New Guards Group
 | |
| Company type | Società per azioni Holding company |
|---|---|
| Industry | Fashion |
| Founded | 2015 in Milan, Italy |
| Founders | Claudio Antonioli Davide De Giglio Marcelo Burlon |
| Headquarters | , |
Area served | Worldwide |
| Parent | Farfetch  |
| Website | newguardsgroup |
New Guards Group is an Italian contemporary luxury fashion production and distribution holding company co-founded in Milan, Italy in 2015 by Claudio Antonioli, Davide De Giglio and Marcelo Burlon.[1][2]
History
The company was founded in 2015 by co-founders, Claudio Antonioli, Davide De Giglio and Marcelo Burlon.
On December 2017, the company acquired an undisclosed stake in knitwear label, Alanui.[3]
In March 2018, Anna Blessmann fashion label, A_Plan_Application, joined the company with graphic artist Peter Saville.[4]
Companies
- Marcelo Burlon County of Milan[2]
- Off-White c/o Virgil Abloh[2]
- Palm Angels[5]
- Unravel Project[5]
- Heron Preston[5]
- A_Plan_Application[4]
- Alanui[3]
References
- ^ Eytan, Declan. "How this DJ Went From Creating Milan's Most-Wanted T-Shirts, to Building a Global Streetwear Empire". Forbes. Retrieved 29 March 2018.
- ^ a b c "Marcelo Burlon Launches Milan-Based Production and Distribution Company: New Guards Group". HYPEBEAST. 27 February 2015. Retrieved 2018-06-11.
- ^ a b Muret, FashionNetwork.com, Dominique. "New Guards Group acquires stake in emerging knitwear label Alanui, looking for international boost". FashionNetwork.com. Retrieved 29 March 2018.
{{cite web}}: CS1 maint: multiple names: authors list (link) - ^ a b Diderich, Joelle (4 March 2018). "A Plan Application RTW Fall 2018". WWD. Retrieved 29 March 2018.
- ^ a b c "Marcelo Burlon is the DJ/designer making his mark on Milan". Dazed. 2017-09-01. Retrieved 2018-06-11.