Wikipedia:Articles for deletion/Marketing strategy

The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result was keep. MBisanz ^talk 22:33, 26 December 2016 (UTC)[reply]

Marketing strategy

(Find sources: Google (books · news · scholar · free images · WP refs) · FENS · JSTOR · TWL)

I think this article needs a dose of WP:TNT. While it's true that the term marketing strategy is widely used, and the topic is notable, this article is an unholy mix of WP:HOWTO, WP:SYN and advertorial. It's been flagged as needing a complete rewrite for over seven and a half years. Guy (Help!) 13:52, 16 December 2016 (UTC)[reply]

Keep. Marketing Strategy is a course in business schools and there are numerous textbooks about it, building upon vast literature of academic and practitioner articles. No need to remove the article. The article properly cites major good sources such as David Aaker (who is an academic leader in this area). Too bad we don't have a huge number of editors interested and capable in continual development of business topics, but that's no reason to throw away what we have. And don't make threats just to force cleanup. wp:AFDISNOTFORCLEANUP. --do ncr am 02:44, 18 December 2016 (UTC)[reply]

Note: This debate has been included in the list of Management-related deletion discussions. Coolabahapple (talk) 04:52, 18 December 2016 (UTC)[reply]

Keep Our policy is to improve such content. WP:TNT is not policy nor even a guideline; it's disruption. Andrew D. (talk) 17:39, 18 December 2016 (UTC)[reply]
Keep and it's quite common, something we will find for sufficient improvements and that's enough to currently consider. SwisterTwister talk 06:08, 26 December 2016 (UTC)[reply]

The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.