|City of license||Athens, Georgia|
|Broadcast area||University of Georgia|
|First air date||October 16, 1972|
|Callsign meaning||University of Georgia|
|Former callsigns||DWUOG (2005-?)|
|Owner||The University of Georgia|
The station first broadcast on October 16, 1972, with a 3,200-watt signal. In 1977, WUOG's wattage was increased to 10,000 watts, and in 1994 the station reached its current 26,000 watts, making it one of the most powerful college stations in the country. The transmitter sits atop Brumby Hall on the UGA campus, broadcasting at an effective radius of 60 miles or 100 km.
With the exception of a period of time in 1981 and 2005 when the station was shut down for non-compliance of Federal Communications Commission (FCC) rules, WUOG has operated for 18 to 24 hours each day. The station is maintained and run entirely by a 200-student staff of volunteers. Twelve executive members oversee the staff and the day-to-day operation of the station.
WUOG offers regular rotation programming as well as specialty shows. "Rotation" consists of new and old music of any genre that falls within the bounds of WUOG's music philosophy. Once stated as the axiom "If they don't need us, we don't need them", the music philosophy strives to include artists whose music is rarely heard elsewhere. WUOG also carries specialty show programming ranging from Middle Eastern music to new wave, oldies to bluegrass music. "Talk Block" airs every Wednesday and features three hours of talk show programming. More talk and sports shows air throughout the week.
It was on WUOG that R.E.M. were first broadcast; a live recording of "Hippy, Hippy Shake" was played in the summer of 1980. Drummer Bill Berry was also in a short-lived combo of radio personalities from the station, known as the WUOGerz.
In late June 2006, it was discovered that the station was causing electromagnetic interference to a nuclear chemistry laboratory on campus. To alleviate this, the station temporarily went off-air on weekdays from 7AM and resumed broadcast at 4PM, as well as late nights and weekends, while the lab work was done. Electronic filters eliminated the problem on July 13, allowing WUOG to return to a normal schedule.   
On February 21, 2009 the lobby of the new WUOG station inside of Tate was named in honor of Wilbur Herrington. The Wilbur Herrington Lobby memorializes Wilbur's service as station engineer since the station's first broadcast in 1972. Herrington had received help in the early stages of applying for an FCC license from broadcast engineers at Athens commercial station WRFC(AM) (960 kHz), chiefly Larry Melear (a graduate of the UGA School of Broadcasting) and Everett Langford.
2 Girls, 1 Cat — A talk show about cats.
Afternoon Twee - Twee pop. (Active Fall 2012)
Athenian Eats — Covering the Athens food scene weekly on 90.5
Athens Journal — Flagship news from WUOG.
Beyond The Hedges — A morning drive time talk show.
Crisis — noise and experimental
Film Thing — All things cinema, spoiler-free.
Friday Pregame Show — A weekly show taking an irreverent look at the world of sports.
Friendly Folk — Psych-folk, anti-folk and other hyphenated folk genres.(Last active Spring 2012)
Folk Scene — Gospel, old time folk music, and classics.
God Save the Queen — Brit-pop and all music from the UK.
Global Warming — International music.
Heretic Harvest High Noon Sports Show — Flagship sports news program.
Jitters and Rags — pre-1950s pop, swing, and big band (first on air in 2007)
Keeping it Classy - Classical music.
Khmer Groove - East Asian pop music. (Active Fall 2012)
Lavender Pillow — 1.5 hrs of ambient music.
Live in the Lobby — Local bands playing for live and radio audiences. Followed by "Sound of the City" featuring bands from Athens and Atlanta.
Miliki Sound System — Pop music from all over Africa. Formerly known as Afrika.
Odd Man Out — Female vocalists.
Organic Compound - Electronic music, has taken different perspectives depending on the DJ who hosts.
Parties & Parodies — D&D 3.5 live on the air.
Perfect Sound Forever — Music from the 90s.
Pining for the Fjords - Music from the Netherlands and surrounding areas.
Purple Cow — Spoken word, poetry, and readings from literature.
Player's Picnic — Funk, soul, and R&B.
Road Trip USA — Music from a weekly featured US city. (Active Fall 2012)
Souvenirs — Dance music spanning the decades. Formerly known as Paradise Garage.
Soft Scaley Underbelly - DJs are allowed to play artists that have charted in the Billboard Top 50, who would otherwise be considered "out of philosophy" for the station.
Talk of the Town — Athens talk from the people who know it best.
TechNight — Your weekly roundup of the digital world!
Tuesday Triple Play — A Sports Show about Sports and other stuff.
Untied — Shoegaze and dream-pop. (Active Fall 2012)
Writing for Now — (Last active Spring 2011)
- "Call Letter Origins". Radio History on the Web.
- "WUOG Facility Record". United States Federal Communications Commission, audio division.
- "WUOG Station Information Profile". Arbitron.
- Stepp, Jordan (2008). "Tuning in - Local Radio at its finest". UGAzine. Retrieved 9 May 2010.
- "WUOG Programming". Retrieved 04/02/2011. Check date values in:
- Query the FCC's FM station database for WUOG
- Radio-Locator information on WUOG
- Query Nielsen Audio's FM station database for WUOG