Anomaly (advertising agency): Difference between revisions
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{{Infobox company |
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| name = Anomaly |
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| industry = [[Advertising]] |
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| founded = 2004 |
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| logo = [[File:Anomaly adcomp.png]] |
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'''Anomaly''' is an [[advertising]] agency founded in 2004 in [[New York City]]. The agency has offices in Los Angeles, New York, Toronto, London, Amsterdam, and Shanghai.<ref>{{cite web|url=http://anomaly.com/en/about|title=Anomaly Homepage|publisher=Anomaly.com|accessdate=2015-08-01}}</ref><ref>{{cite web|url=http://digiday.com/agencies/inside-agency-anomaly/ |
'''Anomaly''' is an [[advertising]] agency founded in 2004 in [[New York City]]. The agency has offices in Los Angeles, New York, Toronto, London, Amsterdam, and Shanghai.<ref>{{cite web|url=http://anomaly.com/en/about|title=Anomaly Homepage|publisher=Anomaly.com|accessdate=2015-08-01}}</ref><ref>{{cite web|url=http://digiday.com/agencies/inside-agency-anomaly/ |
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|title=Inside the Agency: Anomaly|publisher=Digiday.com|accessdate=2017-01-04}}</ref> The agency was founded by Carl Johnson, Jason Deland, Johnny Vulkan, Mike Byrne, Richard Mulder, and Justin Barocas.<ref>{{cite web|url=http://www.bloomberg.com/research/stocks/private/person.asp?personId=47060617&privcapId=47060376&previousCapId=47060376&previousTitle=Anomaly%20Communications,%20LLC|title=Company Overview of Anomaly Communications, LLC|publisher=Bloomberg|accessdate=2017-01-04}}</ref> |
|title=Inside the Agency: Anomaly|publisher=Digiday.com|accessdate=2017-01-04}}</ref> The agency was founded by Carl Johnson, Jason Deland, Johnny Vulkan, Mike Byrne, Richard Mulder, and Justin Barocas.<ref>{{cite web|url=http://www.bloomberg.com/research/stocks/private/person.asp?personId=47060617&privcapId=47060376&previousCapId=47060376&previousTitle=Anomaly%20Communications,%20LLC|title=Company Overview of Anomaly Communications, LLC|publisher=Bloomberg|accessdate=2017-01-04}}</ref> |
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==Awards and recognition== |
==Awards and recognition== |
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Anomaly was #24 in a [[Fast Company (magazine)|Fast Company]] article titled "The World's Most Innovative Companies";<ref>{{cite web|url=https://www.fastcompany.com/703052/worlds-most-innovative-companies|title=Fast Company|publisher=fastcompany.com|accessdate=2016-11-15}}</ref> and mentioned in [[Advertising Age|Ad Age magazine]] (#4 in 2016 'Agency A-List' report,<ref>{{cite web|url=http://adage.com/article/special-report-agency-alist-2016/anomaly-4-ad-age-s-2016-agency-a-list/302226/|title=AdAge A-List|publisher=AdAge.com|accessdate=2016-11-15}}</ref> and featured in the article "Creativity Innovators: Anomaly"<ref>{{cite web|url=http://adage.com/article/special-report-agency-alist-2016/creativity-innovators-anomaly/302251/|title=AdAge Creativity Innovators|publisher=AdAge.com|accessdate=2016-11-15}}</ref>) Anomaly was feature in LatinSpots magazine in an article about the agency's effort to break down the Hispanic silo in the industry.<ref>{{cite web|url=http://anomaly.com/wp-content/uploads/2016/10/LatinSpots.pdf|title=LatinSpots - Breaking Down the Last Silo|publisher=LatinSpots.com|accessdate=2016-11-15}}</ref> Anomaly won 'Brand of the Year' at the Designer Toy Awards for the agency's Mighty Jaxx venture.<ref>{{cite web|url=http://designertoyawards.com/winners2015|title=Designer Toy Awards 'Brand of the Year'|publisher=DesignerToyAwards.com|accessdate=2016-11-15}}</ref>{{Failed verification|reason=Anomaly (advertising agency) not in ref provided|date=January 2017}} Anomaly has won Gold Media [[Effie Award|Effies]] for Converse and 'Keep a Child Alive' Foundation;<ref>{{cite web|url=https://effie.org/case_studies/case/1709|title=KCA's Media Ambush of the iPhone Launch|publisher=effie.org|accessdate=2016-11-15}}</ref> an Effie for IP venture 'EOS';<ref>{{cite web|url=https://www.effie.org/case_studies/case/5998|title=EOS - Reinventing Lip Balm|publisher=effie.org|accessdate=2017-01-04}}</ref>{{Failed verification|reason=Anomaly (advertising agency) not in ref provided|date=January 2017}} as well as multiple Emmy Awards <ref>{{cite web|url=http://www.adweek.com/news/advertising-branding/anomalys-avec-eric-nabs-second-emmy-132724|title=Anomaly's 'Avec Eric' nabs second Emmy|publisher=AdWeek|accessdate=2017-01-04}}</ref> and a James Beard Foundation award for joint-venture culinary arts brand, 'Avec Eric'.{{Dubious |"Creative Marketing"|reason=Owning shares of another company that wins an award is distinct and different from winning the said award|date=January 2017}}<ref>{{cite web|url=http://www.eater.com/2011/5/7/6682121/winners-2011-james-beard-foundation-book-broadcast-journalism-awards|title=Winners: 2011 James Beard Foundation Book, Broadcast & Journalism Awards|publisher=Eater|accessdate=2016-12-20}}</ref>{{Failed verification|reason=website listed is redirect to https://www.fastcompany.com/magazine/123/node/703052 which nowhere mentions anomaly |date=January 2017}} |
Anomaly was #24 in a [[Fast Company (magazine)|Fast Company]] article titled "The World's Most Innovative Companies";<ref>{{cite web|url=https://www.fastcompany.com/703052/worlds-most-innovative-companies|title=Fast Company|publisher=fastcompany.com|accessdate=2016-11-15}}</ref> and mentioned in [[Advertising Age|Ad Age magazine]] (#4 in 2016 'Agency A-List' report,<ref>{{cite web|url=http://adage.com/article/special-report-agency-alist-2016/anomaly-4-ad-age-s-2016-agency-a-list/302226/|title=AdAge A-List|publisher=AdAge.com|accessdate=2016-11-15}}</ref> and featured in the article "Creativity Innovators: Anomaly"<ref>{{cite web|url=http://adage.com/article/special-report-agency-alist-2016/creativity-innovators-anomaly/302251/|title=AdAge Creativity Innovators|publisher=AdAge.com|accessdate=2016-11-15}}</ref>) Anomaly was feature in LatinSpots magazine in an article about the agency's effort to break down the Hispanic silo in the industry.<ref>{{cite web|url=http://anomaly.com/wp-content/uploads/2016/10/LatinSpots.pdf|title=LatinSpots - Breaking Down the Last Silo|publisher=LatinSpots.com|accessdate=2016-11-15}}</ref> Anomaly won 'Brand of the Year' at the Designer Toy Awards for the agency's Mighty Jaxx venture.<ref>{{cite web|url=http://designertoyawards.com/winners2015|title=Designer Toy Awards 'Brand of the Year'|publisher=DesignerToyAwards.com|accessdate=2016-11-15}}</ref>{{Failed verification|reason=Anomaly (advertising agency) not in ref provided|date=January 2017}} Anomaly has won Gold Media [[Effie Award|Effies]] for Converse and 'Keep a Child Alive' Foundation;<ref>{{cite web|url=https://effie.org/case_studies/case/1709|title=KCA's Media Ambush of the iPhone Launch|publisher=effie.org|accessdate=2016-11-15}}</ref> an Effie for IP venture 'EOS';<ref>{{cite web|url=https://www.effie.org/case_studies/case/5998|title=EOS - Reinventing Lip Balm|publisher=effie.org|accessdate=2017-01-04}}</ref>{{Failed verification|reason=Anomaly (advertising agency) not in ref provided|date=January 2017}} as well as multiple [[Emmy Awards]] <ref>{{cite web|url=http://www.adweek.com/news/advertising-branding/anomalys-avec-eric-nabs-second-emmy-132724|title=Anomaly's 'Avec Eric' nabs second Emmy|publisher=AdWeek|accessdate=2017-01-04}}</ref> and a James Beard Foundation award for joint-venture culinary arts brand, 'Avec Eric'.{{Dubious |"Creative Marketing"|reason=Owning shares of another company that wins an award is distinct and different from winning the said award|date=January 2017}}<ref>{{cite web|url=http://www.eater.com/2011/5/7/6682121/winners-2011-james-beard-foundation-book-broadcast-journalism-awards|title=Winners: 2011 James Beard Foundation Book, Broadcast & Journalism Awards|publisher=Eater|accessdate=2016-12-20}}</ref>{{Failed verification|reason=website listed is redirect to https://www.fastcompany.com/magazine/123/node/703052 which nowhere mentions anomaly |date=January 2017}} |
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==References== |
==References== |
Revision as of 08:46, 22 January 2017
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Industry | Advertising |
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Founded | 2004 |
Website | anomaly |
Anomaly is an advertising agency founded in 2004 in New York City. The agency has offices in Los Angeles, New York, Toronto, London, Amsterdam, and Shanghai.[1][2] The agency was founded by Carl Johnson, Jason Deland, Johnny Vulkan, Mike Byrne, Richard Mulder, and Justin Barocas.[3]
Clients
Anomaly's clients have included Anheuser-Busch InBev, Beats,[4] The Campbell Soup Company, Converse, Diageo, Dick's Sporting Goods, Diesel, Google, The Hershey Company, Kohl's, Major League Baseball, MINI Canada (a division of BMW),[5] New York Life Insurance, Panera Bread, and Sally Hansen.[6]
Additionally, Anomaly has holdings in companies such as hmbldt,[7] Avec Eric, EOS,[8] Mighty Jaxx[9] and The Unreasonable.[10]
Awards and recognition
Anomaly was #24 in a Fast Company article titled "The World's Most Innovative Companies";[11] and mentioned in Ad Age magazine (#4 in 2016 'Agency A-List' report,[12] and featured in the article "Creativity Innovators: Anomaly"[13]) Anomaly was feature in LatinSpots magazine in an article about the agency's effort to break down the Hispanic silo in the industry.[14] Anomaly won 'Brand of the Year' at the Designer Toy Awards for the agency's Mighty Jaxx venture.[15][failed verification] Anomaly has won Gold Media Effies for Converse and 'Keep a Child Alive' Foundation;[16] an Effie for IP venture 'EOS';[17][failed verification] as well as multiple Emmy Awards [18] and a James Beard Foundation award for joint-venture culinary arts brand, 'Avec Eric'.[dubious – discuss][19][failed verification]
References
- ^ "Anomaly Homepage". Anomaly.com. Retrieved 2015-08-01.
- ^ "Inside the Agency: Anomaly". Digiday.com. Retrieved 2017-01-04.
- ^ "Company Overview of Anomaly Communications, LLC". Bloomberg. Retrieved 2017-01-04.
- ^ "Anomaly Picks Up Beats By Dre, Opens Los Angeles Office". Advertising Age. Retrieved 2017-01-04.
- ^ "Shifting Gears: Anomaly Earns MINI Business In Canada". PR Newswire. Retrieved 2016-12-20.
- ^ "Coty Taps Anomaly as Global Creative Agency for Sally Hansen". Advertising Age. Retrieved 2016-12-20.
- ^ "hmbldt". adage.com. Retrieved 2016-11-15.
- ^ "Anomaly's Carl Johnson On A Unique Business Model". Forbes. Retrieved 2016-11-15.
- ^ "Mighty Jaxx". AdAge.com. Retrieved 2016-11-15.
- ^ "The Unreasonable". AdAge.com. Retrieved 2016-11-15.
- ^ "Fast Company". fastcompany.com. Retrieved 2016-11-15.
- ^ "AdAge A-List". AdAge.com. Retrieved 2016-11-15.
- ^ "AdAge Creativity Innovators". AdAge.com. Retrieved 2016-11-15.
- ^ "LatinSpots - Breaking Down the Last Silo" (PDF). LatinSpots.com. Retrieved 2016-11-15.
- ^ "Designer Toy Awards 'Brand of the Year'". DesignerToyAwards.com. Retrieved 2016-11-15.
- ^ "KCA's Media Ambush of the iPhone Launch". effie.org. Retrieved 2016-11-15.
- ^ "EOS - Reinventing Lip Balm". effie.org. Retrieved 2017-01-04.
- ^ "Anomaly's 'Avec Eric' nabs second Emmy". AdWeek. Retrieved 2017-01-04.
- ^ "Winners: 2011 James Beard Foundation Book, Broadcast & Journalism Awards". Eater. Retrieved 2016-12-20.