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SremmLife

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Untitled

SremmLife is the debut studio album by American hip hop duo Rae Sremmurd. It was released on January 6, 2015, by EarDrummers Entertainment and Interscope Records.[1] The album was supported five singles: "No Flex Zone", "No Type", "Throw Sum Mo" featuring Nicki Minaj and Young Thug, "This Could Be Us" and "Come Get Her".

Background

Rae Sremmurd is a Mississippi-born hip hop duo composed of Swae Lee and Slim Jimmy.[2] In 2014, the duo signed a recording contract with American music producer Mike Will Made It's newly found label, the Interscope Records imprint, EarDrummers Entertainment.[2][3]

Singles

The duo's debut single from the album, called "No Flex Zone" was released via digital download on May 18, 2014. The song was produced by Mike WiLL Made-It, and co-produced by A+. The song has gained a media attention after the release of the remix, which features guest vocals from these rappers Nicki Minaj and Pusha T. The song peaked at number 36 on the US Billboard Hot 100.[4]

The album's second single, called "No Type" was released on September 15, 2014. Producer Mike WiLL Made-It also serves the production on this track, alongside with Swae Lee. The song peaked at number 16 on the US Billboard Hot 100. It was the number 70 song of the 2015 year-end chart.[4]

The album's third single, called "Throw Sum Mo" was released on December 9, 2014. The song features guest vocals from these fellow American hip hop recording artists Nicki Minaj and Young Thug, with the production that was handled by Soundz and Mike WiLL Made-It. The song peaked at number 30 on the US Billboard Hot 100.[5]

The album's fourth single, "This Could Be Us" was sent to US urban adult contemporary radio on April 21, 2015.[6] The song's production was handled by Mike WiLL Made-It. The song peaked at number 49 on the US Billboard Hot 100.

The album's fifth single, "Come Get Her" was sent to US rhythmic radio on September 29, 2015.[7] The song was produced by Mike WiLL Made-It, and co-produced by A+. The song peaked at number 56 on the US Billboard Hot 100.

Critical reception

Professional ratings
Aggregate scores
SourceRating
Metacritic78/100[8]
Review scores
SourceRating
AllMusic[9]
Complex[10]
CuepointA−[11]
Exclaim!7/10[12]
HipHopDX3.5/5[13]
Now4/5[14]
Paste8.1/10[15]
Pitchfork Media7.8/10[16]
Rolling Stone[17]
Spin6/10[18]

SremmLife received generally positive reviews from music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from critics, the album received an average score of 78, which indicates "generally favorable reviews", based on 15 reviews.[8] Writing for Exclaim!, Eric Zaworski concluded that "SremmLife sounds like how cheap vodka works — it burns a little, yeah, but it gets you there," explaining that the record "only further reinforces the vice grip hip-hop from south of the Mason-Dixon has on the mainstream."[12] Justin Charity of Complex said "the chants and ecstatic poetry of SremmLife are fully charged from start to finish."[10]

Year-end lists

Publication Accolade Year Rank
Complex The 50 Best Albums of 2015 2015
3[19]
Entertainment Weekly The 40 Best Albums of 2015 2015
23[20]
LA Times 10 Great Pop Albums in 2015 2015
n/a[21]
Pitchfork The 50 Best Albums of 2015 2015
29[22]
Rolling Stone The 50 Best Albums of 2015 2015
44[23]
Stereogum The 50 Best Albums of 2015 2015
36[24]

Commercial performance

SremmLife debuted at number 5 on the US Billboard 200, with 49,000 equivalent album units; it sold 34,000 copies in its first week, with the remainder of its unit count reflecting streaming activity and track sales.[25] In its second week, the album declined to number 17 with 23,000 units, including an additional 11,000 copies sold.[26] It has remained on the album chart for 19 weeks thus far.[27] As of June 2016, SremmLife has sold 198,000 copies domestically.[28] With streaming and physical sales, the album has since gone platinum[29] as have all of its singles. [30]

Track listing

No.TitleWriter(s)Producer(s)Length
1."Lit Like Bic"
BackPack4:34
2."Unlock the Swag" (featuring Jace of Two-9)
5:22
3."No Flex Zone"
  • A. Brown
  • K. Brown
  • M. Williams
  • Hogan
  • Mike Will Made It
  • A+ (co.)
3:51
4."My X"
Young Chop3:34
5."This Could Be Us"
  • Mike Will Made It
  • Marz (co.)
3:26
6."Come Get Her"
  • A. Brown
  • K. Brown
  • M. Williams
  • Hogan
  • Mike Will Made It
  • A+ (co.)
3:32
7."Up Like Trump"
Sonny Digital3:13
8."Throw Sum Mo" (featuring Nicki Minaj and Young Thug)
4:20
9."YNO" (featuring Big Sean)
  • Mike WiLL Made-It
  • A+ (co.)
5:24
10."No Type"
  • A. Brown
  • K. Brown
  • M. Williams
  • Mike WiLL Made-It
  • Swae Lee (co.)
3:20
11."Safe Sex Pay Checks"
Honorable C.N.O.T.E.4:56
Total length:45:32
Notes

Personnel

Credits adapted from the album booklet and Allmusic.[31]

Performance
Producers
  • Michael "Mike Will Made-It" Williams – executive producer
  • Pierre "P-Nazty" Slaughter – executive producer
  • Rae Sremmurd – executive producer
  • A+ – producer
  • BackPack – producer
  • Honorable C.N.O.T.E. – producer
  • Marz – producer
  • Sonny Digital – producer
  • Soundz – producer
  • Young Chop – producer

Technical
  • Todd Bergman – recording assistant
  • Maddox Chhim – mixing assistant
  • Aubry "Big Juice" Delaine – engineer
  • Stephen Hybicki – engineer, mixing
  • Maximilian Jaeger – engineer
  • Jaycen Joshua – mixing
  • Dave Kutch – mastering
  • Ryan Kaul – mixing assistant
  • Randy Lanphear – engineer
  • Marquel "Marz" Middlebrooks – engineer
  • Cody Seal – engineer
  • Pierre "P-Nazty" Slaughter – engineer
  • Gregg Rominiecki – engineer
  • Hakeem Wallace – engineer
  • Michael "Mike Will Made-It" Williams – mixing

Miscellaneous
  • Ray Alba – publicity
  • Chelsea Blythe – A&R coordinator
  • Archie Davis – marketing
  • Khalfani "Fani" Dennis – stylist
  • DJ Mormile – management
  • Todd Douglas – business affairs
  • Jeremey "Migo The Plug" Ellis – management
  • Dan Friedman – management
  • Auro Harewood – digital
  • Max "Directed By Max" Hliva – videography
  • Stephanie Hsu – creative
  • Tracy Kies – business affairs
  • Justine Massa – creative
  • Chris Mortimer – digital
  • Aubrey "Aubz" Potter – style, merchandise
  • Gunner Safron – marketing
  • Pierre "P-Nazty" Slaughter – A&R
  • Manny Smith – A&R
  • Justin "JusDesignz" Thomas – graphic designer, cover art
  • Diwang Valdez – photography
  • Brian "Bwrightous" Wright – marketing, creative director

Charts

Chart (2015) Peak
position
Belgian Albums (Ultratop Wallonia)[32] 193
Canadian Albums (Billboard)[33] 13
Danish Albums (Hitlisten)[34] 22
Norwegian Albums (VG-lista)[35] 40
UK R&B Albums (OCC)[36] 24
Swedish Albums (Sverigetopplistan)[37] 60
US Billboard 200[38] 5
US Top R&B/Hip-Hop Albums (Billboard)[39] 1
US Top Rap Albums (Billboard)[40] 1

Certifications

Region Certification Certified units/sales
United States (RIAA)[41] Platinum 1,000,000‡

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.

References

  1. ^ "iTunes - Music - SremmLife by Rae Sremmurd". iTunes. Retrieved 6 January 2015.
  2. ^ a b Life+Times. "Rae Sremmurd Speak On "No Flex Zone," Mike Will Made It, & Brotherly Love - Life+Times". Retrieved 6 January 2015.
  3. ^ "Nicki Minaj Debuts Her Remix Of Rae Sremmurd's "No Flex Zone!!": Listen - Music News, Reviews, and Gossip on Idolator.com". Music News, Reviews, and Gossip on Idolator.com. Retrieved 6 January 2015.
  4. ^ a b "Rae Sremmurd - Chart history (singles)". Retrieved February 16, 2015.
  5. ^ "Rae Sremmurd: Throw Sum Mo - Music on Google Play". google.com.
  6. ^ "Urban/UAC Future Releases". All Access Music Group. Archived from the original on April 17, 2015. Retrieved April 17, 2015.
  7. ^ https://web.archive.org/web/20150921201335/http://www.allaccess.com/top40-rhythmic/future-releases
  8. ^ a b "Reviews for SremmLife by Rae Sremmurd". Metacritic. Retrieved January 25, 2015.
  9. ^ Jeffries, David. "SremmLife – Rae Sremmurd". AllMusic. Retrieved January 25, 2015.
  10. ^ a b Charity, Justin (January 5, 2015). "On Their 'SremmLife' Debut, Rae Sremmurd Are Swag Rap Tag Team Champions". Complex. Retrieved January 5, 2015.
  11. ^ Christgau, Robert (April 3, 2015). "Robert Christgau: Expert Witness". Cuepoint. Retrieved April 6, 2015.
  12. ^ a b Zaworski, Eric (January 13, 2015). "Rae Sremmurd – SremmLife". Exclaim!. Retrieved January 13, 2015.
  13. ^ Diep, Eric (January 6, 2015). "Rae Sremmurd – SremmLife". HipHopDX. Retrieved January 6, 2015.
  14. ^ Sowunmi, Jordan (January 14, 2015). "Rae Sremmurd: SremmLife". Now. Retrieved January 14, 2015.
  15. ^ Blackburn, H. Drew (January 6, 2015). "Rae Sremmurd: SremmLife Review". Paste. Retrieved January 6, 2015.
  16. ^ Goble, Cordan (January 16, 2015). "Rae Sremmurd: SremmLife". Pitchfork Media. Retrieved April 30, 2016.
  17. ^ Dolan, Jon (January 20, 2015). "SremmLife". Rolling Stone. Retrieved January 20, 2015.
  18. ^ Carley, Brennan (January 7, 2015). "Review: Rae Sremmurd Flex With Promise and Big-Name Guests on 'SremmLife'". Spin. Retrieved January 6, 2015.
  19. ^ "The 50 Best Albums Of 2015". complex.com. 2015-12-01. Retrieved 2015-12-11.
  20. ^ "The 40 Best Albums Of 2015". ew.com. 2015-12-09. Retrieved 2015-12-11.
  21. ^ "Rae Sremmurd, 'SremmLife' - 10 Great Pop Albums in 2015". LA Times. www.latimes.com. Retrieved 2015-12-11.
  22. ^ "The 50 Best Albums of 2015". Pitchfork. December 16, 2015. Retrieved December 16, 2015.
  23. ^ "Rae Sremmurd, 'SremmLife' - 50 Best Albums of 2015". Rolling Stone. rollingstone.com. Retrieved 2015-12-11.
  24. ^ "The 50 Best Albums Of 2015". stereogum.com. 2015-12-01. Retrieved 2015-12-10.
  25. ^ Caulfield, Keith (January 14, 2015). "Taylor Swift's '1989' Spends a Ninth Week at No. 1 on Billboard 200 Chart". Billboard. Prometheus Global Media. Retrieved May 16, 2015.
  26. ^ Balfour, Jay. "Hip Hop Album Sales: Nicki Minaj, J. Cole & Rae Sremmurd". HipHopDX. Retrieved January 21, 2015.
  27. ^ "Billboard 200". Billboard. Prometheus Global Media. Retrieved May 16, 2015.
  28. ^ "Upcoming Releases: Hits Daily Double". Hits Daily Double. Archived from the original on June 29, 2016.
  29. ^ http://www.riaa.com/gold-platinum/?tab_active=default-award&ar=RAE+SREMMURD&ti=SREMMLIFE
  30. ^ http://www.riaa.com/?s=Rae+Sremmurd
  31. ^ "SremmLife - Rae Sremmurd: Credits". Allmusic. Rovi Corporation. Retrieved January 6, 2015.
  32. ^ "Ultratop.be – Rae Sremmurd – Sremmlife" (in French). Hung Medien.
  33. ^ "Rae Sremmurd Chart History (Canadian Albums)". Billboard. Retrieved January 24, 2015.
  34. ^ "Danishcharts.dk – Rae Sremmurd – Sremmlife". Hung Medien.
  35. ^ "Norwegiancharts.com – Rae Sremmurd – Sremmlife". Hung Medien.
  36. ^ "Official R&B Albums Chart Top 40". Official Charts Company.
  37. ^ "Swedishcharts.com – Rae Sremmurd – SremmLife". Hung Medien.
  38. ^ "Rae Sremmurd Chart History (Billboard 200)". Billboard.
  39. ^ "Rae Sremmurd Chart History (Top R&B/Hip-Hop Albums)". Billboard.
  40. ^ "Rae Sremmurd Chart History (Top Rap Albums)". Billboard.
  41. ^ "American album certifications – Rae Sremmurd – SremmLife". Recording Industry Association of America.
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