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Pennie M is a Perth local and now Sydney based designer; who’s creations are based on a glam-grunge street-wear style.

She attended her first fashion show with her mother at 3 years of age and has had an invested interested in fashion ever since. Several years later her passion remains alive, as Morris is about to realise her dreams by creating her own collection of designs under the label “Pennie M”.

Morris has had 15 years experience in the fashion industry as well as graduating from Bentley TAFE with a 3 year Diploma in clothing industry studies.

She started out selling for local boutiques including Ego Trip and Screaming Doris, and then went on to designing eveningwear, she has designed for bridal houses and has a couture line. Morris describes designer Valentino as an inspiration in the fashion field.

Pennie has quietly been working on her first collection for the last 12 months and will launch it to coincide with Australian Fashion Week in May. The collection will feature in an exhibition in the 2010 program. This is both an honour and ambition for the up and coming designer.

The Pennie M collection is made up of versatile pieces that can be worn as daywear or dressed up as eveningwear, concentrating on the vision of strength and femininity for women while also focusing strongly on comfort.

The name of her first summer collection is Breakout. She describes herself as a strong empowering designer with looks that flatter and celebrate the female form.

Her signature street-wear style is the contrast between chains and chiffon, two elements that normally conflict but are implemented in a way to smartly compliment each other. The collection includes a full range of women’s clothing and accessories, with a tease of men’s wear including jeans and t-shirts.

The inspirations behind the designs are a reflection of Penny M and her personality. She wants to focus on making women feel comfortable but still unique, powerful and feminine.

She is a very visual designer, taking inspirational concepts from songs and imagery of life: to dream up the looks for her collection. She has aspirations to become an international brand name, have her own boutique and a large on-line store in the future.

Pennie Morris is now beginning work on her 2011 Winter Collection and is teaching a 10 week Certificate 2 beginners course at The Academy of Dress Making in Harris Park.

Watch this space as the designer goes from strength to strength; Pennie M is set to explode!


References

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  • [www.penniem.com.au]