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Naomi Achu

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Naomi Achu
Naomi Achu in Atoghu-print dress at the 2020 Grammy Awards, January 26, 2020
Background information
BornBamenda, Cameroon
Genresrap
Occupationsinger
Years active2009–present

Naomi Achu is a Cameroonian singer, rapper, and songwriter. She is best known for “Alhadji,” which was played in the eighth season of Big Brother Africa.[1] Naomi is credited with being among the forerunners of Cameroonian pop music, particularly in the diaspora. She goes by the moniker “Queen of Bamenda.”

Early life

Hailing from Bamenda, the capital of Cameroon's Northwest Region, Naomi was born Fruh-Ngwing Achu to a family of eight; she is the last of six children. Her father was a diplomat to the Cameroonian Embassy in London, and her mother was an educator of primary and secondary school children; both parents are currently retired. Naomi started writing songs when she was nine years old. She attended Saker Baptist College in Limbe and Baptist High School in Buea (both in Cameroon’s Southwest Region), where she had her earliest chances at singing. She was also a back-up vocalist for recording artists at M1 Studios, also in Buea. For a while Naomi was the automated voice for MTN Cameroon.[2]

Music career

Naomi moved to the United States in 2004, determined to pursue a professional singing career. By the time she released her first record, an EP called No Boundaries, in 2009, she had started rapping. She displayed more of this skill the following year in a track called “Africans,” which is an African remix of “Hold Yuh” by Jamaican reggae singer Gyptian. Also in 2010 she released the Camerican Dream mixtape as a third of Cameroonian trio Avin-u C, which also features male singer Eddy B. and male rapper H.Bolo.[3]

Her performance during the 2011 African Festival of Boston won her a rave review from Globe Correspondent, Siddhartha Mitter, prompting him to write "Maryland-based Achu is a cosmopolitan polymath: A gifted rapper and poised R&B singer, she was born in Cameroon and raised there and in the United Kingdom before coming here. Unabashedly pop with an inspirational streak, her sound finds a balance between African dance-floor exhortations and a global club feel."[4]

On July 23, 2011, Naomi released her debut solo album (and second record), Positive Energy, under her Tribal Invasion record label. Its best-known song is “Alhadji,” in which she deceives men of wealth. “Alhadji” steadily became Naomi’s signature hit. It was played on one of the episodes of Big Brother Africa’s eight season (Big Brother Africa 8, also known as Big Brother Africa: The Chase). Additionally, “Alhadji” scored Naomi a Best Blues/Pop award nomination by the World Music & Independent Film Festival, and its video held the number one spot on Afrotainment’s Top 10 program for several weeks. Positive Energy is also notable for containing “Suffer Don Finish,” which features Congolese musician Awilo Longomba.

Positive Energy immensely raised her profile in the Afro pop world. She performed alongside Congolese singer-songwriter Fally Ipupa at a pre-party for the 2011 BET Awards. She also opened for Nigerian musician Timaya at the 51st Nigerian Independence concert in Dallas, Texas named after him.[5] On February 24, 2012, Naomi performed at the Smithsonian's African Art Museum as part of the “African Underground” event in celebration of Black History Month.[6]

On July 28, 2012, Naomi won the Best Female Artist award at the inaugural Cameroon Entertainment Awards.[7] On November 8, 2014, she won the African Female Musician of the Year award at the inaugural DMV African Entertainment Awards.[8]

In preparation for her follow-up album in 2016, Naomi has released three singles: “Wa Fun Mi Shuga” (or “Suga”) on October 7, 2012; “It’s My Life” on December 21, 2013; and "Busy Body" on December 19, 2015.[9] Naomi finally released her sophomore album, Long Live the Queen, on April 30, 2016.[10] "Busy Body" in particular won Naomi a 2016 N.E.G.A. Award (NExt Generation Award) for Best Female Artist,[11] as well as an AFRIMA (All Africa Music Awards) 2016 Award for Best Female Artiste in Inspirational Music.[12]

Influences

Naomi draws inspiration from artists from a vast array of genres. They include Angelique Kidjo, Whitney Houston, Michael Jackson and Janet Jackson, Mary Mary, Makoma, Mary J. Blige, Kirk Franklin, Lauryn Hill, and Erykah Badu.

Other

In addition to running her own label, Naomi is founder and CEO of International Nurses for Africa. She got a Bachelor of Science in Nursing from Marymount University in 2010.

Discography

EPs

No Boundaries (2009)

Albums

  • Positive Energy (2011)
  • Long Live the Queen (2016)

Singles

  • “Alhadji” (2011)
  • “Wa Fun Mi Suga” (2012)
  • “It’s My Life” (2013)
  • “Busy Body” (2015)
  • "Gbagbe" featuring Skales (2016)
  • "Shower Your Blessings" feat. Pardon C (2017)[13]
  • "Bill Collector" (2020)

Guest Appearances

  • "Soldier" by Eddy Bee (2018)
  • "Somebody" by Peter Jericho (2020)

References

  1. ^ "Naomi Achu’s Music Video: Alhadji." Golden Icons. August 30, 2015. Retrieved February 28, 2016.
  2. ^ "Thinking outside the box. Dynamic artist & role model with Positive Energy: NAOMI ACHU." DUNIA Magazine. December 14, 2011. Retrieved February 29, 2016.
  3. ^ "To the Discovery of Naomi Achu." Culture Bene. October 30, 2011. Retrieved February 14, 2014.
  4. ^ "Lineup spans many countries, genres." The Boston Globe. July 15, 2011. Retrieved February 28, 2016.
  5. ^ "Timaya Celebrates 51st Nigerian Independence at Dallas Concert." Trendy Africa. October 2, 2011. Retrieved February 14, 2014.
  6. ^ "Black History Month Events" Proskauer. Retrieved February 14, 2011.
  7. ^ "CEA: Full Results Published." Tip Top Stars. August 10, 2012. Retrieved February 14, 2014.
  8. ^ "Exclusive! DMV African Entertainment Awards 2014." Rarolae. Retrieved February 21, 2015.
  9. ^ "VIDEO: Naomi Achu – Busy Body" Talk Media AFRICA. January 2, 2016. Retrieved March 2, 2016.
  10. ^ "Naomi Achu Announces 2016 Album Release: Long Live The Queen #LLTQ." PRLog. Retrieved May 22, 2016.
  11. ^ "RW Exclusive: Red Carpet Photos From The 2016 N.E.G.A Awards In Maryland-USA." Rhodie's World. August 16, 2016. Retrieved October 22, 2016.
  12. ^ "2016 All Africa Music Awards (AFRIMA) Winners List." AFRIMA. Retrieved January 22, 2017.
  13. ^ "Shower Your Blessings (feat. Pardon C) - Long Live the Queen - Naomi Achu". Deezer. Retrieved 1 January 2017.