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Persuasive (song)

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"Persuasive"
Single by Doechii
ReleasedMarch 18, 2022
Genre
Length3:36
Label
Composer(s)
  • Austin Daniel Brown
  • Kal Banx
  • Leoren Davis
  • Ivan Jackson
  • Zach Witness
Lyricist(s)Jaylah Hickmon
Producer(s)Kal Banx
Doechii singles chronology
"What's Your Name?"
(2020) 		"Persuasive"
(2022) 		"Crazy"
(2022)
Music video
"Persuasive" on YouTube

"Persuasive" is a song by American rapper and singer Doechii. It was released through Top Dawg on March 18, 2022. A remix featuring SZA was later released on July 22, 2022, as the second single to her sophomore EP She / Her / Black Bitch. This version was featured in the 2023 video game MLB The Show 23.

Background

In March 2022, it was reported that Doechii had been signed to Top Dawg Entertainment and Capitol Records, making her the first female rapper to be signed with the former label.[1][2] This would lead to "Persuasive" being released later that month as her first major label single.[3]

Composition

"Persuasive" was written by Doechii, Austin Daniel Brown, Kal Banx, Oh Gosh Leotus, Ivan Jackson, and Zach Witness. The song is an uptempo dance track blending both house and hip hop music.[4][5] Doechii said that her main reason behind the song's creation was to "uplift people and bring communities together."[6] The lyrics speak to the persuasive nature of marijuana and the feeling of getting high.

Music video

The music video for "Persuasive" was directed by Omar Jones and released on March 30, 2022.[7]

Critical reception

"Persuasive" received mostly positive reviews from music critics. Billboard placed the song at number 88 on their Best Songs of 2022 list, calling it a "buttery" track and a "stellar kickback".[8] Grace Medford of DIY called the track a "sultry purr of appreciation for spending the whole day faded".[9] The Fader placed the song at number 17 of their 100 Best Songs of 2022.[10] Gyasi Williams-Kirtley of The Fader gave props to the song for allowing Doechii to show a more "mellow persona" and calling it "flirtatious, sharp, and provocative".[10]

Year-end list

Publication Accolade Rank Ref.
Billboard The 100 Best Songs of 2022: Staff List 88 [8]
The Fader The 100 best songs of 2022 17 [10]
Vulture The Best Songs of 2022 8 [11]

Accolades

Award nominations for "Persuasive"
Year Ceremony Award Result Ref.
2022 MTV Video Music Awards Push Performance of the Year Nominated
[12]

Remix

"Persuasive" (remix)
Single by Doechii and SZA
from the EP She / Her / Black Bitch
ReleasedJuly 22, 2022 (2022-07-22)
Length3:30
Label
Songwriter(s)
Producer(s)
  • Kal Banx
Doechii singles chronology
"Bitch I'm Nice"
(2022) 		"Persuasive" (remix)
(2022) 		"Stressed"
(2022)
SZA singles chronology
"No Love"
(2022) 		"Persuasive" (remix)
(2022) 		"Shirt"
(2022)
Music video
"Persuasive" on YouTube

Background and release

Doechii announced a remix for "Persuasive" with SZA in July 2022, with a video of her reaction to SZA's feature on the song.[13] Both artists are under the same label, Top Dawg Entertainment.[6]

It debuted on the Billboard Mainstream R&B/Hip-Hop Airplay chart at number 37 on September 17, 2022.[14] The song ultimately peaked at number 33 after three weeks on the chart.[14]

Music video

The music video for the "Persuasive" Remix was released on September 1, 2022.

Charts

Chart performance for "Persuasive Remix"
Chart (2022) Peak

position

US Mainstream R&B/Hip-Hop Airplay (Billboard)[14] 33

References

  1. ^ "TDE INKS DOECHII... WHAT'S NEXT?". Hits Daily Double. Retrieved 2023-01-30.
  2. ^ Conteh, Mankaprr (2022-08-05). "Doechii Is Rap's Pointed, Provocative Next Big Thing". Rolling Stone. Retrieved 2023-01-30.
  3. ^ Bouza, Kat (2022-03-18). "Doechii Celebrates Wild Nights, Getting High on New Single 'Persuasive'". Rolling Stone. Retrieved 2023-01-30.
  4. ^ Hunt, El (2022-05-18). "Doechii: fearless, dexterous Tampa rapper that's labelmates with SZA". NME. Retrieved 2023-01-31.
  5. ^ Lee, Cydney; Rouhani, Neena (2022-03-21). "R&B/Hip-Hop Fresh Picks of the Week: Princess Nokia, Mahalia, Doechii & more". Billboard. Retrieved 2023-01-31.
  6. ^ a b Bloom, Madison (2022-07-22). "SZA Joins Doechii for New "Persuasive" Remix". Pitchfork. Retrieved 2023-02-08.
  7. ^ "Music Video". Omar Jones. Retrieved 2023-01-30.
  8. ^ a b "The 100 Best Songs of 2022: Staff List". Billboard. December 7, 2019. Retrieved January 30, 2023.
  9. ^ Medford, Grace (2022-12-15). "Doechii teases her forthcoming debut album in DIY's Class of 2023 interview". DIY. Retrieved 2023-01-31.
  10. ^ a b c "The 100 best songs of 2022". The Fader. Retrieved 2023-01-30.
  11. ^ Curto, Justin; Suskind, Alex (2022-12-07). "The Best Songs of 2022". Vulture. Retrieved 2023-01-31.
  12. ^ "MTV VMAs 2022 Nominees Announced". Pitchfork. CN Entertainment. July 26, 2022. Retrieved January 30, 2023.
  13. ^ @iamdoechii (July 18, 2022). "Persuasive Remix dropping July 22nd" (Tweet). Archived from the original on July 18, 2022. Retrieved February 7, 2023 – via Twitter.
  14. ^ a b c "Mainstream R&B/Hip-Hop Airplay: Week of September 17, 2022". Billboard. Retrieved February 7, 2023.
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