Kenneth Willardt
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Kenneth Willardt (born 1966, Espergaerde, Denmark) is a celebrity, beauty, and fashion photographer currently based in New York City.
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[edit] Early years
Willardt was raised in the small town of Espergaerde just north of Copenhagen where, through his father’s interest in photography, he came to develop his own interest in it. Even at a very early age, he spent a great deal of his free time shooting with a Voigtländer 63. Willardt eventually studied at the Danish School of Photography, where he apprenticed under photographer Torsten Graae for five and a half years before moving to New York City in 1987.
At twenty-four, Willardt launched his photography business, shooting for a diverse range of beauty- and fashion-focused publications and campaigns. He was also named “Best New Photographer” by professional photography industry publication PDN Magazine early in his career and exhibited his first show in Tokyo, Japan at the Kodak House.[dubious ]
[edit] Clientele
Willardt has worked on campaigns for many beauty products including: Christian Dior, Nivea, L'Oréal, Pantene and Target;[1] and Garnier, Calgon, Head & Shoulders, Max Factor, Maybelline, Neutrogena, Oil of Olay, Revlon and Shiseido.[citation needed]
He has also done editorial work for the magazines Allure, GQ, InStyle, the British edition of Glamour, and the Brazilian, German and Spanish editions of Vogue;[1] and A Magazine, Cosmopolitan, Marie Claire, Seventeen, the US edition of Glamour, and the Chinese edition of Vogue.[citation needed]
His achievements in advertising and fashion also include a campaign for Marco Bicego jewelry and the creation of the award-winning[vague] "bullseye" branding campaign, “Sign of the Times,” for Target.[citation needed]
[edit] Work in television
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Willardt has recently forayed into television, having been commissioned to direct the global campaign for the cosmetic company Maybelline. Since 2006, Willardt has created the images that have come to represent the Maybelline brand. This ongoing partnership has expanded to include the 2009 "Maybelline Loves New York” calendar, described[who?] as an "exclusive, insider's look" into the city and the Maybelline brand. He has also been slated to photograph the 2010 calendar.
[edit] Celebrity portraits
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This biographical section of an article needs additional citations for verification. Please help by adding reliable sources. Contentious material about living persons that is unsourced or poorly sourced must be removed immediately, especially if potentially libelous or harmful. (January 2009) |
Willardt has shot portraits and editorials for many celebrities, including Amy Adams, Drew Barrymore, Selma Blair, Carmen Electra, America Ferrera, Teri Hatcher, Katherine Heigl, Milla Jovovich, Keira Knightley, Beyonce Knowles, Lindsay Lohan, Eva Longoria, Sarah Jessica Parker, Rihanna, Jessica Simpson, Liv Tyler and Carrie Underwood.
[edit] Awards and recognition
On January 22, 2003, Willardt was recognized at the Pantene Pro-V Beauty Awards in London where he was presented with the “Photographer of the Year” award.[1]
[edit] References
- ^ a b c "Kenneth Willardt Wins Beauty Photo Award", Photo District News, 29 October 2003.
[edit] External links
- Kenneth Willardt's website (www.kwpf.com).
- Exposureny.com, site of Willardt's agent. Requires Flash.
- Lebook.com, a professional artist database that includes Willardt. Requires Flash.
- Kenneth Willardt on imdb.com
- Interview with Kenneth Willardt
