WCRD
| WCRD Logo | |
| Broadcast area | East Central Indiana |
|---|---|
| Frequency | 91.3 MHz |
| Branding | WCRD |
| Programming | |
| Format | Top 40 radio |
| Ownership | |
| Owner | Ball State University |
| History | |
Call sign meaning | College Radio on Demand |
| Technical information | |
| Facility ID | 47007 |
| Class | A |
| ERP | 310 watts |
| HAAT | 72.0 meters[1] |
Transmitter coordinates | 40°11′56.00″N 85°24′49.00″W / 40.1988889°N 85.4136111°W[1] |
| Links | |
| Webcast | wcrd.net stream |
| Website | wcrd.net |
WWHI (91.3 FM) is a non-commercial radio station operated by students of Ball State University in Muncie, Indiana. The station is branded as WCRD ""The Broken Wing of College Radio", a reference to Cardinal Radio Dave, after alumnus and founder David Letterman, and now stands for "College Radio on Demand" as of 2006.[2]
The station's format is primarily rock and top 40, however listener requests, DJ's choice, as well as College Radio Format are also played. This new format was implemented in 2006 after switching away from only using College Radio Format and DJ's choice.
The station is operated out of the David Letterman Communication and Media Building on the Ball State University campus.
The station is also the only radio station in the MAC (Mid-American Conference) that broadcasts all 18 collegiate sports that Ball State has to offer.
Another unique characteristic of WCRD is that any Ball State student regardless of seniority, major, or prior experience is welcome to be a DJ on WCRD. [3]
WCRD Radio has a one hour live news show every weekday from 5 to 6 p.m.[4] The morning show was canceled in December, 2009.
WCRD obtained the license for educational station WWHI in 2005 from Muncie Southside High School, where the tower was located, allowing the station to broadcast beyond their carrier circuit only available on campus. In Fall 2008 a new broadcasting antenna was installed, allowing a greater broadcasting range. The new antenna is located on top of the West Quad Building Smokestack at Ball State University[5].
A live stream of the station is also available on WCRD's website as well as WCRH-TV, Channel 57 on Ball State's campus. A live web camera in the WCRD studio was added Fall 2008. This allows online listeners to view the DJ and guests in the studio.
Awards
Since 2003, WCRD has won several awards, including more than 20 Communicator Awards from the International Academy of the Visual Arts, awards from the Indiana Association of School Broadcasters' College Competition and an ADDY Award from the American Advertising Federation[6].
In addition, WCRD was nominated for a 2009 mtvU Woodie Award. The station was voted the Best in the Midwest and placed among the Top Five in the country[7].
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Previous logo
References
- ^ a b http://www.fcc.gov/fcc-bin/fmq?call=WWHI
- ^ a b http://www.myspace.com/913wcrdfm
- ^ http://wcrd.iweb.bsu.edu/about/join.asp
- ^ http://wcrd.iweb.bsu.edu/news/schedule.asp
- ^ http://wcrd.iweb.bsu.edu/newantenna.asp
- ^ http://wcrd.iweb.bsu.edu/about/awards.asp
- ^ http://wcrd.iweb.bsu.edu/about/awards.asp
External links
- WWHI in the FCC FM station database
- WWHI in Nielsen Audio's FM station database
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