
(sources: Facts & Figures 2005, Facts & Figures 2008, Mitsubishi Motors website)
References
- ^ "Mitsubishi zooms back to 2nd spot as parent ails", Dino Ray Directo III, Manila Standard Today, December 22, 2008
- ^ "Another 'Asian tiger': automakers flock to set up Philippines bases", Mack Chrysler, Ward's AutoWorld, July 1997
- ^ "Auto sales up 20% in January", Elaine Ruzul S. Ramos, Manila Standard Today, February 10, 2006
- ^ History of Mitsubishi, Funding Universe
- ^ "Subsidiaries and Affiliates", Mitsubishi Motors website
External links
- Mitsubishi-Motors.com.ph, official site