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City Beverly Beach, Florida
Broadcast area Flagler County, Florida
Branding Beach 92.7
Slogan "Variety Hits, All The Time!"
Frequency 92.7 MHz (also on HD Radio)
Translator(s) 100.9 W265CF (Palm Coast, relays HD3)
106.3 W292DE (Palm Coast, relays HD2)
First air date 1975
Format Adult hits
HD2: News/Talk (WNZF simulcast)
HD3: Oldies "Kool 100.9"
ERP 5,500 watts
HAAT 104 meters
Class A
Facility ID 68760
Former callsigns WPDQ (1987-1989)
WZAZ-FM (1989-1991)
WJBT (1991-2008)
WROO (2008-2009)[1]
Owner Flagler County Broadcasting, LLC
Sister stations WAKX, WNZF
Webcast WBHQ Webstream
WBHQ-HD3 Webstream
Website beach927.com
Kool 100.9 Online (HD3)

WBHQ (92.7 FM) is a radio station licensed to Beverly Beach, Florida, serving Flagler County.

The station was assigned the WBHQ call letters by the Federal Communications Commission on February 20, 2009.[1]

On January 25, 2008, it was announced that 92.7 FM is one of several Clear Channel radio stations to be sold, in order to remain under the ownership caps following the sale of Clear Channel to private investors.[2] On October 21, 2008, Flagler County Broadcasting, LLC, purchased the station from Aloha Station Trust for $350,000. As a result, on November 10, 2008, the station dropped the gospel music format and became a simulcast of WSOL-FM.[3] Flagler County Broadcasting moved the station to Flagler County which includes Palm Coast, Bunnell, Beverly Beach and Flagler Beach. Flagler County Broadcasting is owned by James Martin, who has owned and developed more than 20 radio stations, including stations in the Miami, Orlando, West Palm Beach and Naples-Fort Myers, markets, and Gary Smithwick, a Washington communications lawyer, who has participated in the ownership of five Florida stations with Mr. Martin. The stations owned by Flagler County Broadcasting, LLC, are managed by vice president David Ayres.

On April 9, 2009, WBHQ began program tests with its new facilities which includes HD radio. The FCC granted the new license April 21, 2009. WBHQ operates with a "Variety Hits" format, playing rock music from the 1960s-90s with some current songs. There are no on-air personalities. The station serves the area from St. Augustine to Ormond Beach, with particular emphasis on Flagler County. WBHQ provides weather information utilizing a meteorologist. Sister station WNZF is also broadcast on WBHQ HD2. WBHQ also broadcasts a soft oldies format on its HD3 subchannel, which is rebroadcast at 100.9 MHz on an FM translator, W265CF, Palm Coast.

On May 23, 2012, Flagler County Broadcasting acquired the construction permit for WPLC(FM), 98.7 MHz, Palm Coast, Florida, from Joyner Radio, Inc. On May 25, 2012, the FCC granted Flagler County Broadcasting a construction permit to locate the station's transmitter at the same site where WBHQ is located. This will permit both stations to remain operational in the event of a weather emergency, as the transmitter site is equipped with a backup generator. The owners of the station expect WPLC to begin operation in August 2012. The format has not yet been announced.

Broadcast translators of WBHQ
Call sign Frequency
City of license Facility
m (ft)
Class FCC info Notes
W265CF 100.9 Palm Coast, Florida 86933 250 0 m (0 ft) D FCC Relays WBHQ-HD3
W292DE 106.3 Palm Coast, Florida 153096 250 108.6 m (356 ft) D FCC Relays WBHQ-HD2 which itself relays WNZF/1550.


  1. ^ a b "Call Sign History". FCC Media Bureau CDBS Public Access Database. 
  2. ^ "Radio station deal affects 42 markets". Chicago Tribune. 2008-01-25. p. 2. 
  3. ^ http://news.jacksonville.com/justin/2008/10/21/wroo-sold-to-flagler-county-broadcasting-company/

External links[edit]

Coordinates: 29°32′10″N 81°15′50″W / 29.536°N 81.264°W / 29.536; -81.264