Yandex
 | |
| Company type | Public |
|---|---|
| Industry | Internet Search Engine |
| Founded | 1997 |
| Headquarters |  Moscow |
Key people | Arkady Volozh, CEO |
| Products | N/A |
| Revenue |  50% US$ 300 Million (2008) |
28,461,000,000 Russian ruble (2023)  | |
| 21,775,000,000 Russian ruble (2023) | |
| Total assets | 786,628,000,000 Russian ruble (2023) |
Number of employees | 1800 (2008) |
| Website | http://www.yandex.ru/ |
Yandex (Template:Lang-ru) is a Russian search engine and the largest Russian Web portal. Yandex was launched in 1997. Its name can be explained as "Yet Another iNDEXer" (yandex) or "Языково́й (language) Index". The Russian word "Я" corresponds to English "I" (as the singular first-person pronoun), making "Яndex" a bilingual pun on "index".
Market Share
According to research studies conducted by TNS, FOM, and Comcon, Yandex is the largest resource and largest search engine in Russian Internet, based on the audience size and internet penetration.
The closest competitors of Yandex in the Russian market are Rambler and Mail.ru. Although services like Google and Yahoo! are also used by Russian users and have Russian-language interfaces, Google has about 22.6% of search engine generated traffic, whereas Russian sites (including Yandex) have around 56.9%.[1][2] Yandex is therefore one of the three local search engines (with Seznam.cz and Baidu) that outrun Google in their countries
One of the Yandex's largest advantages for Russian-language users is recognition of Russian inflection in search queries. [3]
History
Yandex LLC became profitable in November 2002. In 2004, Yandex sales increased to $17M, which was 10 times greater than the company's revenue just 2 years earlier. The net income of the company in 2004 constituted $7M. In June 2006, the weekly revenue of Yandex.Direct context ads system exceeded $1M. All of Yandex's accounting measures have been audited by Deloitte Touche Tohmatsu since 1999.
Since 2001, Yandex has conducted regular Internet search contests named "Yandex Cup" with several thousands of participants and valuable prizes.[citation needed]
On 6 July 2006, Yandex and the BBC simultaneously hosted a webcast which used viewers' questions to interview Russian President Vladimir Putin. Yandex and the BBC dealt with the Russian-language and the English-language questions respectively. Yandex was represented by Aleksandr Gurnov, a famous Russian journalist and celebrity.
Yandex also offers photo-sharing and professional networking features analogous to Flickr and LinkedIn. It organized its own free Wi-Fi network with hotspots all over Russia.[4]
In March 2007 Yandex acquired Moikrug.ru, a Russian social network, to search and support professional and personal contacts.[5]
In September 2008 Yandex acquired the rights to the Punto Switcher software program, an automatic Russian to English keyboard layout switcher.[6]
Version 3.5 of Mozilla Firefox will use Yandex as its default search engine for Russian-language builds rather than Google as it had been previously.[7]
References
- ^ http://www.liveinternet.ru/stat/ru/searches.html?slice=ru
- ^ Where Google Isn't Goliath BusinessWeek
- ^ http://money.cnn.com/2009/02/09/news/international/ioffe_russians.fortune/index.htm
- ^ Jennifer L. Schenker. "Yandex Is Russian for Search—and More BusinessWeek. November 29, 2007"
- ^ http://company.yandex.ru/english/releases/2007/2007-03-27.xml
- ^ http://company.yandex.com/press_center/press_releases/2008/2008-09-09.xml Yandex Releases Punto 3.0
- ^ Shankland, Stephen (January 9, 2009). "Firefox in Russia dumps Google for Yandex". CNET News. Retrieved 2009-01-10.