WAVK

WAVK

Marathon, Florida
Broadcast area	Florida Keys area
Frequency	97.7 MHz
Branding	MY FM 97.7
Programming
Format	Hot Adult Contemporary
Affiliations	Cumulus Media Networks Florida Panthers
Ownership
Owner	Robert Holladay (Florida Keys Media, LLC)
Sister stations	WAIL, WCTH, WFKZ, WEOW, WCNK, WWUS, WKWF
History
First air date	1995-03-03 (as WDUC)
Former call signs	WDUC (1995-1995) WKTS (1995-1999) WWWK (1999-2003)
Technical information
Facility ID	23294
Class	C2
ERP	100,000 watts horizontal 81,000 watts vertical
HAAT	137 meters
Transmitter coordinates	24°39′38.40″N 81°25′9.70″W
Links
Webcast	Listen Live (via TuneIn)
Website	http://myfm977.com

WAVK (97.7 FM) is a radio station broadcasting a Hot Adult Contemporary format. Licensed to Marathon, Florida, USA, the station serves the Florida Keys. The station is currently owned by Robert Holladay, through licensee Florida Keys Media, LLC, and features programming from Cumulus Media Networks.

History

The station went on the air as WDUC on 1995-03-03. On 1995-11-03, the station changed its call sign to WKTS, on 1999-09-09 to WWWK, and on 2003-10-23 to the current WAVK. The first real format of WWWK was pure dance music as "K97", before flipping to hot AC "Wave".

In August 2013, Gamma Broadcasting, LLC reached a deal to sell its Florida Keys stations (including WAVK) to Florida Keys Media, LLC (a company controlled by Robert H. Holladay). At a price of $475,000, the sale of WAVK was consummated on July 1, 2014.

External links

• WAVK in the FCC FM station database
• WAVK in Nielsen Audio's FM station database