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City of license Maysville, Georgia
Broadcast area Gainesville, Georgia
Branding 103.7 Chuck FM
Slogan We Play Everything
Frequency 103.7 MHz
First air date 1989 (as WBIC)
Format Variety Hits
ERP 4,100 watts
HAAT 250 m (820 ft)
Class C3
Facility ID 3078
Transmitter coordinates 34°22′39.00″N 83°39′35.00″W / 34.3775000°N 83.6597222°W / 34.3775000; -83.6597222Coordinates: 34°22′39.00″N 83°39′35.00″W / 34.3775000°N 83.6597222°W / 34.3775000; -83.6597222
Former callsigns WBIC (1989-1990)
WPUP (1990-2008)
Affiliations Georgia Bulldogs
Owner Cox Radio
Sister stations WNGC, WGAU, WGMG, WPUP, WRFC
Webcast Listen Live
Website 1037chuckfm.com

WXKT (103.7 FM) is a radio station broadcasting a Variety Hits format as "1037 Chuck FM". Licensed to the town of Maysville, Georgia, it serves the Gainesville, Georgia area, and can generally be heard as far southwest as Doraville, in northeast metro Atlanta. It first began broadcasting in 1989 under the call sign WBIC. The station is currently owned by Cox Radio.[1]


103.7 FM was first assigned the call sign WBIC on January 4, 1989. On March 2, 1990, the call sign was then changed to WPUP. The station was known as "Rock 103.7" for many years, before returning to the "Bulldog" name it had in the mid to late 1990s. Since the transmitter is located in Royston, it made the station's broadcast range south of Athens marginal.

The station was sold to Cox Radio in August 2008, who then swapped call signs moving WPUP calls to 100.1 and changing 103.7 FM to the current call sign WXKT.[2] The stations simulcast the "Bulldog" format for a little over a year; the WPUP calls remain on 100.1 FM licensed to Watkinsville, Georgia as top-40 station "Power 100.1".

On August 1, 2009, at 8 AM, WXKT flipped formats to news/talk.

With Atlanta-based news/talk station WSB AM 750 upgrading to an FM simulcast (WSBB-FM 95.5) in August 2010, which resulted in superior coverage in the Gainesville area, Cox deemed the news/talk format on 103.7 as redundant. On December 5, 2011, WXKT began stunting with a loop of Tone-Loc's "Wild Thing" and clips of University of Georgia football games, as well as redirecting listeners to WSB.[3] It was expected that the station would flip to sports talk.

On Tuesday, December 6, 2011 at 6AM, "Wild Thing" ended and Tim Bryant announced a new format for 103.7. The mornings consisted of North Georgia's Morning News hosted by Tim Bryant and Martha Zoller's talk show. Then at noon, Jim Rome's sports radio show aired. In the afternoons, 3-6PM, America's Radio News handled programming with Yahoo! Sports Radio doing overnights.

On May 25, 2012 WXKT changed their format from news/talk/sports to adult hits, branded as "103.7 Chuck FM".[4]

On November 16, 2012 Chuck FM began airing Christmas music in blocks from 9am to 3pm, and again from 5pm to midnight.[5] The amount of Christmas music will gradually increase as Christmas grows near. The evening block is intended as the soundtrack for the "Magical Nights of Lights", a huge drive-through display of Christmas lights at nearby Lake Lanier Islands.

Previous logos[edit]

WXKT previous logo.png WXKT 1037 logo.png


External links[edit]