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==Timeline==
==Timeline==
===The 1950s and 1960's===
===The 1950s===
[[Image:ZastavaPICT3088.JPG|right|thumb|200px|[[Zastava 750]]]]
[[Image:ZastavaPICT3088.JPG|right|thumb|200px|[[Zastava 750]]]]
The ancestor of the factory was a cannon-casting plant, founded in 1853.
The ancestor of the factory was a cannon-casting plant, founded in 1853.


The first vehicles in [[Kragujevac]] were [[Ford Motor Company|Ford]] trucks. They were made exclusively for the Yugoslavian Army in the late 30's, since today's "Zastava" was a gun factory named Vojno-Tehnicki Zavod (Army Technical Institute). A small number of vehicles was made until the outbreak the war in 1941. Then in the early 50's some number of Jeeps was made, but the deal with [[Willys-Overland]] ([[Chrysler]]) went off, and the production stopped.
The automaking branch of Zastava began as a [[Kragujevac]]-based gun factory named the Vojno-Tehnicki Zavod (Army Technical Institute). Its first vehicles were [[Ford Motor Company|Ford]] trucks, assembled exclusively for the Yugoslavian Army in the late 1930s. A small number of vehicles was made through 1941.


After World War II, the factory was renamed ''Zavodi Crvena Zastava'' ("Red Flag Plant"). In a referendum held on August 26<sup>th</sup>, 1953, 96% of the employees of then-''Zavodi Crvena Zastava'' voiced their desire to produce automobiles. That year, 162 Jeep Willys would leave Kragujevac lines.
After the second world war the factory got a new name: Zavodi Crvena Zastava (meaning "Red Flag Plant"; later the "Crvena" (Red) was dropped from the name). It first started building passenger cars in 1954. The first Zastava cars were variants of the [[Fiat 1400]], [[Fiat 1300|1300]] and [[Fiat 1900|1900]]. The 1300 cm<sup>3</sup> four door sedan, known in Italy as "Milletrecento", was a modern car at that time. (Fiat introduced it in 1961.) Many people in former Yugoslavia think it was the best car ever made by Zastava, despite to the fact it is forty years old model.


Zastava signed a historic agreement with [[Fiat]] on August 12<sup>th</sup>, 1954<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s</ref>. Three months later, Kragujevac began assembling the Fiat AP-55 (aka ''Kampagnola),'' the [[Fiat 1400]] and the Fiat 1100 B.
Next came the [[Zastava 750]] in 1962. It was almost the same as the [[FIAT 600]]D but badged as a zastava and a few minor changes i.e. Speedometer, Seats, Door handles, (4cyl, 767 cm3 , 25 HP OHC engine, rear wheel drive). Its mass production started in the early sixties, it was produced until 1981 however they were still made until 1985. Documents on some Zastava 750's prove this.


The 1400 marked Zastava's first automobile, but not its most famous; that would be the legendary ''fića,'' as Zastava's version of the Fiat 600 was known across Yugoslavia. 923,487<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s</ref> were produced, with several different engines and in various equipment levels, from October 18<sup>th</sup>, 1955 through November 18<sup>th</sup>, 1985.
Throughout the 60's Zastava built more Fiat based cars that evolved from the [[Fiat 1100|1100]], [[Fiat 1300/1500|1300/1500]], [[Fiat 124|124]], and [[Fiat 125|125]] Fiat models. But Fiat 124 and 125 were never built in Yugoslavia. The Fiat 125 was imported from Italy and later from [[Polski Fiat 125p|Poland]]. FIAT 124 was very rare in Yugoslavia.


At 10am on October 15<sup>th</sup>, 2005, hundreds of fića owners gathered outside Zastava's offices in Kragujevac<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s</ref>. They had come from across the former Yugoslavia to mark the 50<sup>th</sup> birthday of Zastava's most celebrated line: its smallest car ever, and the car which put Yugoslavia on wheels.
[[Image:Zas 101.jpg|left|thumb|200px|1976 [[Zastava 101]] (from [[Kragujevac]], sold as Zastava 1100 in [[Czechoslovakia]])]]

[[Image:Go Yugo.jpg|thumb|right|220px|"Go New, Go Yugo" UK Promotional Leaflet]]
The fića was a small, frugal vehicle that could transport four; a successor to the prewar Fiat 500, or ''Topolino.'' In most variants barely capable of 60 mph, the robust little car was nevertheless perfect for commuting, and mobilized Yugoslavia as Austin's Mini had Britain, and Citroen's 2CV, France.

On April 4<sup>th</sup>, 2000, Novi Sad's ''Privatni Pregled'' newspaper elected the fića the ex-Yugoslavia's Car of the Millennium.

In 1955, Crvena Zastava made 1,044 vehicles; in 1958, 3,596<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s</ref>. 1957 and 1958 are generally viewed as the years in which Zastava's supplier network was established. By this time, Zastava was turning out its own chassis and parts, while the Rakovica-based supplier ''2. maj'' was producing engines.

===The 1960s===
Zastava's annual production climbed to 13,719 units in 1960<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s</ref>. The company entered the new decade with a replacement for the 1400: Fiat's 1100, shown in Geneva as the successor to the 1100 B.

With the advent of the 1961 [[Fiat 1300|1300]] and 1500 came Zastava's 1300/ 1500 series, produced as both sedans and wagons. With all-around disc brakes, rear-wheel-drive and up to 72 horsepower, the tristać was Yugoslavia's favorite upmarket car. Today, many across the former Yugoslava recall the 1300 as Zastava's best automobile ever: the ''Jugoslovenski Mercedes,'' they call it. 201,160 copies of the 1300 and 1500 were produced from 1961 through December 20<sup>th</sup>, 1979<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s</ref>.

The fića had started life as the 16kW 633cm<sup>3</sup> [[Fiat 600]], designed by legendary Fiat engineer [[Dante Giacosa]]. In 1962, Zastava began production of the Fiat 600D, badged Zastava 750, boasting an 18kW 767 cm<sup>3</sup> engine capable of propelling the car to 110 km/h.

The floorpan of the 1300/ 1500 was used as the basis for the Polski-Fiat 125p, which was produced by Polish FSO from Zastava CKD kits. The 125p was created by mating the body of the Fiat 125 to the mechanicals (engines, gearbox, transmission and suspension) of the 1300 and 1500. On the Yugoslav market, the 125p was known as the Zastava 125PZ.

1965 marked the official beginning of Zastava exports, with 6,000 cars sent to Poland<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s</ref>.

In 1967, Zastava produced about 52,000 trucks and passenger cars; in 1968, 53,000<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s</ref>.

Zastava in this decade signed a new contract expanding production and technological cooperation with Fiat. A $10 million investment pushed annual capacity to 85,000, with plans in place to reach 130,000 units within a five-year period<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s</ref>.

In 1969, the ''Zastava Kamioni'' (Zastava Trucks) division split from Zastava Automobili and began producing Italy's Om trucks, rated for between 2.5 and 4 tons. Today, Zastava Kamioni continues to make trucks through a partnership with Iveco.


===The 1970s===
===The 1970s===
[[Image:Zas 101.jpg|left|thumb|200px|1976 [[Zastava 101]] (from [[Kragujevac]], sold as Zastava 1100 in [[Czechoslovakia]])]]
In 1970, Zastava rolled out the 750M, fitted with a new 795cm<sup>3</sup> engine boasting a thermostat-controlled closed cooling system.

In the beginning of the seventies Zastava made another arrangement with Fiat. In 1971 Zastava introduced the [[Zastava 101]] (4cyl, 1116 cm3 OHC, 55HP, front wheel drive), which is based on [[Fiat 128]]. It had a restyled rear panel, and later became available as a [[hatchback]], a style that had not ever been released in Italy.
In the beginning of the seventies Zastava made another arrangement with Fiat. In 1971 Zastava introduced the [[Zastava 101]] (4cyl, 1116 cm3 OHC, 55HP, front wheel drive), which is based on [[Fiat 128]]. It had a restyled rear panel, and later became available as a [[hatchback]], a style that had not ever been released in Italy.


It was said that model 101 should be produced in Yugoslavia for both Yugoslav and Italian market, and vice versa, in the Italian market would have been sold under the marque [[Innocenti]]. It was soon nicknamed ''Stojadin'' as a pun on ''sto jedan'' (101) (Stojadin is a male name, although [[folk etymology]] also associates it with ''sto jada'', "a hundred woes", due to the poor performance of the first models). In spite of this negative record, the car was a good seller in the domestic market. Yugoslavs used to buy it because of its moderate price, simple mechanics, cheap spare parts and low maintenance cost.
It was said that model 101 should be produced in Yugoslavia for both Yugoslav and Italian market, and vice versa, in the Italian market would have been sold under the marque [[Innocenti]]. It was soon nicknamed ''Stojadin'' as a pun on ''sto jedan'' (101) (Stojadin is a male name, although [[folk etymology]] also associates it with ''sto jada'', "a hundred woes", due to the poor performance of the first models). In spite of this negative record, the car was a good seller in the domestic market. Yugoslavs used to buy it because of its moderate price, simple mechanics, cheap spare parts and low maintenance cost.

For 1979 came the 750S ''(Special),'' which offered [[Fiat 126]]-inspired fascia upgrades (including a tachometer), a new steering-wheel and a 22kW engine which raised the car's top speed to 120 km/h.


[[Image:Zastava Yugo 311 1116cc.jpg|left|thumb|200px|A 1989 Zastava 311 ([[Zastava Skala]]) in the UK]]
[[Image:Zastava Yugo 311 1116cc.jpg|left|thumb|200px|A 1989 Zastava 311 ([[Zastava Skala]]) in the UK]]


===The 1980s ===
===The 1980s ===
[[Image:Go Yugo.jpg|thumb|right|220px|"Go New, Go Yugo" UK Promotional Leaflet]]
In the mid-seventies, Zastava management decided to develop a new model, still based on the same Fiat engine. It was originally to be known as Zastava 102, but the name was dropped in 1981 and the car released as [[Yugo 45]]. It was styled by Zastava with some help from Fiat engineers. Technically it was related to the [[Fiat 127]] but keeping much of the Fiat 128 mechanics; externally it followed the style of the [[Autobianchi A112]] but with a more square appearance. Several variants were made with 903cc, 1116cc, and 1301cc engines. The 1116cc and the 1301cc versions were sold in the USA as the Yugo GV, GVL, GVS, GVX, GV Plus, and the Cabrio, a [[convertible]].

[[Image:Yugo.jpg|thumb|right|220px|The [[Yugo]], the only Zastava to be marketed in the United States]]
In 1980, the Zastava 850 was launched, with a 23.4kW 848cm<sup>3</sup> engine propelling it to 125 km/h. A fully-synchronized transaxle and front disc brakes were introduced. Production of the 750 and 850 continued through 1985 in L, LE and SC versions until, finally, the design was sold to the [[Tofas]] factory in Turkey. Tofas continued to produce these cars under Zastava license into the '90s<ref>http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s</ref>.

In the mid-seventies, Zastava management decided to develop a new model, still based on the same Fiat engine. It was originally to be known as Zastava 102, but the name was dropped in 1981 and the car released as [[Yugo 45]]. It was styled by Zastava with some help from Fiat engineers. Technically it was related to the [[Fiat 127]] but keeping much of the Fiat 128 mechanics; externally it followed the style of the [[Autobianchi A112]] but with a more square appearance. Several variants were made with 903cc, 1116cc, and 1301cc engines. The 1116cc and the 1301cc versions were sold in the USA as the Yugo GV, GVL, GVS, GVX, GV Plus, and the Cabrio, a [[convertible]].

[[Image:Yugo.jpg|thumb|left|200px|The [[Yugo]], the only Zastava to be marketed in the United States]]

Later in the eighties, the Yugo 45 went through several modifications, most importantly the adoption of a 5-speed gearbox. The marque used for passenger cars was changed from Zastava to Yugo. The Yugo 45 and its derivative models were later renamed [[Yugo Koral]], the Zastava 101 range (based on the Fiat 128, available as sedan or hatchback) were also unified under a single model denomination, [[Zastava Skala]]. Nonetheless, the numerical classification would still stand for some export markets, as it was the case for the United Kingdom.
Later in the eighties, the Yugo 45 went through several modifications, most importantly the adoption of a 5-speed gearbox. The marque used for passenger cars was changed from Zastava to Yugo. The Yugo 45 and its derivative models were later renamed [[Yugo Koral]], the Zastava 101 range (based on the Fiat 128, available as sedan or hatchback) were also unified under a single model denomination, [[Zastava Skala]]. Nonetheless, the numerical classification would still stand for some export markets, as it was the case for the United Kingdom.


These were Zastava's best years in number of cars assembled, around 230,000 cars a year. Zastava cars were to be sold in 70 countries at the time, with 27,000 exported to Western markets. The factory also started to make [[truck]]s, under [[IVECO]] licence.
These were Zastava's best years in number of cars assembled, around 230,000 cars a year. Zastava cars were to be sold in 70 countries at the time, with 27,000 exported to Western markets. The factory also started to make [[truck]]s, under [[IVECO]] licence.

[[Image:Yugo Sana AKA Florida.jpg|left|thumb|200px|Zastava Yugo Florida from the early 1990s]]
[[Image:Yugo Sana AKA Florida.jpg|left|thumb|200px|Zastava Yugo Florida from the early 1990s]]


Line 84: Line 118:
===The 2000s===
===The 2000s===


[[Image:Zastava car factory.jpg|right|thumb|200px|Zastava Factory]]
[[Image:Zastava car factory.jpg|right|thumb|220px|Zastava Factory]]
<!-- Commented out because image was deleted: [[Image:ZastavaYugoTempo.jpg‎|right|thumb|200px|Zastava Koral]] -->


After the war, there were trade talks to Hungarian firms, to assemble Yugos in [[Hungary]], but this agreement haven't been concluded because of hesitating of the Yugoslavian partner. (But [[Zastava Trucks]] are assembling in Hungary, near to Pécs, with IVECO engine.)
After the war, there were trade talks to Hungarian firms, to assemble Yugos in [[Hungary]], but this agreement haven't been concluded because of hesitating of the Yugoslavian partner. (But [[Zastava Trucks]] are assembling in Hungary, near to Pécs, with IVECO engine.)
Line 97: Line 130:
A new prototype for the Yugo Florida, know as Florida 2.0 was made, equipped with the same engine of [[Fiat Bravo]] 2.0.
A new prototype for the Yugo Florida, know as Florida 2.0 was made, equipped with the same engine of [[Fiat Bravo]] 2.0.


=== Cancelled Project: Zastava Motor Works===
===Cancelled Project: Zastava Motor Works (ZMW)===


In 2002 the American entrepreneur [[Malcolm Bricklin]], who had previously imported Yugo into the United States, signed a deal with Zastava to re-introduce the company's products back in America<ref>http://www.invest-in-serbia.com/archive/2002_05/2002_05_12_1.htm</ref><ref>http://www.forbes.com/2002/04/23/0423yugo.html</ref>. Bricklin's intention was to sell the cars for less than $10,000, under the brand name ZMW (as in Zastava Motor Works) which in the United States would, of course, be pronounced Zee-M-W. However, even though a website proclaiming the brands arrival was produced by Bricklin's company, by 2006 his intentions had switched to importing products from Chinese car marker [[Chery]] instead<ref>http://www.dispatch.com/business-story.php?story=dispatch/2006/02/22/20060222-D1-03.html</ref>.
In 2002 the American entrepreneur [[Malcolm Bricklin]], who had previously imported Yugo into the United States, signed a deal with Zastava to re-introduce the company's products back in America<ref>http://www.invest-in-serbia.com/archive/2002_05/2002_05_12_1.htm</ref><ref>http://www.forbes.com/2002/04/23/0423yugo.html</ref>. Bricklin's intention was to sell the cars for less than $10,000, under the brand name ZMW (as in Zastava Motor Works) which in the United States would, of course, be pronounced Zee-M-W. However, even though a website proclaiming the brands arrival was produced by Bricklin's company, by 2006 his intentions had switched to importing products from Chinese car marker [[Chery]] instead<ref>http://www.dispatch.com/business-story.php?story=dispatch/2006/02/22/20060222-D1-03.html</ref>.

Revision as of 08:44, 6 January 2008

Zastava
Застава
Company typePublic
IndustryAutomotive
Founded1953
HeadquartersKragujevac,  Serbia
Key people
Miljko Erić, Zoran Radojević
ProductsAutomobiles
Number of employees
Approximately 4,000
Websitezastava-automobili.com

Zastava is a Serbian industrial conglomerate based in the city of Kragujevac, 86 miles (138 km) southeast of Belgrade. It is most known for its Fiat-based automobiles, which began assembling in 1955 for Eastern European markets. The firm also manufactures military and sporting small arms, most of them based on Russian or German design, under the name Zastava Arms.

Zastava Current Models (2007)

See also

Automotive history

Promotional material depicting Zastava factory. Particular emphasis was added on making clear Yugoslavia was not aligned with the USSR.

The company is best known for its locally built versions of the Fiat 128.

During the 1970s and '80s, Zastava sold its compact cars in North and South America and Western Europe under the "Yugo" brand. Its final model, the Yugo Sana, was styled by Italian designer Giorgetto Giugiaro and launched in 1990, but its career was cut short by the Yugoslav wars, and Yugo had disappeared from most Western markets by 1993. In 1999, the factory came under NATO bombing during the Kosovo War missions.

Like the Eastern bloc manufacturer AutoVAZ, maker of the Lada, the post-communist era has been difficult for the company, and following its withdrawal from Western markets, has developed few new models such as Yugo Florida and continues to manufacture the Fiat 128 based range of cars for the various Balkan states.

In September 2005, the company signed a new agreement with Fiat - under the name Zastava 10 the factory will produce a version of the 2003 Fiat Punto for the Balkans. It is scheduled to make up to 16,000 cars yearly. In October 2005, Zastava concluded an agreement with the US weapons manufacturer Remington Arms to offer its sporting arms in North America.

In December 2007 Serbia announced that Zastava would go on sale in April 2008.[1]

Timeline

The 1950s

Zastava 750

The ancestor of the factory was a cannon-casting plant, founded in 1853.

The automaking branch of Zastava began as a Kragujevac-based gun factory named the Vojno-Tehnicki Zavod (Army Technical Institute). Its first vehicles were Ford trucks, assembled exclusively for the Yugoslavian Army in the late 1930s. A small number of vehicles was made through 1941.

After World War II, the factory was renamed Zavodi Crvena Zastava ("Red Flag Plant"). In a referendum held on August 26th, 1953, 96% of the employees of then-Zavodi Crvena Zastava voiced their desire to produce automobiles. That year, 162 Jeep Willys would leave Kragujevac lines.

Zastava signed a historic agreement with Fiat on August 12th, 1954[2]. Three months later, Kragujevac began assembling the Fiat AP-55 (aka Kampagnola), the Fiat 1400 and the Fiat 1100 B.

The 1400 marked Zastava's first automobile, but not its most famous; that would be the legendary fića, as Zastava's version of the Fiat 600 was known across Yugoslavia. 923,487[3] were produced, with several different engines and in various equipment levels, from October 18th, 1955 through November 18th, 1985.

At 10am on October 15th, 2005, hundreds of fića owners gathered outside Zastava's offices in Kragujevac[4]. They had come from across the former Yugoslavia to mark the 50th birthday of Zastava's most celebrated line: its smallest car ever, and the car which put Yugoslavia on wheels.

The fića was a small, frugal vehicle that could transport four; a successor to the prewar Fiat 500, or Topolino. In most variants barely capable of 60 mph, the robust little car was nevertheless perfect for commuting, and mobilized Yugoslavia as Austin's Mini had Britain, and Citroen's 2CV, France.

On April 4th, 2000, Novi Sad's Privatni Pregled newspaper elected the fića the ex-Yugoslavia's Car of the Millennium.

In 1955, Crvena Zastava made 1,044 vehicles; in 1958, 3,596[5]. 1957 and 1958 are generally viewed as the years in which Zastava's supplier network was established. By this time, Zastava was turning out its own chassis and parts, while the Rakovica-based supplier 2. maj was producing engines.

The 1960s

Zastava's annual production climbed to 13,719 units in 1960[6]. The company entered the new decade with a replacement for the 1400: Fiat's 1100, shown in Geneva as the successor to the 1100 B.

With the advent of the 1961 1300 and 1500 came Zastava's 1300/ 1500 series, produced as both sedans and wagons. With all-around disc brakes, rear-wheel-drive and up to 72 horsepower, the tristać was Yugoslavia's favorite upmarket car. Today, many across the former Yugoslava recall the 1300 as Zastava's best automobile ever: the Jugoslovenski Mercedes, they call it. 201,160 copies of the 1300 and 1500 were produced from 1961 through December 20th, 1979[7].

The fića had started life as the 16kW 633cm3 Fiat 600, designed by legendary Fiat engineer Dante Giacosa. In 1962, Zastava began production of the Fiat 600D, badged Zastava 750, boasting an 18kW 767 cm3 engine capable of propelling the car to 110 km/h.

The floorpan of the 1300/ 1500 was used as the basis for the Polski-Fiat 125p, which was produced by Polish FSO from Zastava CKD kits. The 125p was created by mating the body of the Fiat 125 to the mechanicals (engines, gearbox, transmission and suspension) of the 1300 and 1500. On the Yugoslav market, the 125p was known as the Zastava 125PZ.

1965 marked the official beginning of Zastava exports, with 6,000 cars sent to Poland[8].

In 1967, Zastava produced about 52,000 trucks and passenger cars; in 1968, 53,000[9].

Zastava in this decade signed a new contract expanding production and technological cooperation with Fiat. A $10 million investment pushed annual capacity to 85,000, with plans in place to reach 130,000 units within a five-year period[10].

In 1969, the Zastava Kamioni (Zastava Trucks) division split from Zastava Automobili and began producing Italy's Om trucks, rated for between 2.5 and 4 tons. Today, Zastava Kamioni continues to make trucks through a partnership with Iveco.

The 1970s

1976 Zastava 101 (from Kragujevac, sold as Zastava 1100 in Czechoslovakia)

In 1970, Zastava rolled out the 750M, fitted with a new 795cm3 engine boasting a thermostat-controlled closed cooling system.

In the beginning of the seventies Zastava made another arrangement with Fiat. In 1971 Zastava introduced the Zastava 101 (4cyl, 1116 cm3 OHC, 55HP, front wheel drive), which is based on Fiat 128. It had a restyled rear panel, and later became available as a hatchback, a style that had not ever been released in Italy.

It was said that model 101 should be produced in Yugoslavia for both Yugoslav and Italian market, and vice versa, in the Italian market would have been sold under the marque Innocenti. It was soon nicknamed Stojadin as a pun on sto jedan (101) (Stojadin is a male name, although folk etymology also associates it with sto jada, "a hundred woes", due to the poor performance of the first models). In spite of this negative record, the car was a good seller in the domestic market. Yugoslavs used to buy it because of its moderate price, simple mechanics, cheap spare parts and low maintenance cost.

For 1979 came the 750S (Special), which offered Fiat 126-inspired fascia upgrades (including a tachometer), a new steering-wheel and a 22kW engine which raised the car's top speed to 120 km/h.

A 1989 Zastava 311 (Zastava Skala) in the UK

The 1980s

File:Go Yugo.jpg
"Go New, Go Yugo" UK Promotional Leaflet

In 1980, the Zastava 850 was launched, with a 23.4kW 848cm3 engine propelling it to 125 km/h. A fully-synchronized transaxle and front disc brakes were introduced. Production of the 750 and 850 continued through 1985 in L, LE and SC versions until, finally, the design was sold to the Tofas factory in Turkey. Tofas continued to produce these cars under Zastava license into the '90s[11].

In the mid-seventies, Zastava management decided to develop a new model, still based on the same Fiat engine. It was originally to be known as Zastava 102, but the name was dropped in 1981 and the car released as Yugo 45. It was styled by Zastava with some help from Fiat engineers. Technically it was related to the Fiat 127 but keeping much of the Fiat 128 mechanics; externally it followed the style of the Autobianchi A112 but with a more square appearance. Several variants were made with 903cc, 1116cc, and 1301cc engines. The 1116cc and the 1301cc versions were sold in the USA as the Yugo GV, GVL, GVS, GVX, GV Plus, and the Cabrio, a convertible.

The Yugo, the only Zastava to be marketed in the United States

Later in the eighties, the Yugo 45 went through several modifications, most importantly the adoption of a 5-speed gearbox. The marque used for passenger cars was changed from Zastava to Yugo. The Yugo 45 and its derivative models were later renamed Yugo Koral, the Zastava 101 range (based on the Fiat 128, available as sedan or hatchback) were also unified under a single model denomination, Zastava Skala. Nonetheless, the numerical classification would still stand for some export markets, as it was the case for the United Kingdom.

These were Zastava's best years in number of cars assembled, around 230,000 cars a year. Zastava cars were to be sold in 70 countries at the time, with 27,000 exported to Western markets. The factory also started to make trucks, under IVECO licence.

Zastava Yugo Florida from the early 1990s

The 1990s

In 1988 a new model was released called the Zastava Florida (known as Yugo Sana or Yugo Sana Miami, in some countries). Its exterior was designed by Giorgetto Giugiaro, with a body shape similar to a Fiat Tipo or Citroën ZX.

In the early 90's, Zastava was affected greatly by the Balkan Crisis. The factory production became unstable because of a problem with supplies. Exports were impossible during those years, because trade sanctions imposed on Yugoslavia. Between 1992 and 1995 it was under UN sanctions, and then between 1998 and 2000 it was under EU and US sanctions. As a result, many of Zastava subsidiaries abroad were forced to cease trading, as it was the case with Zastava (GB) Ltd, in the United Kingdom[12], and Yugo Cars, in the United States.

In 1999, during the Kosovo War, NATO aircraft deliberately bombed the Zastava conglomerate plant in Kragujevac, as it was considered a military target as Zastava Arms infrastructure was also located on site. Nevertheless, the bombing did not completely halt the production, as there were still three working shifts even during the height of NATO bombing (Zastava factory has operated continuously since it was built).[13] Some of the car manufacturing buildings were damaged and workers injured.[14]

The 2000s

File:Zastava car factory.jpg
Zastava Factory

After the war, there were trade talks to Hungarian firms, to assemble Yugos in Hungary, but this agreement haven't been concluded because of hesitating of the Yugoslavian partner. (But Zastava Trucks are assembling in Hungary, near to Pécs, with IVECO engine.)

Yugos were face-lifted and new versions are introduced in the Belgrade International Motor Show in 2002. The new Yugo Koral IN had a 1,3l 80HP motor with BOSCH electronic injection, the transmission designed by Porsche, slightly new internal and external design, improved safety, and lots of extra details which were missing from former models.

The new generation of Yugo was granted a FIA certificate, so it was in compliance with European standards.

In October 2000, Vojislav Koštunica (also a Yugo owner) became the new president of Yugoslavia, and soon after the sanctions against the country were lifted, so the export market was once again open. The production had fallen to a mere 9 percent of its pre-1990 230,000 vehicles annual capacity, with exports of around 4,000 vehicles. The new Yugoslav government a $50 million reorganization effort in cooperation with the World Bank, which resulted in mass layoffs, and its intention to privatize the company.[15]

A new prototype for the Yugo Florida, know as Florida 2.0 was made, equipped with the same engine of Fiat Bravo 2.0.

Cancelled Project: Zastava Motor Works (ZMW)

In 2002 the American entrepreneur Malcolm Bricklin, who had previously imported Yugo into the United States, signed a deal with Zastava to re-introduce the company's products back in America[16][17]. Bricklin's intention was to sell the cars for less than $10,000, under the brand name ZMW (as in Zastava Motor Works) which in the United States would, of course, be pronounced Zee-M-W. However, even though a website proclaiming the brands arrival was produced by Bricklin's company, by 2006 his intentions had switched to importing products from Chinese car marker Chery instead[18].

Zastava Influence

Zastava currently sells Zastava Korals in Serbia, Montenegro, Croatia, the Republic of Macedonia, Greece, Lebanon, Libya, Syria, Tunisia, Poland, and Egypt (where Zastava cars are produced under the marque of the state owned Nasr car company). As well as all the Koral versions available, other models include the Florida and Skala.

In October 2005, an agreement with Fiat was reached for production of the Fiat Punto by Zastava for Eastern European markets, which would be commercialed as the Zastava 10[19][20]. The Koral IN L, with a fuel injected 1.1 L Peugeot engine, met the European Union safety standards in a test supervised by the German Technischer Überwachungsverein (Technical Monitoring Association). This may pave the way for export to E.U. countries.

In addition to the Zastava 10, Zastava is currently negotiating with Fiat for the production rights to another model not yet in production, a C-segment sedan, codenamed Project D200, to be manufactured for Fiat by Zastava and/or Tofaş of Turkey. It will compete with the Dacia Logan.

Zastava Arms

Zastava, in addition to producing cars, is the sole producer of military firearms in Serbia. Most of its line of small arms is derived from the Soviet Kalashnikov design.

References

  1. ^ "Serbia puts carmaker Zastava on sale". autonews.com. Retrieved 2007-12-28.
  2. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s
  3. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s
  4. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s
  5. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s
  6. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s
  7. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s
  8. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s
  9. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s
  10. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1960s
  11. ^ http://zastavanacionale.com/Default.aspx?lng=en-us&mode=heritage&id=1950s
  12. ^ http://wck2.companieshouse.gov.uk/6799b62184dfcb176d6527c181b70290/compdetails UK Companies House record ond Zastava (GB) Limited
  13. ^ http://news.bbc.co.uk/1/hi/world/europe/314953.stm "Human chains guard Nato targets", BBC News. Friday, April 9, 1999 Published at 09:37 GMT 10:37 UK
  14. ^ http://www.agitprop.org.au/stopnato/19991217zastnasy.php
  15. ^ http://globalpolitician.com/articledes.asp?ID=2058&cid=3&sid=97
  16. ^ http://www.invest-in-serbia.com/archive/2002_05/2002_05_12_1.htm
  17. ^ http://www.forbes.com/2002/04/23/0423yugo.html
  18. ^ http://www.dispatch.com/business-story.php?story=dispatch/2006/02/22/20060222-D1-03.html
  19. ^ http://www.zastava10.com Zastava 10 Official Website
  20. ^ http://www.zastava-yugo.de/pageID_2968427.html