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ATP Electronics

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ATP Electronics
Industry
Founded1991; 33 years ago (1991)
Headquarters
Area served
Worldwide
Products
Websitewww.atpinc.com
ATP Electronics 2 GB CompactFlash card
ATP Electronics 1 GB microSD card and miniSD and SD card adapters

ATP Electronics was a manufacturer of NAND based storage DRAM modules founded in Silicon Valley in 1991, headquarter was later moved to Taipei, Taiwan. ATP’s product line consist of Industrial grade products, such as SSD, SD / microSD memory cards, along with DRAM products that are used in business industries across Networking, Enterprise Mobility, Automotive industry, Military, IPC/Embedded Systems, Health care, Gaming and The Internet of Things (IoT). Intel's CMTL ( Computer memory test lab ), one of the largest third party testing lab for Intel server platforms, only recommended two memory modules companies to purchase motherboards in Taiwan, one noted to be ATP Electronics.[1]

History

2000-2010

  • In 2003, ATP was the first company to introduce 1 GB MultiMediaCard (MMC) to the mass-market.[2]
  • In 2007, ATP introduced The GPS PhotoFinder, a device to automate adding location data on JPEG image file convenient for Geotagging.[3][4][5][6][7][8][9] The geotagging device was unique for its time and received news media coverage from the founder of Yahoo Tech David Pogue, while he was at The New York Times,[10][11] further media coverage from NBC News,[12] CNBC[13] at CES 2008. The product also won The Taiwan Excellence Award, dated as the world's smallest GPS data logger for geotagging.[14]
  • Also in 2007, ATP partners with Susan G. Komen for the Cure and launch a campaign to support cancer cure, a percentage of the sales from Petito USB drives were donated to organization, education and cancer treatment projects worldwide.[15][16]
  • In 2008, partnered with American Forests, the EarthDrive USB was made from Polylactic acid and was debuted as the World's first bio-recyclable USB flash drive.[17][18][19][20][21]
  • In 2009, ATP partnered with Sesame Street to introduce Sesame Street Video USB drive for children,[22][23] the collaboration product was also introduced as a fundraising program, proceeds were utilized for before and after school care programs of elementary school sites in the Santa Clara District.
  • In 2010, ATP designed an SLC NAND-based SSD that can directly plug into the USB header of a motherboard.[24]

2011-Present

Starting 2011, ATP gradually shifted its business strategy towards the manufacture of industrial OEM suited memory products. Technology and manufacturing techniques were engineered and integrated into ATP's memory product lines for NAND Flash and Dram embedded modules to assure that Data integrity, longevity, endurance and Data security were met for its adapted business applications and hosting environment.[citation needed]

Products

ATP Electronics manufactures two main memory product type :

Partnership

ATP Electronics had strategic partnership with Samsung, Toshiba and Micron Technology.[26] In 2015, ATP Electronics partners with Micron to continue support of legacy DRAM modules. From the collaboration, ATP will support Micon’s DRAM modules (SDR/DDR) and its associated services to customer base that cannot be migrated from their current hosting platforms.[27]

Association

To develop and design compliant memory solution standards for associated industries applications, ATP Electronics is the board of directors for SD Association.[28] In addition, leading member of Serial ATA International Organization,[29] as well as members of JEDEC,[30] Intel IoT Solutions Alliance[31] and CompactFlash Association[32]

Offices

Founded in the United States, ATP Electronics is now headquartered in Taipei, Taiwan, with branch offices operational in India, USA, Germany, China and Japan. Manufacturing, testing and validation facility is also stationed in Taiwan, Kaohsiung.[33]

See also

References

  1. ^ "The Business Journal", CMTL Honors Intel® Advanced Memory Testing Program Lifetime Achievement Recipients, 16 November 2012
  2. ^ "ebscohost", The Super-Sized Flash Wars Rage On, March, 2004[dead link]
  3. ^ "CNET", GPS gadget aims to ease geotagging, 14 January 2008
  4. ^ "Digital Trends", ATP PHOTO FINDER GPS GEOTAGGER, 25 March 2008
  5. ^ "GIZMODO", Geotagging Photos on a Budget: ATP GPS Gadget Does It Like a Card Reader, 16 January 2008
  6. ^ "PC MAG", Geotagging GPS Gadgets, 15 May 2008
  7. ^ "Softpedia", ATP's GPS PhotoFinder mini Makes Geo-Tagging Easy, Sep 3, 2008
  8. ^ PHOTOVIDEOi, "'Geotag' your photos". 2008. p. 17.
  9. ^ Organize Your Digital Life: How to Store Your Photographs, Music, Videos, and Personal Documents in a Digital World 2009. p. 90.
  10. ^ "The New York Times", Same Old Electronics Show, With Some Intriguing New Ideas, 10 January 2008
  11. ^ "The New York Times", A slew of great ideas at Consumer Electronics Show, 9 January 2008
  12. ^ "NBC News", GPS adds dimension to online photos, 20 January 2008
  13. ^ "CNBC", The Camera That Knows Where It Is, 26 June 2008
  14. ^ ""Taiwan Excellence", Taiwan Excellence Award, Retrieved 10 May 2016". Archived from the original on 25 June 2016. Retrieved 10 May 2016.
  15. ^ "Softpedia", The ATP Petito USB Drive Goes Pink to Fight Cancer, 24 September 2007
  16. ^ "Gizmodo", ATP Petito Turns Flash Drives Pink, Nuzzles Up to Breast Cancer Foundation, 18 September 2007
  17. ^ "CNET", Recycle a USB drive, plant a tree, 15 January 2008
  18. ^ "PC MAG.COM", ATP EarthDrive: First Recyclable USB Drive, 17 May 2008
  19. ^ "PC WORLD",5 Eco-Friendly Gadgets, 29 February 2008
  20. ^ "NBC News", Great green tech gifts for everyone, Retrieved 16 May 2016
  21. ^ "Mashable",16 Sustainable Gifts for the Eco-Minded Techie, 22 November 2011
  22. ^ "Licensemag", Recycle a USB drive, Big Bird, Elmo to Land on USB Drives from ATP, 15 March 2010
  23. ^ news-8715.html "Tomsguide", How Pulling Elmo's Head Apart is a Good Thing, 9 November 2010
  24. ^ "TechCrunch", ATP SSD connect to the USB header on your motherboad (sic), 23 April 2010
  25. ^ "ATP website
  26. ^ "Bloomberg", Company Overview of ATP Electronics, Inc., 3 May 2016
  27. ^ "ElectronicsWeekly", Micron legacy SDR/DDR modules live on at ATP, 17 August 2015
  28. ^ "SD Association", Executive Members, 13 April 2016
  29. ^ "SATA-IO", Membership Listing, Retrieved 7 June 2016
  30. ^ "JEDEC", Member List, 13 April 2016
  31. ^ "Intel", ATP Electronics Inc., 13 April 2016
  32. ^ "CompactFlash Association", Member List, 13 April 2016
  33. ^ "ATP Electronics", About ATP, 13 April 2016