Talk:Edelman (firm)

Sources

• Holmes, Paul (July 23, 2012). "Global Rankings 2012: Edelman Holds Top Spot And Surges Past $600m". The Holmes Report. Retrieved November 6, 2012.

• "Edelman Makes Agency Acquisitions In Vietnam, Switzerland". The Holmes Report. February 27, 2012. Retrieved November 7, 2012.
• Sudhaman, Arun (February 12, 2012). "Edelman Unveils New Firm Krispr For Kellogg Business". The Holmes Report.
• Faust, Fred (June 22, 1993). "Edelman Closing Public Relations Office Here". St. Louis Dispatch. Retrieved November 7, 2012.
• Hall, Christine (October 3, 2010). "Edelman returns to Houston with Vollmer acquisition". Houston Business Journal. Retrieved November 7, 2012.
• Turner, Melanie (September 6, 2009). "Edelman adds to online public affairs practice". Sacramento Business Journal. Retrieved November 7, 2012.
• "Edelman takes over Josh Baran". New Straits Times. May 22, 1990. Retrieved November 7, 2012.
• "Edelman Says Trust in All U.S. Institutions Has Fallen: Video". Bloomberg. February 4, 2011. Retrieved November 7, 2012.
• "Edelman returns to Austin". Austin Business Journal. November 18, 2002. Retrieved November 7, 2012.
• Gruber, William (March 20, 1987). "Edelman Fretting over Contra Lobby". Chicago Tribune. Retrieved November 7, 2012.
• Lazarus, George (June 8, 1999). "Burnett in Front as Suitors Line up to Woo Edelman". Chicago Tribune.

• "Edelman." Prweek (U.S.) 15.5 (2012): 32. Business Source Complete. Web. 8 Nov. 2012.
• Stanley, T. L. "Edelman." Mediaweek 20.8 (2010): 10-11. Communication & Mass Media Complete. Web. 8 Nov. 2012.

New edits for consideration

Hello.

My name is Michael Bush and I handle external communications for Edelman, the Communications agency. I am hoping to update the company page with the below content and would like to propose these changes/additions to the community for consideration.

Edelman has more than 5,000 employees in 65 offices around the globe. In 2019 global revenue was $892,039,000. PRWeek:

The agency opened the New York office in 1960. This was followed by a series of office openings around the globe spanning seven decades including London (1967); Washington, D.C. (1968); Hong Kong (1986); Silicon Valley (1992); and Beijing (1994). Between 2010 and 2012, Edelman continued its global expansion opening offices in Calgary, Dubai, and five new branches in India – Ahmedabad, Chennai, Hyderabad, Kolkata and Pune. Edelman and The Rise of Public Relations, p. 121 In 2013, the firm opened its first office in South Africa with the acquisition of Baird's Renaissance. PRWeek In 2015 it expanded its footprint in South America through the purchase of Position Comunicaciones in Colombia. PRovoke Media

Richard Edelman was named Global CEO of the eponymous firm in 1996 LinkedIn. He took over for his father Daniel J. Edelman, who remained Chairman of Edelman until he passed away in 2013 at the age of 92. Advertising Age

In 2000, Richard Edelman launched the Edelman Trust Barometer, an annual survey of trust and credibility of the world’s four major institutions – Government, Business, Media and NGOs – industry sectors, spokespeople and various media platforms. PR Daily Now in its twentieth year, the annual survey is one of the longest running pieces of intellectual property and is often cited by major news outlets, politicians and academics when discussing the topic of trust. Yahoo News

Matthew Harrington, a 35-year Edelman veteran and current Chief Operating Officer, was named Global President of the firm in 2019. PRovoke Media:

Proposed factual additions to corporate history

This is Mike Bush from Edelman. After making factual updates to the page a few months back. I want to propose a few new additions to the section on Edelman's corporate history.

I recognize I have a conflict of interest per Wikipedia's policies, so I would like to ask that the community review and consider these proposed additions.

• With the introduction of Edelman Internet Services in 1995, Edelman became the first public relations firm to launch a digital practice. (Edelman and The Rise of Public Relations, p. 84)

• Edelman Internet Services would go on to become Edelman Digital. And in 2018, the 600-plus member practice was named Global Digital Agency of the Year by PRovoke Media. (PRovoke Media)

• Edelman launched a joint venture with United Talent Agency in 2014 that resulted in the formation of a unit called United Entertainment Group (UEG). UEG specializes in entertainment, sports and lifestyle marketing. The unit saw 10% growth in 2019. (Ad Age)

• Lisa Ross was named CEO of Edelman’s U.S. operation in April 2021. Ross became the first Black woman to run a PR operation of that size. (Ad Age)

This is Mike Bush again. I am following up on the above proposed additions. I haven't heard back from anyone since I made these suggestions so I went ahead and made one update. Please let me know if you have any concerns about the proposed third--party cited additions. If I don't hear back I will go ahead and make these factual updates. Thank you

Hello, Wikipedia Community. This is Michael Bush again. I didn't hear back from anyone in the last week-and-a-half so I made the edits I suggested above and provided factual sources for the updates. Thank you for giving this your attention.

Mike

MichaelBush48 (talk) 16:19, 13 May 2021 (UTC)

Additional updates from third party sources

Hi, this is Michael Bush from Edelman. I realize I have a conflict of interest per Wikipedia's policies and would like to suggest the following factual additions from third-party sources. I am posting them here in hopes of someone from the community reviewing and making the appropriate additions to the Edelman page.

Richard Edelman was named Agency Executive of the Year by Advertising Age in 2008. The publication cited Edelman’s success in changing the idea of what a PR agency is and can do as the reason for the honor. (Ad Age https://adage.com/article/print-edition/edelman-changing-idea-a-pr-agency/123166) In 2009 the firm was named one of the top 10 Agencies of the Decade by both Advertising Age and PRovoke Media. (Ad Age https://adage.com/article/print-edition/book-tens-agencies-decade/141055) (PRovoke Media https://www.provokemedia.com/latest/article/agency-of-the-decade) In 2014, Richard Edelman was inducted into the Arthur W. Page Society Hall of Fame. (Arthur W. Page Society https://page.org/news/richard-edelman-2014-hall-of-fame)

In 2016, Edelman won the Titanium Grand Prix at the Cannes Lions International Advertising Festival for its work on REI’s #optoutside campaign. As part of the campaign, the outdoor retailer took the step of shutting its stores on Black Friday, the busiest shopping day of the year in the U.S. and told people to instead spend the day outside. The retailer also paid its employees during the closure. (Ad Age https://adage.com/article/special-report-cannes-lions/rei-s-optoutside-takes-titanium-grand-prix-netflix-house-cards-wins-integrated-grand-prix/304704)

In 2019, Edelman was named No. 4 on Advertising Age’s annual A-List. The firm was recognized for its work for brands such as HP (All-American Family Portrait https://shortyawards.com/4th-socialgood/all-american-family-portrait-film-by-hp-and-edelman); Crock-Pot (#Crockpotisinnocent https://shortyawards.com/11th/crockpotisinnocent); Sonos (Nasdaq Bell Redesign https://www.edelman.com/work/sonos-nasdaq-bell-redesign); and Kellogg’s (Rice Krispies Treats Love Notes https://shortyawards.com/11th/rice-krispies-treats-love-notes). (Ad Age https://adage.com/article/special-report-agency-list/ad-age-2019-list-no-4-edelman/2163326)

That same year, PRWeek named Richard Edelman Agency Professional of the Past 20 Years and inducted him into its Hall of Fame. (PRWeek https://www.prweek.com/article/1579436/prweek-us-awards-2019-winners) (PRWeek https://www.prweek.com/article/1664536/richard-edelman-hall-fame-2019) The next year he would be named an inductee to the American Advertising Federation’s Hall of Fame, making him the first-ever public relations executive to attain that honor. (Ad Age https://adage.com/article/advertising/richard-edelman-annie-leibovitz-among-2020-advertising-hall-fame-inductees/2230706)

Judy John was named Edelman’s first-ever Global Chief Creative Officer in February 2019. (Ad Age https://adage.com/article/agency-news/edelman-taps-judy-john-chief-creative-officer/316610)

At the 2021 Cannes Lions International Festival of Creativity, Edelman won a Grand Prix in the Entertainment Lions for Sport at the Cannes Lions Festival for Asics’s Eternal Run. (Ad Age https://adage.com/article/special-report-cannes-lions/tinder-asics-and-lil-nas-xs-old-town-road-among-cannes-entertainment-grand-prix-winners/2345596?adobe_mc=MCMID%3D09837235988830925000768684757529165612%7CMCORGID%3D138FFF2554E6E7220A4C98C6%2540AdobeOrg%7CTS%3D1624464636&CSAuthResp=1624464652113%3A0%3A5442729%3A285215427%3A24%3Asuccess%3A85EB75CA860863B784BAB3D067046AAD) The Festival also named the firm Independent Agency of the Year for the Entertainment Track. (PRovoke Media https://www.provokemedia.com/latest/article/cannes-edelman-lands-entertainment-independent-agency-of-the-year-award)

Hello Wikipedia community. This is Mike Bush again. I am following up on the above proposed factual additions. I haven't heard back from anyone since I made these suggestions two weeks ago. If there are any concerns about the proposed third--party cited additions please let me know. If I don't hear back, I will go ahead and make these factual updates in the coming days. Thank you

Hello, Wikipedia Community. This is Michael Bush again. I didn't hear back from anyone in the last week-and-a-half so I made the edits I suggested above, provided factual sources for the updates and created an awards section for the page. Thank you for giving this your attention.