Business & Decision
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| Company type | S.A. (corporation) |
|---|---|
| Industry | IT services, IT consulting |
| Founded | 1992 |
| Headquarters | Paris, France |
Area served | Worldwide |
| Services | IT services, business consulting and outsourcing services |
| Revenue |  € 249 million (2011)[1] |
Number of employees | 2,800 |
| Website | group |
Business & Decision (frequently called B&D ) is an international consulting and systems integration company with its global headquarters in Paris, France. The group specialises in Business Intelligence (BI), Customer Relationship Management (CRM), e-Business with two major directions : Data & Digital.
Business & Decision has a presence in 11 countries and employs more than 2400 people worldwide. It was listed on Euronext Paris as ticker symbol BND until 2020.[2]
History
- 1992: founded by Patrick Bensabat in France
- 2001: listed on Euronext Paris' nouveau marché Euronext: BND. First international acquisitions in Belgium and UK
- 2002-2006: expansion in 12 countries including first acquisition in the United States
- 2012: 20th anniversary
- 2014: acquisition of Ceri Medical & InFact
- 2016: death of founder Patrick Bensabat
- 2018: Orange Business Services acquires majority stake of the capital of Business & Decision[3]
Activities
Business & Decision has worked for over 2100 clients globally. Some of its major activities include-
- Decision making and enterprise performance: Analytics, Business Intelligence, Performance Management and Big Data (65% of revenue);
- e-Business : Digital Business, Web Marketing, Search Engine Optimisation (SEO), on-line strategy, e-commerce, hosting and data warehouse (18% of revenue).
- Customer Relationship Management : CRM front office, marketing campaigns management, interactive marketing, analytical CRM (17% of revenue);
- Digital Transformation : Business consultancy approach and focus on innovative technologies; how synergies can be triggered within the organizations cross-departments. Hot topics are real time decision, customer DNA, fraud detection, e-beacon, omnichannel, lean process management...
Geographical locations
- Belgium
- France
- Luxembourg
- Mauritius
- Morocco
- Netherlands
- Russia
- Spain
- Switzerland
- Tunisia
- United States
Key figures
| Year | € (millions) |
|---|---|
| 2004 | 64.3 |
| 2005 | 91.2 |
| 2006 | 142.8 |
| 2007 | 202.3 |
| 2008 | 238.7 |
| 2009 | 224.3 |
| 2010 | 237.1 |
| 2011 | 249.0 |
| 2012 | 221.9 |
| 2013 | 200.0 |
| 2014 | 204.9 |
| 2015 | 224.2 |
| 2016 | 227.6 |
| 2017 | 212,0 |
Quotation and shareholding
- Company listed at Euronext Paris
- ISIN = FR0000078958 - BND
- Currency = euro
- Shareholding :
- Founder & Family: 65%
- Float (Euronext C): 35%
References
- ^ "Yahoo Finance data on Business & Decision".
- ^ "Euronext - BUSINESS ET DECIS".
- ^ "Orange acquires French consulting firm Business & Decision". www.consultancy.eu. 2017-10-27. Retrieved 2020-04-14.
- Vanessa Walters and Baptiste Cordier (Sep 30, 2008), UPDATE 1-Business & Decision confirms 2008 targets, Reuters, retrieved 2013-04-20
- Le Journal du Net
- Investir
External links
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