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=== Based on Facebook information ===
=== Based on Facebook information ===
On April 9, 2013, the company announced that they have built a credit scoring model based purely on information from [[Facebook]]. According to the company, the scoring model has a [[Gini coefficient]] of 0.340. In order to build the model, Facebook data about individuals was collected in various European countries with prior permission from the individuals. This data was then combined with the actual loan payment information for the same people and the scoring models were built using the same tools used in building traditional credit scoring models.<ref>{{cite news|title=First Ever Generic European Social Media Scorecard Ready|url=http://www.bigdatascoring.com/2013/04/first-ever-generic-european-social-media-scorecard-ready/|publisher=Company web page|date=9 April 2013}}</ref>
On April 9, 2013, the company announced that they have built a credit scoring model based purely on information from [[Facebook]]. According to the company, the scoring model has a [[Gini coefficient]] of 0.340. In order to build the model, Facebook data about individuals was collected in various European countries with prior permission from the individuals. This data was then combined with the actual loan payment information for the same people and the scoring models were built using the same tools used in building traditional credit scoring models.<ref>{{cite news|title=First Ever Generic European Social Media Scorecard Ready |url=http://www.bigdatascoring.com/2013/04/first-ever-generic-european-social-media-scorecard-ready/ |publisher=Company web page |date=9 April 2013 |deadurl=yes |archiveurl=https://web.archive.org/web/20140529103156/http://www.bigdatascoring.com/2013/04/first-ever-generic-european-social-media-scorecard-ready/ |archivedate=2014-05-29 |df= }}</ref>


=== Based on publicly available sources ===
=== Based on publicly available sources ===
Big Data Scoring collects vast amounts of data from publicly available online sources and uses it to predict individuals’ behavior by applying [[Proprietary software|proprietary]] data processing and scoring [[algorithm]]s. Based on client feedback, their solution delivers an improvement of up to 25% in scoring accuracy when combined with [[Credit scoring|traditional in-house methods]]. This also robustly translates to an equivalent increase in the [[bottom line]].<ref>{{Cite web|title = Case study about a Central European lender : Big Data Scoring {{!}} The Leader in Big Data Credit Scoring Solutions|url = http://www.bigdatascoring.com/2014/11/case-study-about-a-central-european-lender/index.html|website = www.bigdatascoring.com|accessdate = 2015-11-27}}</ref> In markets where traditional [[credit bureau]] data is lacking, the added benefit can be even greater to people with little or even no credit history, for example:
Big Data Scoring collects vast amounts of data from publicly available online sources and uses it to predict individuals’ behavior by applying [[Proprietary software|proprietary]] data processing and scoring [[algorithm]]s. Based on client feedback, their solution delivers an improvement of up to 25% in scoring accuracy when combined with [[Credit scoring|traditional in-house methods]]. This also robustly translates to an equivalent increase in the [[bottom line]].<ref>{{Cite web|title=Case study about a Central European lender : Big Data Scoring {{!}} The Leader in Big Data Credit Scoring Solutions |url=http://www.bigdatascoring.com/2014/11/case-study-about-a-central-european-lender/index.html |website=www.bigdatascoring.com |accessdate=2015-11-27 |deadurl=yes |archiveurl=https://web.archive.org/web/20151022010402/http://www.bigdatascoring.com:80/2014/11/case-study-about-a-central-european-lender/index.html |archivedate=2015-10-22 |df= }}</ref> In markets where traditional [[credit bureau]] data is lacking, the added benefit can be even greater to people with little or even no credit history, for example:
* [[Youth|young people]]
* [[Youth|young people]]
* [[unbanked]] and [[underbanked]]
* [[unbanked]] and [[underbanked]]
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== Press coverage and acknowledgements ==
== Press coverage and acknowledgements ==


In October 2013, Big Data Scoring was selected as one finalist of the [[Web Summit|Websummit]] exhibition [[Start-Up|start-up]] ALPHA program.<ref>{{cite web|title=WebSummit ALPHA Finalist List|url=http://files.websummit.net.s3.amazonaws.com/RDS%20-%20Industries%20Hall%20-%20ALPHA%20Layout.pdf}}</ref> In March 2013, Big Data Scoring was selected as one finalists of the Code_n competition, which is part of the [[CeBIT]] exhibition in Hannover, Germany.<ref>{{cite web|title=List of CODE_n finalists|url=http://swaninsights.com/wp-content/uploads/2013/08/finalist-code-n-2014.pdf}}</ref> During Finovate Fall 2015 conference the CEO of Big Data Scoring presented their solutions live on stage.<ref>{{Cite web|title = FinovateFall 2015 - Big Data Scoring - Finovate|url = http://finovate.com/videos/finovatefall-2015-big-data-scoring/|website = Finovate|accessdate = 2015-11-27|language = en-US}}</ref> The company has been featured in many on-line magazines, including [[MarketWatch]],<ref>{{cite web|title=When Facebook is bad for one’s credit rating|url=http://www.marketwatch.com/story/when-facebook-is-bad-for-ones-credit-rating-2014-03-13?link=MW_latest_news|publisher=MarketWatch|accessdate=March 13, 2014}}</ref> [[PC World|PCWorld]]<ref>{{cite web|title=Should your Facebook profile influence your credit score? Startups say yes|url=http://www.pcworld.com/article/2106920/startups-vie-to-evaluate-credit-risk-using-facebook-profiles.html|publisher=PCWorld|accessdate=March 11, 2014}}</ref> and [[eWeek]].<ref>{{cite web|title=CeBIT Code_n Exhibit Shows Why Useful Innovation Is the Best Kind|url=http://www.eweek.com/cloud/cebit-coden-exhibit-shows-why-useful-innovation-is-the-best-kind.html#sthash.8TIqg4mS.dpuf|publisher=eWeek|accessdate=March 13, 2014}}</ref>
In October 2013, Big Data Scoring was selected as one finalist of the [[Web Summit|Websummit]] exhibition [[Start-Up|start-up]] ALPHA program.<ref>{{cite web|title=WebSummit ALPHA Finalist List|url=http://files.websummit.net.s3.amazonaws.com/RDS%20-%20Industries%20Hall%20-%20ALPHA%20Layout.pdf}}</ref> In March 2013, Big Data Scoring was selected as one finalists of the Code_n competition, which is part of the [[CeBIT]] exhibition in Hannover, Germany.<ref>{{cite web|title=List of CODE_n finalists |url=http://swaninsights.com/wp-content/uploads/2013/08/finalist-code-n-2014.pdf |deadurl=yes |archiveurl=https://web.archive.org/web/20140527212038/http://swaninsights.com/wp-content/uploads/2013/08/finalist-code-n-2014.pdf |archivedate=2014-05-27 |df= }}</ref> During Finovate Fall 2015 conference the CEO of Big Data Scoring presented their solutions live on stage.<ref>{{Cite web|title = FinovateFall 2015 - Big Data Scoring - Finovate|url = http://finovate.com/videos/finovatefall-2015-big-data-scoring/|website = Finovate|accessdate = 2015-11-27|language = en-US}}</ref> The company has been featured in many on-line magazines, including [[MarketWatch]],<ref>{{cite web|title=When Facebook is bad for one’s credit rating|url=http://www.marketwatch.com/story/when-facebook-is-bad-for-ones-credit-rating-2014-03-13?link=MW_latest_news|publisher=MarketWatch|accessdate=March 13, 2014}}</ref> [[PC World|PCWorld]]<ref>{{cite web|title=Should your Facebook profile influence your credit score? Startups say yes|url=http://www.pcworld.com/article/2106920/startups-vie-to-evaluate-credit-risk-using-facebook-profiles.html|publisher=PCWorld|accessdate=March 11, 2014}}</ref> and [[eWeek]].<ref>{{cite web|title=CeBIT Code_n Exhibit Shows Why Useful Innovation Is the Best Kind|url=http://www.eweek.com/cloud/cebit-coden-exhibit-shows-why-useful-innovation-is-the-best-kind.html#sthash.8TIqg4mS.dpuf|publisher=eWeek|accessdate=March 13, 2014}}</ref>


Big Data Scoring is working together with [[MasterCard]] in their Start Path program.<ref>{{Cite web|title = Portfolio {{!}} Start Path|url = http://www.startpath.com/startups/|website = www.startpath.com|accessdate = 2015-11-27}}</ref>
Big Data Scoring is working together with [[MasterCard]] in their Start Path program.<ref>{{Cite web|title = Portfolio {{!}} Start Path|url = http://www.startpath.com/startups/|website = www.startpath.com|accessdate = 2015-11-27}}</ref>

Revision as of 00:35, 2 November 2016

Big Data Scoring is a cloud-based service that lets consumer lenders improve loan quality and acceptance rates through the use of big data. The company was founded in 2013 and has offices in UK, Finland, Chile, Indonesia and Poland. The company's services are aimed at all lenders – banks, payday lenders, peer-to-peer lending platforms, microfinance providers and leasing companies.[1]

Big data based credit scoring models

Based on Facebook information

On April 9, 2013, the company announced that they have built a credit scoring model based purely on information from Facebook. According to the company, the scoring model has a Gini coefficient of 0.340. In order to build the model, Facebook data about individuals was collected in various European countries with prior permission from the individuals. This data was then combined with the actual loan payment information for the same people and the scoring models were built using the same tools used in building traditional credit scoring models.[2]

Based on publicly available sources

Big Data Scoring collects vast amounts of data from publicly available online sources and uses it to predict individuals’ behavior by applying proprietary data processing and scoring algorithms. Based on client feedback, their solution delivers an improvement of up to 25% in scoring accuracy when combined with traditional in-house methods. This also robustly translates to an equivalent increase in the bottom line.[3] In markets where traditional credit bureau data is lacking, the added benefit can be even greater to people with little or even no credit history, for example:

This results in more people receiving access to credit with a better interest rate thanks to increase of scoring model accuracy.

Predictive powers of big data in credit scoring

Facebook information

The company is not the first to show the predictive powers of Facebook data. Michal Kosinskia, David Stillwella, and Thore Graepelb from University of Cambridge have shown that "easily accessible digital records of behavior, Facebook Likes, can be used to automatically and accurately predict a range of highly sensitive personal attributes including: sexual orientation, ethnicity, religious and political views, personality traits, intelligence, happiness, use of addictive substances, parental separation, age, and gender.[4]"

Public sources

Filene Research Institute published a paper showing clear patterns in transactional data, credit score and external factors like the recent price of S&P 500.[5]

Press coverage and acknowledgements

In October 2013, Big Data Scoring was selected as one finalist of the Websummit exhibition start-up ALPHA program.[6] In March 2013, Big Data Scoring was selected as one finalists of the Code_n competition, which is part of the CeBIT exhibition in Hannover, Germany.[7] During Finovate Fall 2015 conference the CEO of Big Data Scoring presented their solutions live on stage.[8] The company has been featured in many on-line magazines, including MarketWatch,[9] PCWorld[10] and eWeek.[11]

Big Data Scoring is working together with MasterCard in their Start Path program.[12]

Criticism

Estonian business daily Äripäev raised the question whether data mining used for credit scoring is done legally. According to the company, their solution requires a permission from the users of Facebook to access their data and nothing is collected without the prior permission.[13] Other sources such as MSN News have cited invasion of privacy as an additional concern regarding using social media information in credit scoring.[14]

References

  1. ^ "Big Data Scoring". Company web page.
  2. ^ "First Ever Generic European Social Media Scorecard Ready". Company web page. 9 April 2013. Archived from the original on 2014-05-29. {{cite news}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  3. ^ "Case study about a Central European lender : Big Data Scoring | The Leader in Big Data Credit Scoring Solutions". www.bigdatascoring.com. Archived from the original on 2015-10-22. Retrieved 2015-11-27. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  4. ^ Kosinski, Michal; David Stillwell; Thore Graepel (February 12, 2013). "Private traits and attributes are predictable from digital records of human behavior" (PDF): 4. {{cite journal}}: Cite journal requires |journal= (help)
  5. ^ Kallerhoff, Philipp (2013). "Big Data and Credit Unions: Machine Learning in Member Transactions" (PDF). Filene Research Institute. Retrieved 25 November 2015.
  6. ^ "WebSummit ALPHA Finalist List" (PDF).
  7. ^ "List of CODE_n finalists" (PDF). Archived from the original (PDF) on 2014-05-27. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  8. ^ "FinovateFall 2015 - Big Data Scoring - Finovate". Finovate. Retrieved 2015-11-27.
  9. ^ "When Facebook is bad for one's credit rating". MarketWatch. Retrieved March 13, 2014.
  10. ^ "Should your Facebook profile influence your credit score? Startups say yes". PCWorld. Retrieved March 11, 2014.
  11. ^ "CeBIT Code_n Exhibit Shows Why Useful Innovation Is the Best Kind". eWeek. Retrieved March 13, 2014.
  12. ^ "Portfolio | Start Path". www.startpath.com. Retrieved 2015-11-27.
  13. ^ "We Are Not Data Mining From Social Media Illegally". Baltic Business News. May 8, 2013.
  14. ^ "Rumor: Facebook 'likes' can hurt your credit score". MSN News. Retrieved August 27, 2013.