User:Rkrish67/Books/marketing for beginners
|
This user book is a user-generated collection of Wikipedia articles that can be easily saved, rendered electronically, and ordered as a printed book. If you are the creator of this book and need help, see Help:Books (general tips) and WikiProject Wikipedia-Books (questions and assistance). | ||||||||
| [ Download PDF ] [ Download ODT ] [ Download ZIM ] | |||||||||
| [ About ] [ FAQ ] [ Feedback ] [ Help ] [ WikiProject ] [ Recent Changes ] | |||||||||
Marketing for beginners[edit]
- Introduction
- Marketing
- Market
- Megamarketing
- History of marketing
- Economies of scope
- Relationship marketing
- Services marketing
- Marketing mix modeling
- Marketing mix
- Database marketing
- Referral marketing
- Shopper marketing
- Referral marketing
- Affiliate marketing
- Marketing strategy
- Competitor analysis
- Marketing plan
- Marketing effectiveness
- Understanding the consumer
- Consumer
- Buyer decision processes
- Customer lifetime value
- Customer perceived value
- Willingness to pay
- Marketing Intelligence
- Marketing research
- Choice modelling
- Competitive intelligence
- Market Selection
- Market (economics)
- Target market
- Product
- Product
- Brand
- Branding
- Individual branding
- Corporate branding
- Packaging and labelling
- Mandatory labelling
- Customer
- Customer service
- Customer support
- New product development
- Product pricing
- Pricing
- Penetration pricing
- Psychological pricing
- Pricing strategies
- Discounts and allowances
- Product Distribution
- Supply chain management
- Logistics
- Promotion
- Consumer behaviour
- Advertising
- Ad Tracking
- Advertising agency]]
- publicity
- Marketing Ethics – Concept and Issues
- Marketing ethics
- Consumer protection
- Consumer protection