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Disney's Friends for Change

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Disney's Friends for Change
GenrePSA
StarringVarious Disney Channel Stars
Opening themeSend It On [1]
Country of origin United States,  Canada
Original languageEnglish
Production
Running time30 seconds to 2 minutes
Original release
NetworkDisney Channel
ReleaseSummer 2009

Disney's Friends for Change, (also referred to as Friends for Change: Project Green) is a pro-social "green" initiative that started in the summer of 2009. Disney's stars stress environmental issues in the campaign. The year-long campaign draws on how Disney stars connect with young fans. Miley Cyrus, the Jonas Brothers, Demi Lovato, and Selena Gomez are among the stars in the 30 second to 2 minute public service announcements currently airing on Disney Channel, which explain how kids can help preserve the planet and tell them to go to the Friends for Change website to register and pledge which is sometimes said as "reg and pledge". As part of the initiative, kids will have the ability to choose how Disney will invest $1 million in environmental programs.[2]


Stars participating in the initiative

Commercials promoting the project include many Disney Channel stars which include:

Song & Music Video

A preview of the song "Send it On" have been featured in the commercials. The stars peforming the song include Miley Cyrus, Selena Gomez, Demi Lovato, and the Jonas Brothers. On June 6, a music video was filmed for the song. [1]. The release of the song to Radio Disney will be August 7th and available on iTunes August 11th [1]

References

  1. ^ a b c "dlovatotwitter". Retrieved 2009-06-12. Cite error: The named reference "DLT" was defined multiple times with different content (see the help page).
  2. ^ "THE WALT DISNEY COMPANY LAUNCHES DISNEY'S FRIENDS FOR CHANGE". Disney Channel. 05-14-2009. Retrieved 2009-06-05. {{cite web}}: Check date values in: |date= (help)

http://radio.disney.go.com/music/planet_premiere2.html