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==Summary==
==Summary==
The name of the store (not affiliated with ''[[Elle (magazine)|Elle]]'' magazine) is a [[pun]] on the [[French language|French]] word ''additionelle'', which translates to ''additional'' in [[English language|English]]. Established in 1967, they have 139 locations across [[Canada]], including [[Southern Ontario]].<ref name="clothesforbiggerladies">{{cite web | url = http://www.1-plus.com/viewcategory.htm?categoryId=505391 | title = Addition Elle information | publisher = 1-Plus.com | date = | accessdate = 2011-04-06}}</ref> All clothing comes in at least a ladies' size 14 (equivalent to a men's size 34) and goes up to size 26 (equivalent to a men's size 46).<ref name="clothesforbiggerladies"/> The target [[Demographics|demographic]] of the store is [[full figure]]d women between 18 and 49 years of age. Some stores also sell [[Brassiere|bras]] and other [[lingerie]] items.<ref>{{cite web | url = http://www.stylelist.com/blog/2007/01/24/addition-elle-plus-size-in-canada/ | title = Lingerie information | publisher = Style List| date = 2007-01-24| accessdate = 2011-04-06}}</ref> Addition Elle stores are usually located in [[shopping mall]]s, but a few are standalone [[big box store]]s.
The name of the store (not affiliated with ''[[Elle (magazine)|Elle]]'' magazine) is a [[pun]] on the [[French language|French]] word ''additionelle'', which translates to ''additional'' in [[English language|English]]. Established in 1967, they have 139 locations across [[Canada]].<ref name="clothesforbiggerladies">{{cite web | url = http://www.1-plus.com/viewcategory.htm?categoryId=505391 | title = Addition Elle information | publisher = 1-Plus.com | date = | accessdate = 2011-04-06}}</ref> All clothing comes in at least a ladies' size 14 (equivalent to a men's size 34) and goes up to size 26 (equivalent to a men's size 46).<ref name="clothesforbiggerladies"/> The target [[Demographics|demographic]] of the store is [[full figure]]d women between 18 and 49 years of age. Some stores also sell [[Brassiere|bras]] and other [[lingerie]] items.<ref>{{cite web | url = http://www.stylelist.com/blog/2007/01/24/addition-elle-plus-size-in-canada/ | title = Lingerie information | publisher = Style List| date = 2007-01-24| accessdate = 2011-04-06}}</ref> Addition Elle stores are usually located in [[shopping mall]]s, but a few are standalone [[big box store]]s.


[[Sportswear (fashion)|Sportswear]], [[career]] apparel, and casual designs are the basic staples of all Addition Elle franchises.<ref name="plussizeweb">{{cite web | url = http://www.plussizeweb.com/addition_elle.htm | title = Basic clothing designs | publisher = Plus Size Web| date = | accessdate = 2011-04-06}}</ref> Clothing from this store can be worn to events ranging from a casual night of playing [[Bingo (U.S.)|Bingo]] to [[weddings]] (that are either informal, [[semi-formal]], or [[formal wear|formal]]).<ref name="plussizeweb"/>
[[Sportswear (fashion)|Sportswear]], [[career]] apparel, and casual designs are the basic staples of all Addition Elle franchises.<ref name="plussizeweb">{{cite web | url = http://www.plussizeweb.com/addition_elle.htm | title = Basic clothing designs | publisher = Plus Size Web| date = | accessdate = 2011-04-06}}</ref> Clothing from this store can be worn to events ranging from a casual night of playing [[Bingo (U.S.)|Bingo]] to [[weddings]] (that are either informal, [[semi-formal]], or [[formal wear|formal]]).<ref name="plussizeweb"/>

Revision as of 05:41, 2 March 2012

Addition Elle
IndustryApparel & Accessories Retail
Founded1967
Number of locations
139
Area served
Canada
Key people
Janice Leclerc
Jeff Ronald
ProductsWomen's clothing
Lingerie
Number of employees
16-50[1]
ParentReitmans Limited Company
WebsiteOfficial website

Addition Elle is a Canadian clothing store chain that specializes in plus-size clothing.

Summary

The name of the store (not affiliated with Elle magazine) is a pun on the French word additionelle, which translates to additional in English. Established in 1967, they have 139 locations across Canada.[2] All clothing comes in at least a ladies' size 14 (equivalent to a men's size 34) and goes up to size 26 (equivalent to a men's size 46).[2] The target demographic of the store is full figured women between 18 and 49 years of age. Some stores also sell bras and other lingerie items.[3] Addition Elle stores are usually located in shopping malls, but a few are standalone big box stores.

Sportswear, career apparel, and casual designs are the basic staples of all Addition Elle franchises.[4] Clothing from this store can be worn to events ranging from a casual night of playing Bingo to weddings (that are either informal, semi-formal, or formal).[4]

Jessica Biffi, who was a former contestant on the reality show Project Runway Canada, has designed a collection of clothing for Addition Elle for the spring 2010 fashion season.[5]

References

  1. ^ "# of employess information". Glass Door. Retrieved 2011-04-06.
  2. ^ a b "Addition Elle information". 1-Plus.com. Retrieved 2011-04-06.
  3. ^ "Lingerie information". Style List. 2007-01-24. Retrieved 2011-04-06.
  4. ^ a b "Basic clothing designs". Plus Size Web. Retrieved 2011-04-06.
  5. ^ "Jessica Biffi designer collection". Style Vanguard. 2010-03-04. Retrieved 2011-04-06.