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Bee Free Honee

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Bee Free Honee
InventorKatie Sanchez
Inception2012[1]
Websitebeefreehonee.com[dead link]

Bee Free Honee is an apple-based vegan alternative to honey that achieved recognition and funding from Shark Tank.[2] Produced from apples, lemon juice, and cane sugar, it can be used as a replacement for honey in recipes.[3] The product can be consumed by young children[4] and by people with an allergy to honey.[5] In 2019, the company went out of business.[6]

History

The product was accidentally developed in 1999 by Katie Sanchez while she was making apple jelly.[7] The company was established in 2012,[1] with a production facility in River Falls, Wisconsin.[8] After being featured on Shark Tank in February 2016,[2] sales quadrupled and the company moved production from Wisconsin to Texas.[1]

Company co-owner Melissa Elms claims that by not using bees for production, the product is beneficial to honeybee populations, which she says are often exposed to unsuitable environments in commercial production.[9]

Products

The main ingredients in Bee Free Honee are apple juice, cane sugar, and lemon juice.[4] Flavored variations include ancho chile, mint, and slippery elm.[4] The products were most often sold in stores that specialize in organic/natural foods, including H-E-B, Sprouts Farmers Market, Vitamin Cottage Natural Grocers, Wegmans, and Whole Foods Market.[1][9]

Bee Free Honee was featured at the Specialty Food Association's Summer Fancy Food Show in 2016[10] and Winter Fancy Food Show in January 2017.[11]

References

  1. ^ a b c d Jacqueline Dowland (September 28, 2016). "Local entrepreneur showcasing her product, Bee Free Honee, on CNBC's 'Shark Tank tonight". Killeen Daily Herald. Retrieved March 19, 2017.
  2. ^ a b "Shark Tank: Episode 17 – Watch Season 7 Episode 17". ABC. February 12, 2016. An entrepreneur from Philadelphia hopes the Sharks don't take a bite out of him while pitching a smart plate containing food-recognition technology that could solve all your dieting problems; two energetic women from Minneapolis, MN and Waco, TX have created a sweetener that tastes just like honey, but not made by bees.
  3. ^ Katie Lally (September 18, 2016). "Bee Free Honee Update- What Happened After Shark Tank". Gazette Review. Retrieved March 18, 2017.
  4. ^ a b c Jessica Gay (May 4, 2016). "Interview: Bee Free Honee's environmentally friendly 'honey'". foodbev.com. Retrieved March 22, 2017.
  5. ^ Mallory Carra (February 12, 2016). "Where To Get Bee Free Honee, The 'Shark Tank' Treat With No Sting". Bustle. Retrieved March 19, 2017.
  6. ^ Emily (2019-09-25). "A Leader in Calling for Pollinator Rights | Bee Free Honee". exploreveg.org. Retrieved 2020-06-15.
  7. ^ "About us – Bee Free Honee". beefreehonee.com. Archived from the original on 2017-03-15. Retrieved March 19, 2017.
  8. ^ Beth Dooley (October 13, 2016). "Plymouth woman enjoys sweet success with faux honey after 'Shark Tank'". Star Tribune. Retrieved March 22, 2017.
  9. ^ a b Hannah Sentenac (February 8, 2017). "Honey Isn't Vegan, but These Alternatives Are Better for Bees". Paste. Retrieved March 22, 2017.
  10. ^ Monica Watrous (July 5, 2016). "Honey heats up at Summer Fancy Food". Food Business News. Retrieved March 22, 2017.
  11. ^ "Spicy, Sweet, Creamy, Crispy All in One: Taste Innovations at Specialty Food Association's 2017 Winter Fancy Food Show". PR Newswire. January 24, 2017. Retrieved March 22, 2017.