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Pacifica Beauty

From Wikipedia, the free encyclopedia
Pacifica Beauty
Company typePrivate
IndustryCosmetic
Founded1996
FoundersBilly Taylor
Brook Harvey-Taylor
Headquarters,
United States
Areas served
Canada
United States
Websitewww.pacificabeauty.com

Pacifica Beauty is an American cosmetics company based in Carpinteria, California.[1][2][3] It was founded in 1996 by Brook Harvey-Taylor and Billy Taylor in Portland, Oregon.[4][5]

Pacifica specializes in vegan and cruelty-free beauty products.[6][7]

History

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Pacifica Beauty was founded in 1996 by Billy Taylor and Brook Harvey-Taylor.[8][9][10] Originally known for its candles and distributed through regional, gift-oriented sales representatives, the company transitioned into the beauty in 2007 with the introduction of spray perfumes.[4][11][12] Utilizing advances in synthetic biology, Harvey-Taylor developed products that incorporate vegan collagen and ceramides, all without animal testing.[6][13]

In March 2009, Pacifica introduced its products in U.S. Sephora stores and, a month later, in C.O. Bigelow.[11]

In 2016, Alliance Consumer Growth acquired a minority stake in Pacifica.[8][6] Two years later, Pacifica started an upcycling program with Preserve.[14]

In 2022, Brentwood Associates invested in the company, leading to the appointment of Nathalie Kristo as CEO and the transition of Harvey-Taylor to the role of company president.[6][15] In the same year, Pacifica expanded its presence to Canada and initiated partnerships with Cult Beauty and Douglas.[6]

Products

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Among Pacifica's products are the Glow Baby franchise, Seek Balance, Glow Greens, Wake Up Beautiful, Slay All Day, and Stellar Gaze Mascara.[16][6]

In 2019, Pacifica introduced supplements to its product range.[16] During COVID-19, Pacifica introduced reusable masks.[6] In 2021, Pacifica added gummies to its product line.[17]

References

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  1. ^ Tietjen, Alexa (June 12, 2019). "Building a Sustainable Beauty Brand".
  2. ^ Oregonian/OregonLive, Molly Young | The (May 17, 2014). "Success of Portland's Pacifica cosmetics brand lands owners national small business award". oregonlive.{{cite web}}: CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link)
  3. ^ "Finalist: Brook Harvey-Taylor". Los Angeles Times.
  4. ^ a b Harrison, J. D. (2023-04-15). "Oregon couple wins SBA's small business of the year award". Washington Post. ISSN 0190-8286. Retrieved 2024-09-24.
  5. ^ Danko, Pete (2019-10-24). "Pacifica Beauty closing Portland facility, costing 75 jobs". www.bizjournals.com. Retrieved 2024-09-24.
  6. ^ a b c d e f g Collins, Allison (January 28, 2022). "Pacifica Lands PE Investment, Hires Nathalie Kristo as CEO".
  7. ^ Zinko, Carolyne (August 7, 2011). "A TROPICAL SENSIBILITY". SFGATE.
  8. ^ a b Collins, Allison (November 21, 2016). "Alliance Consumer Growth Invests in Natural Beauty Brand Pacifica".
  9. ^ Lobad, Noor (April 28, 2023). "Pacifica Beauty's Brook Harvey-Taylor on Equity Versus Equality, and Playing the Clean Beauty Long Game".
  10. ^ Baer, Drake. "These Are The Coolest Small-Business People In America". Tri-County Independent.
  11. ^ a b Brown, Rachel (April 17, 2009). "Pacifica Embarks on Push Into Retail Stores".
  12. ^ Oregonian/OregonLive, Mike Rogoway | The (October 24, 2019). "Pacifica Beauty will close Portland factory and warehouse, lay off 75". oregonlive.{{cite web}}: CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link)
  13. ^ Lee, Adriana (April 14, 2023). "Pacifica Beauty and Credo Weigh In on Safe Beauty".
  14. ^ Brookman, Faye (August 16, 2018). "Pacifica Unveils Upcycle Program With Preserve".
  15. ^ Stych, Anne (2022-01-31). "25-year-old vegan beauty brand gets more funding, new CEO". www.bizjournals.com. Retrieved 2024-09-24.
  16. ^ a b Brookman, Faye (January 31, 2019). "Pacifica Dives Into Supplements".
  17. ^ Valdesolo, Fiorella (January 6, 2021). "Gummies: The Only Way Gen Z Will Take a Vitamin?" – via www.wsj.com.