Playboy Online (or Playboy.com) is the internet business segment of Playboy Enterprises, Inc. It falls within the Playboy Entertainment business segment, which is the largest of the company's three business segments. Playboy Online is the fastest growing revenue line item in Playboy Enterprises, accounting for 15% of corporate revenue. Its revenue comes from both online subscriptions to Playboy Cyber Club and from E-commerce, including internet advertising.
Playboy Online should not be confused with Playboy Digital, which began production late in 2005 as an electronic duplicate of the physical print offerings within the publishing group.
Available online since 1994, Playboy Online produces original content that mostly differs from the print editions of the publications produced by Playboy Publishing. The online content tends to be more explicit than the magazine. It regularly features themed online pictorials such as women who work at Olive Garden, Wal-Mart, or McDonald's.