Sew Fast Sew Easy
 | |
| Company type | Private |
|---|---|
| Founded | 1991 |
| Headquarters | |
Key people | Elissa Meyrich, Creative Director & Gregory Garvin, Vice President |
| Products | Online Video Learning, Sewing Patterns, Sewing Machines, Sewing, Knitting, Crochet Education and Products |
| Website | Sew Fast Sew Easy |
Sew Fast Sew Easy is a corporation based in New York City, New York, that is best known for sewing classes, sewing patterns and sewing books. It was founded in 1991 by Elissa K. Meyrich, an instructor at Parsons School of Design and a designer in New York City’s garment district for over 26 years. In 1997, Sew Fast Sew Easy created New York City’s first Stitch & Bitch group and expanded it to their website in 1998.
Brands owned by Sew Fast/Sew Easy include:
- Sew Fast Sew Easy Sewing classes, books, and patterns.
- Stitch & Bitch Cafe Online chatroom/forum, manuals and instructions, sewing and knitting products,
bags, online video learning and t-shirts.
- Stitch & Bitch Sewing & Knitting Products.
Company timeline
- 1991 - Opened the first Sew Fast Sew Easy classes held in a small studio in New York City, NY.
- 1992 – Sew Fast Sew Easy opens a full service sewing center that also offers knitting and crochet classes, sewing notions, patterns and machines. New York Newsday article labels Sew Fast Sew Easy as “Its SEW Soothing”.
- 1995 – Sew Fast Sew Easy creates its first computer fit made-to-measure sewing patterns.
- 1996 – Creative Director, Elissa Meyrich contributes to Susan Huxley’s, Sewing Secrets from the Fashion Industry. New York Woman labels its classes as “A Sewing Class on the Cutting Edge”.
- 1997 – The New York Times publishes an article discussing Sew Fast Sew Easy’s computer fit made-to-measure
patterns. [1] Burda Mode magazine labels Elissa Meyrich a “PowerFrau” (powerhouse). New York Times features the company in an article for its "Sewing Circles." Sew Fast Sew Easy creates its first Stitch and Bitch Nights in New York City.
- 1998 – The online forum, Stitch & Bitch Café, along with the Sew Fast Sew Easy website are started. Magnetic seam guides are made to support the Stitch & Bitch Café brand and incorporated into manuals and instructions. “How to be your own Designer” airs on Manhattan Cable Access.
- 1999 – Sewing trade magazine, Round Bobbin, titles Sew Fast Sew Easy as the pioneer of hip sewing as “Lone Cowgirl on the Open Prairie” while MSN Sidewalk lists its classes in a City Survival Guide. CNN and New York Times feature Sew Fast Sew Easy's voodoo doll making classes. [2]
- 2000 – Sew Fast Sew Easy introduces the first in its series of beginner sewing patterns.
- 2001 – First release of its online video learning series.
- 2002 – Creative Director, Elissa Meyrich, is hired by Cotton, Inc to make doll clothes for the Cotton Doll advertising campaign. [3] Best of New York lists company as “Tailor Made”. Sew Fast Sew Easy: All You Need to Know When You Start to Sew by Elissa K Meyrich is published by St. Martin's Press.
- 2003 – New York Historical Society features Sew Fast Sew Easy patterns in exhibit. [4]
- 2004 – Stitch & Bitch product line expanded to include knitting.
- 2005 – Sew Fast Sew Easy book featured in [Teen Vogue].
- 2006 – RIP IT!: How to Deconstruct and Reconstruct the Clothes of Your Dreams is published by Simon & Schuster and featured in Elle Girl Magazine, Readymade Magazine and on Venuszine.com. [5]
- 2007 – Company expands and moves to its current location. In June 2007, Stitch & Bitch Café digital learning center, has a grand opening. CNBC World News features the company in its showcase of the modern face of sewing and technology. [6] Stitch & Bitch magnetic seam guide featured in Craft Magazine. [7] Series of t-shirts offered under the Stitch & Bitch Café brand. [8]
References
- ^ Owens, Mitchell (1997-3-02). "Sewing: 30 Million Women Can't Be Wrong". New York Times. Retrieved 2007-10-15.
{{cite news}}: Check date values in:|date=(help) - ^ St. John Kelly, Erin (1999-2-28). "NEIGHBORHOOD REPORT: MIDTOWN -- BUZZ; As Cupid Sheathes Arrows, Voodoo Dolls Come Out". New York Times. Retrieved 2007-10-15.
{{cite news}}: Check date values in:|date=(help) - ^ Owens, Mitchell (2002-4-16). "President of Sew Fast Sew Easy, Elissa Meyrich hired as Craft Special Effects professional for Cotton Inc Ad Campaign". Cotton Inc. Retrieved 2007-10-15.
{{cite news}}: Check date values in:|date=(help) - ^ "Home Sewn: Three Centuries of Stitching History" (PDF). 2003-11-13.
- ^ "RIP IT book is picked up by National Press". Elle Girl, Readymade, Venuszine.com. 2002-4-16.
{{cite news}}: Check date values in:|date=(help) - ^ Isdal, Karin (2007-7-27). "Arts & Crafts are Big Business". CNBC World News.
{{cite news}}: Check date values in:|date=(help) - ^ Zee Drieu, Natalie. "Craft Magazine: Stitch & Bitch Magnetic Seam Guides - Craft Goods We Adore". Craft Magazine. p. 146.
- ^ "Stitch & Bitch Cafe T-shirts".