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Playful Kiss

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This article is about the Korean television series. For the Japanese manga, see Itazura na Kiss. For the Taiwanese television series, see It Started With a Kiss (TV series). For the Taiwanese television series sequel, see They Kiss Again (TV series).


Playful Kiss
Promotional poster for Playful Kiss
GenreRomance
Comedy
Created byTada Kaoru (manga)
Written byGo Eun-nim
Directed byHwang In-roi
Kim Do-hyung
StarringJung So-min
Kim Hyun-joong
Lee Tae-sung
Lee Si-young
Country of originSouth Korea
Original languageKorean
No. of episodes16
7 (YouTube Special Edition)
Production
Executive producerHan Hee
ProducerSong Byung-joon
Production locationKorea
Running timeWednesdays and Thursdays at 21:55 (KST)
Original release
NetworkMunhwa Broadcasting Corporation
Release1 September (2010-09-01) –
21 October 2010 (2010-10-21)
Related
Itazura na Kiss (manga)
It Started With a Kiss (Taiwan 2005)
They Kiss Again (Taiwan 2007)
Korean name
Hangul
장난스런 키스
Hanja
惡作劇之吻
Revised RomanizationJangnanseureon Kiseu
McCune–ReischauerChangnansŭrŏn K‘isŭ

Template:Contains Korean text

Playful Kiss (Korean: 장난스런 키스; RR: Jangnanseureon Kiseu; also known as Mischievous Kiss or Naughty Kiss) is a 2010 South Korean romantic-comedy television series, starring Jung So-min and Kim Hyun-joong.[1][2][3] It aired on MBC from September 1 to October 21, 2010 on Wednesdays and Thursdays at 21:55 for 16 episodes.

It is based on the Japanese manga Itazura Na Kiss written by Tada Kaoru. The Korean series is the third television adaptation of the manga following the Taiwanese It Started With a Kiss in 2005, and its sequel They Kiss Again in 2007.[4] Though Playful Kiss received low ratings in South Korea in the five to seven percent range, it was sold to 12 countries in Asia.[5][6] Due to its international popularity, a short special edition was aired on YouTube after the series finale.[7]

Plot

A clumsy high school girl named Oh Ha-ni (Jung So-min) who is at the bottom of her class has had a crush on a popular and genius male student, Baek Seung-jo (Kim Hyun-joong) ever since she laid eyes on him on the first day of high school. Ha-ni decides to confess through a letter, but is rejected rudely by Seung-jo, who tells her that he hates stupid girls and returns the letter having corrected all of her mistakes.

Fate intervenes when an earthquake ruins Ha-ni's family's newly built home. While the house gets rebuilt, Ha-ni and her father are invited to stay at the home of her dad Oh Ki-dong's (Kang Nam-gil) childhood friend, who happens to be Seung-jo's father Baek Soo-chang (Oh Kyung-soo). Ha-ni's feelings for Seung-jo are rekindled, and she is more than determined to impress him. Seung-jo remains insensitive to her feelings and finds her a complete nuisance. However, Seung-jo's matchmaker mom, Hwang Geum-hee (Jung Hye-young) helps Ha-ni a lot.

During her time with Seung-jo and his family, Ha Ni blackmails Seung-jo into tutoring her to become part of the top fifty ranked students in their high school. Seung-jo reluctantly agrees and over the weeks as they tutor together, Ha Ni's feelings grow continually stronger for Seung-jo, and his feelings for her also strengthen though he does not show it and is still very confused by them. When the results of the ranking come out, Ha Ni is so proud of Seung-jo's expected #1 that she doesn't notice her own score, and when Seung-jo tells her to look at her placing she is shocked by finding she ranked #50. Their high school year is filled with heartbreak, confusion, anger and Ha Ni's unrequited love, and slowly Seung-jo comes to like Ha Ni and finds her company very enjoyable. After several dramatic events involving Ha Ni, Seung-jo realises that when Ha Ni says she will forget him and no longer likes him in front of the senior year, he panics a little and strings her along by kissing her on their graduation night to keep her interested, though she secretly still is and announces that he decided to attend the same University as Ha Ni.

Seung-jo and Ha-ni soon graduate high school and go to university. There, Seung-jo meets Yoon Hae-ra (Lee Si-young), the female Baek Seung-jo. While Ha-ni's classmate Bong Joon-gu (Lee Tae-sung) still has, despite many incidents that have continuously broke his heart, feelings for Ha-ni. However, Seung-jo is still the one Ha-ni likes, despite the fact that he is always with Hae-ra and said that he lives for teasing her. Hae-ra falls in love with Seung-jo and they begin working together at a cafeteria, which makes Ha-ni jealous.

Ha-ni's feelings continue to grow just as the friendship between Seung-jo and Hae-ra does too. When Seung-jo's father becomes hospitalized, Seung-jo takes over his father's gaming company temporarily. He is introduced to the investor's granddaughter at an arranged marriage meeting, who turns out to be none other than Hae-ra. With everything going on, it seems impossible for Seung-jo to like Ha-ni. Joon-gu also doesn't give up on trying to win Ha-ni's heart, and one day, he takes his crush one step further by proposing to Ha-ni. Afterwards, Ha-ni walks back to her father's noodle shop in the rain to find Seung-jo standing there with an umbrella, waiting for her. Seung-jo claims to be curious about her answer for Joon-gu, knowing that he had proposed, but Ha-ni refuses to tell him. This leads to an argument between the two, causing Ha-ni to have an outburst, which is interrupted when Seung-jo suddenly kisses her.

The new couple walks back home and announce that they're engaged. During their honeymoon, they encounter another couple. The woman flirts with Seung-jo in front of Ha-ni and fakes an injury so that he will inspect her (Seung-jo mentioned that he is studying medicine). Ha-ni gets jealous, and she and Seung-jo argue. After Ha-ni leaves the room, the woman tries to get Seung-jo into bed, but her male companion returns and tells them that Ha-ni had left the hotel. Then Seung-jo realizes that the woman was faking and goes to find Ha-ni.

Chris, a British-Korean girl, enters their lives. She speaks Korean fluently and has a crush on Joon-gu. But Joon-gu says he only has room for Ha-ni in his heart; it is later revealed he was in denial, and has begun to have feelings for Chris.

Ha-ni tries to switch her major to nursing to be closer to Seung-jo, but her grades aren't good enough. On her way to a date with Seung-jo on Christmas Eve, she witnesses an accident. Despite the risk of arrest if it's done incorrectly, Ha-ni successfully performs CPR on the person and accompanies her to the hospital. It makes her late for their date, but finds Seung-jo waiting for her. Meanwhile, Min-ah becomes a famous cartoon artist, and Joo-ri becomes friends with a guy newly discharged from the military who comes to her salon everyday for a trim. The finale ends with Ha-ni and Seung-jo making out in the company car.

Cast

  • Jung So-min as Oh Ha-ni
  • Kim Hyun-joong as Baek Seung-jo
  • Lee Tae-sung as Bong Joon-gu
  • Lee Si-young as Yoon Hae-ra
  • Jung Hye-young as Hwang Geum-hee, Seung-jo's mother
  • Oh Kyung-soo as Baek Soo-chang, Seung-jo's father
  • Choi Won-hong as Baek Eun-jo, Seung-jo's brother
  • Kang Nam-gil as Oh Ki-dong, Ha-ni's father
  • Hong Yoon-hwa as Jung Joo-ri, Ha-ni's friend
  • Yoon Seung-ah as Dokgo Min-ah, Ha-ni's friend
  • Choi Sung-joon as Kim Gi-tae
  • Jang Ah-young as Hong Jang-mi
  • Bye Bye Sea as Bong Joon-gu's followers
  • Hwang Hyo-eun as Song Kang-yi, Ha-ni's homeroom teacher
  • Song Yong-shik as Song Ji-oh
  • Moon Hoe-won as Head Teacher Hwang
  • Choi Sung-gook as Wang Kyung-soo
  • Yoon Bo-hyun as Tennis team captain
  • Abigail Alderete as Chris

{Cast of 'Playful Kiss'}

Reception

Ratings

Episode # Original broadcast date Average audience share
TNmS Ratings[8] AGB Nielsen[9]
Nationwide Seoul National Capital Area Nationwide
1 1 September 2010 3.5% 3.8% 3.5%
2 2 September 2010 3.6% 8.6% 3.7%
3 8 September 2010 3.5% 8.0% 3.5%
4 9 September 2010 3.2% 8.5% 3.4%
5 15 September 2010 3.0% 7.6% 3.0%
6 16 September 2010 3.0% 8.0% 2.8%
7 22 September 2010 5.8% 7.0% 6.3%
8 23 September 2010 6.0% 9.0% 5.8%
9 29 September 2010 4.0% 7.8% 4.5%
10 30 September 2010 8.2% 8.8% 7.5%
11 6 October 2010 5.4% 6.9% 5.6%
12 7 October 2010 4.9% 6.3% 5.7%
13 13 October 2010 5.9% 6.5% 6.0%
14 14 October 2010 6.4% 7.3% 5.6%
15 20 October 2010 6.0% 7.0% 6.1%
16 21 October 2010 6.0% 7.1% 5.9%
Average 4.9% 7.3% 4.9%

Awards

Year Award Category Recipient
2010 Korean Culture and Entertainment Awards Best New Actress for TV Jung So-min
MBC Drama Awards
 Best New Actor Lee Tae-sung
Popularity Award Kim Hyun-joong


Soundtrack

Album information Tracklisting
Playful Kiss OST
  • Released: October 21, 2010
  • Label: Sponge Music Entertainment
Tracklisting
  1. Kiss Kiss Kiss - Pink ToniQ
  2. One More Time - Kim Hyun-joong
  3. Kiss Me - G.NA
  4. I Called You - 런 (RUN)
  5. Try Again - Pink ToniQ
  6. Say You Love Me - Lee Tae-sung
  7. Should I Confess - Soyou (SISTAR)
  8. Overture For - Various Artists
  9. I Love You (Opening Theme) - Various Artists
  10. Oh! Chef - Various Artists
  11. Run, Run, Run - Various Artists
  12. Proposal of Marriage - Bye Bye Sea
  13. Love Theme - Various Artists
  14. With Friends - Various Artists
  15. Love Waltz - Various Artists
  16. Campus Life - Various Artists
  17. Love and Sorrow - Various Artists
  18. Shadow - Various Artists
  19. Miss Plus - Various Artists
  20. Excitement - Various Artists
  21. Have I Told You - Howl

Epilogue

To show Ha-ni and Seung-jo's married life, Playful Kiss: Special Edition was released on YouTube beginning November 2, 2010.[10][11] The seven 10-minute webisodes were subtitled in English, Japanese, Chinese, and Spanish, among others. The online series was popular, with the first episode initially receiving over 1,000,000 hits in the first two days, and over 19,000,000 hits (and counting) for the entire 7 episodes.[7] Kim Hyun-joong was later interviewed by Anna Coren on CNN's TalkAsia in which he discussed the significance of YouTube in spreading awareness about Korean culture.

References

  1. ^ Kang, Myoung-seok (27 August 2010). "TV series Naughty Kiss press conference - Part 1". 10Asia. Retrieved 2012-11-21.
  2. ^ Kang, Myoung-seok (27 August 2010). "TV series Naughty Kiss press conference - Part 2". 10Asia. Retrieved 2012-11-21.
  3. ^ Oh, Jean (29 August 2010). "Kim Hyun-joong eager to prove worth as actor". The Korea Herald. Retrieved 2013-07-08.
  4. ^ Han, Sang-hee (30 August 2010). "Will Naughty Kiss create magic?". The Korea Times. Retrieved 2012-11-21.
  5. ^ Kim, Jessica (15 September 2010). "Kim Hyun-joong series Naughty Kiss sold to 12 countries". 10Asia. Retrieved 2012-11-21.
  6. ^ Hong, Lucia (1 November 2010). "Korean drama Naughty Kiss sold to 11 Asian countries". 10Asia. Retrieved 2012-11-21.
  7. ^ a b Hong, Lucia (4 November 2010). "YouTube version of Kim Hyun-joong Naughty Kiss a big hit". 10Asia. Retrieved 2012-11-21.
  8. ^ "TNMS Daily Ratings: this links to current day-select the date from drop down menu". TNMS Ratings (in Korean). Retrieved 2012-10-31.
  9. ^ "AGB Daily Ratings: this links to current day-select the date from drop down menu". AGB Nielsen Media Research (in Korean). Retrieved 2012-10-31.
  10. ^ Kim, Jessica (15 September 2010). "YouTube version of Naughty Kiss to air starting Nov". 10Asia. Retrieved 2012-11-21.
  11. ^ Kim, Jessica (2 November 2010). "Kim Hyun-joong to show "deeper affection" to Jung So-min". 10Asia. Retrieved 2012-11-21.
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