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Christine Chang
Early Life and Education
[edit]Christine Chang was born and raised in Louisiana USA, where she later moved back to her motherland, South Korea, when she was 10 years old. She attended elementary school in the United States, middle school in South Korea, and for high school she attended an all-girls boarding school in Queensland, Australia. For her undergraduate, Christine attended Washington University in St. Louis, majoring in International Business with a Marketing concentration. She later moved to New York to attend Columbia University for her master's degree in East Asian studies. [1]
Early Career
[edit]Before finishing her time at Columbia, Christine went back to Seoul, South Korea to work for L'Oreal. During her time at Columbia, she worked many different odd jobs such as resume editing, party planning, and reading over people's essays. After graduating, she decided to pursue her interests in beauty and skincare after seeing the Asian beauty trends back in her home in South Korea. The different regimes the old Asian ladies would use to achieve beautiful skin inspired her. [1]
The Beginning
[edit]Christine Chang met her friend Sarah Lee while they were working together for L'Oreal at the time in Seoul. They both worked in the marketing and product development sector for the company. Their friendship was bonded through many things related to skin and beauty. One night, while the two of them were bonding over sheet masks and wine, they realized that Korean beauty is incredibly advanced but has not been able to touch the American and international market space. They realized as two bilingual, Korean-Americans who had worked for large conglomerates, they could easily mark their footprint in the international economy. [2]
An idea was born
[edit]Later on, Christine and Sarah developed a company called Glow Recipe in the winter of 2014, with a mission to provide innovative and clean skincare that was actually effective [4]. They developed their company with $50,000 of their own money and ventured to create an amazing brand. Their Watermelon Mask was their first initial product, inspired by their grandmothers who would rub watermelon onto their faces on heat rashes during the hot summer months in Korea [3]. In 2015, Sarah and Christine decided to appear on Shark Tank, where they pitched their product line to the sharks. After speaking with them, they received no funding but ended up gaining nationwide recognition, ultimately sparking the success of their brand. Glow Recipe skincare was officially launched in 2017.
Present
[edit]Today, Glow Recipe can be seen all over the world in stores such as Sephora, amazon, and other e-commerce websites. Glow Recipe now has over 100 million dollars in sales and is one of the nation best selling skincare brands [5]. Christine now resides in the Upper West Side with her husband and her 10-year-old daughter where they love to cook and travel around the world. In 2022, Glow Recipe opened its non-New York office in Miami and is expanding exponentially [1].
[1]: CEW Daily. (2022). SD Modiano. https://cew.org/beauty_news/18-things-you-probably-didnt-know-about-glow-recipes-female-founders/
[2]: KATIE COURIC MEDIA. (2021). Emily Pinto. https://katiecouric.com/health/glow-recipe-cofounders-share-beauty-secrets/
[3]: Inc. (2021). Brit Morse. https://www.inc.com/magazine/202104/brit-morse/glow-recipe-korean-skincare-brand-watermelon-mask.html#:~:text=One%20of%20two%20initial%20products,entire%20line%20of%20watermelon%20products.
[4]: Glow Recipe. (2019). The Glow Recipe Team. https://blog.glowrecipe.com/our-brand-journey/#:~:text=We%20pooled%20our%20savings%20together,growing%20this%20together%20with%20you.
[5]: CNBC Make It. (2022). Morgan Smith. https://www.cnbc.com/2022/05/27/how-glow-recipes-co-ceos-turned-50000-into-a-100-million-brand.html