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User:Auric/Hans Brinker Budget Hotel

Coordinates: 52°21′49″N 4°53′17″E / 52.3636524°N 4.8881373°E / 52.3636524; 4.8881373
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Hans Brinker Budget Hotel
Auric/Hans Brinker Budget Hotel is located in North Holland
Auric/Hans Brinker Budget Hotel
Alternative namesHans Brinker Budget Hostel
General information
StatusActive
AddressKerkstraat 136-138, 1017 GR
Town or cityAmsterdam
CountryNetherlands
Coordinates52°21′49″N 4°53′17″E / 52.3636524°N 4.8881373°E / 52.3636524; 4.8881373
Opened1970
ManagementRob Penris
AffiliationHans Brinker
Technical details
MaterialBrick
Known forPoor quality
Other information
Number of rooms513[1]
Number of restaurants1
Number of bars1
Website
hansbrinker.com


The Hans Brinker Budget Hotel is a hotel in Amsterdam that advertises itself as "The Worst Hotel in the World."

Advertising

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Beginning in 1993, the hotel employed KesselsKramer to advertise for them.[2] Their ad campaign focused on the hotels lack of aesthetics, animal feces at the door and cheap, broken amenities. Other advertising focused on how dirty the hotel was and how people's immune systems lacked a challenge, which guests could get for the cost of one night's stay.

References

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  1. ^ Kellogg, Carolyn (December 27, 2009). "Truth and lodging in Amsterdam". latimesblogs.latimes.com. LA Times. Jacket Copy.
  2. ^ "The Great Ads Of "The Worst Hotel In The World"". BuzzFeed. September 23, 2013. Retrieved 27 January 2019.
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Category:Hotels in Amsterdam