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''Bessatsu Margaret'' was first launched in 1964, as a sister magazine to ''[[Margaret (magazine)|Margaret]]''. The stories featured in ''Bessatsu Margaret'' are noted to have an emphasis on [[Character arc|character growth]], focusing on themes of [[interpersonal relationships]] and [[Setting (narrative)|settings]] of [[everyday life]].<ref name=60anniversary/>
''Bessatsu Margaret'' was first launched in 1964, as a sister magazine to ''[[Margaret (magazine)|Margaret]]''. The stories featured in ''Bessatsu Margaret'' are noted to have an emphasis on [[Character arc|character growth]], focusing on themes of [[interpersonal relationships]] and [[Setting (narrative)|settings]] of [[everyday life]].<ref name=60anniversary/>


The magazine targets readers in [[junior high]], [[high school]], and [[university]].<ref>{{cite web |title=本の街発信!別冊マーガレットに迫る |url=https://www.kyoritsu-wu.ac.jp/freshman/town/pdf/town_01.pdf |publisher=共立女子短期大学 |archive-url=https://web.archive.org/web/20210612102236/https://www.kyoritsu-wu.ac.jp/freshman/town/pdf/town_01.pdf |archive-date=12 June 2021 |pages=1 |language=ja |format=PDF}}</ref> In 2018, its age demographic consisted of 12.7% of readers 14 or under, 16% for 15–18 years old, 15.1% for 19–23 years old, and 56.2% of readers 24 or older.<ref name="2018circulation">{{cite web |last1=Hodgkins |first1=Crystalyn |title=Shueisha Reveals New Circulation Numbers, Demographics for its Manga Magazines |url=https://www.animenewsnetwork.com/news/2019-04-22/shueisha-reveals-new-circulation-numbers-demographics-for-its-manga-magazines/.145991 |website=Anime News Network |access-date=5 April 2024 |date=22 March 2019}}</ref><!-- Note: Do not change the category of the magazine to josei solely based off of this information, as the categories are a reflection of marketing of the magazine. -->
The magazine targets readers in [[junior high]], [[high school]], and [[university]].<ref>{{cite web |title=本の街発信!別冊マーガレットに迫る |url=https://www.kyoritsu-wu.ac.jp/freshman/town/pdf/town_01.pdf |publisher=共立女子短期大学 |archive-url=https://web.archive.org/web/20210612102236/https://www.kyoritsu-wu.ac.jp/freshman/town/pdf/town_01.pdf |archive-date=12 June 2021 |pages=1 |language=ja |format=PDF}}</ref> In 2018, its age demographic consisted of 12.7% of readers 14 years or under, 16% for 15–18 years old, 15.1% for 19–23 years old, and 56.2% of readers 24 years or older.<ref name="2018circulation">{{cite web |last1=Hodgkins |first1=Crystalyn |title=Shueisha Reveals New Circulation Numbers, Demographics for its Manga Magazines |url=https://www.animenewsnetwork.com/news/2019-04-22/shueisha-reveals-new-circulation-numbers-demographics-for-its-manga-magazines/.145991 |website=Anime News Network |access-date=5 April 2024 |date=22 March 2019}}</ref><!-- Note: Do not change the category of the magazine to josei solely based off of this information, as the categories are a reflection of marketing of the magazine. -->


In 2018, ''Bessatsu Margaret'' had an average circulation of 131,000 copies.<ref name=2018circulation/> In 2019, the circulation dropped to an average of 95,000,<ref>{{cite web |last1=Sherman |first1=Jennifer |title=Shueisha Reveals 2019 Circulation Numbers for Manga Magazines |url=https://www.animenewsnetwork.com/news/2020-06-05/shueisha-reveals-2019-circulation-numbers-for-manga-magazines/.160319 |website=Anime News Network |access-date=5 April 2024 |date=5 June 2020}}</ref> and in 2020 sales further declined to an average of 68,000 copies.<ref name=2020circulation/>
In 2018, ''Bessatsu Margaret'' had an average circulation of 131,000 copies.<ref name=2018circulation/> In 2019, the circulation dropped to an average of 95,000,<ref>{{cite web |last1=Sherman |first1=Jennifer |title=Shueisha Reveals 2019 Circulation Numbers for Manga Magazines |url=https://www.animenewsnetwork.com/news/2020-06-05/shueisha-reveals-2019-circulation-numbers-for-manga-magazines/.160319 |website=Anime News Network |access-date=5 April 2024 |date=5 June 2020}}</ref> and in 2020 sales further declined to an average of 68,000 copies.<ref name=2020circulation/>

Revision as of 00:06, 6 April 2024

Bessatsu Margaret
Cover of the March 2016 issue (featuring Love Me, Love Me Not by Io Sakisaka)
CategoriesShōjo manga[1]
FrequencyMonthly
Circulation68,000
(January–December 2020)[2]
Founded1964
CompanyShueisha
CountryJapan
Based inTokyo
LanguageJapanese
Websitebetsuma.shueisha.co.jp

Bessatsu Margaret (別冊マーガレット, Bessatsu Māgaretto, "Margaret additional volume"), or Betsuma (別マ) for short, is a shōjo manga magazine published monthly in Japan by Shueisha since 1964.[3][4][5]

About

Bessatsu Margaret was first launched in 1964, as a sister magazine to Margaret. The stories featured in Bessatsu Margaret are noted to have an emphasis on character growth, focusing on themes of interpersonal relationships and settings of everyday life.[1]

The magazine targets readers in junior high, high school, and university.[6] In 2018, its age demographic consisted of 12.7% of readers 14 years or under, 16% for 15–18 years old, 15.1% for 19–23 years old, and 56.2% of readers 24 years or older.[7]

In 2018, Bessatsu Margaret had an average circulation of 131,000 copies.[7] In 2019, the circulation dropped to an average of 95,000,[8] and in 2020 sales further declined to an average of 68,000 copies.[2]

The magazine was ranked 5th in the list for female readers in the 2012 edition of Takarajimasha's Kono Manga ga Sugoi! guidebook,[9] and 2nd in the same list for the 2014 edition.[10] It ranked 16th among all manga magazines in the 2018 edition,[11] and 18th in the 2019 edition.[12]

Serializations

Current

  • Fujishiro-san Kei – Yuki Nojin
  • My Special One – Momoko Kōda
  • Shitsuji no Ojou-sama – Mari Mimura
  • Taiyō Yori mo Mabushii Hoshi – Kazune Kawahara
  • Uchi no Otōto-domo ga Sumimasen – Akira Ozaki
  • Vampire – Riya Sakurai
  • Yururi Yururi – Anna Tsuji

Past

References

  1. ^ a b "少女まんがの名作を創出してきた「マーガレット」「別冊マーガレット」が創刊60周年！". Shueisha (in Japanese). October 13, 2023. Retrieved April 5, 2024.
  2. ^ a b "Shueisha Media Guide 2021" (PDF). Shueisha. May 7, 2021. Retrieved May 7, 2021.
  3. ^ Jason Thompson (2007). Manga: The Complete Guide. Del Rey Books. pp. 334–335. ISBN 978-0-345-48590-8.
  4. ^ "Girl's Manga" (in Japanese). Japanese Magazine Publishers Association. September 2016. Retrieved November 6, 2016.
  5. ^ Preston Phro (December 16, 2013). "Girls manga magazine celebrates 50 years with a freaking awesome cover". RocketNews24. Retrieved September 15, 2016.
  6. ^ "本の街発信!別冊マーガレットに迫る" (PDF) (in Japanese). 共立女子短期大学. p. 1. Archived from the original (PDF) on June 12, 2021.
  7. ^ a b Hodgkins, Crystalyn (March 22, 2019). "Shueisha Reveals New Circulation Numbers, Demographics for its Manga Magazines". Anime News Network. Retrieved April 5, 2024.
  8. ^ Sherman, Jennifer (June 5, 2020). "Shueisha Reveals 2019 Circulation Numbers for Manga Magazines". Anime News Network. Retrieved April 5, 2024.
  9. ^ Loo, Egan (December 8, 2011). "Top Manga Ranked by Kono Manga ga Sugoi 2012 Voters". Anime News Network. Retrieved April 5, 2024.
  10. ^ Nelkin, Sarah (December 9, 2013). "Top Manga Ranked by Kono Manga ga Sugoi 2014 Voters". Anime News Network. Retrieved April 5, 2024.
  11. ^ Hodgkins, Crystalyn (December 8, 2017). "Kono Manga ga Sugoi! Reveals 2018's Top 20 Manga Magazine List". Anime News Network. Retrieved April 5, 2024.
  12. ^ Antonio Pineda, Rafael (December 10, 2018). "Kono Manga ga Sugoi! Reveals 2019's Top 20 Manga Magazine List". Anime News Network. Retrieved April 5, 2024.
  13. ^ Sarah Nelkin (May 13, 2013). "Strobe Edge's Sakisaka Pens 'Sono Omokage o Shitteru' 1-Shot". Anime News Network. Retrieved August 27, 2019.
  14. ^ Sherman, Jennifer (May 10, 2015). "Story, Title Revealed for Blue Spring Ride Creator Io Sakisaka's New Manga". Anime News Network. Retrieved August 26, 2019.
  15. ^ Hazra, Adriana (September 12, 2020). "Suteki na Kareshi Manga by My Love Story, Aozora Yell's Kazune Kawahara Ends on October 13". Anime News Network. Retrieved June 23, 2022.
  16. ^ Tai, Anita (April 3, 2024). "Rainbow Days Creator Minami Mizuno's Koi o Shiranai Boku-tachi wa Manga Gets Live-Action Film". Anime News Network. Retrieved April 5, 2024.
  17. ^ Antonio Pineda, Rafael (September 18, 2023). "Blue Spring Ride Creator Io Sakisaka's 'Sakura, Saku!' Manga Ends, Gets Epilogue". Anime News Network. Retrieved November 29, 2023.
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