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Advmaker

From Wikipedia, the free encyclopedia
Advmaker
Type of site
Advertising network
Available inRussian, English
URLadvmaker.net
CommercialYes
RegistrationRequired
Launched2008; 16 years ago (2008)
Current statusActive

Advmaker is an affiliate program of Internet advertising in Runet, which has about 17,000 advertising spaces, covering more than 100 million visitors, which are three billion page views per month.[1] It is intended for webmasters and site owners who wish to place advertising on their web projects, and advertisers.

History

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The advertising network Advmaker was founded in April 2008,[2] and a year later it hit the top 50 sites in Russia (23rd place),[3] Ukraine (28th place),[4] Belarus (32nd)[5] and Kazakhstan (25th place).[6] In 2010, according to a published «Google» ranking, the company entered the top 1000 sites worldwide.[7] In 2014, the company takes part in the ranking of the second annual award RACE Awards 2014 in the category «breakthrough of the year in the lead generation market»[8] and in October the 3rd -4th, is a Wi-Fi sponsor of the marketing and affiliate programs exhibition Russian Affiliate Congress & Expo (RACE ).[9]

In 2015, the company according to the results of the analytical research project Ruward: Track ranked first among the eight major players in the Russian Internet banner networks: Advmaker, Kadam, ADSkape, Post Banners, Propellers Ads, AdForse, Traffic.ru.[10][11]

Requirements for webmasters

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Before putting all the websites on the Internet, they are moderated. Website owners who are members of Advmaker, earn an income for clicks or impressions. Payments are made once a month. Any site that complies with the laws of any country and targets a Russian-speaking audience can join the advertising network. To participate, the site must meet the following criteria: have at least 500 unique visitors per day, receive more than 3 visits per person, and have Russian traffic comprising more than 50% of the total traffic.[12] An additional point is that a website, created on a free hosting Narod.ru and others, for example Ucoz may become a member of Advmaker, there are also a referral system in the ad network and scheduled payments are made twice a month.[13]

Requirements for advertisers

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The minimal advertising budget should be five thousand rubles. The website should not contain pop-under (click-under) ads, erotic materials, viruses, or other malicious scripts. The content must be unique, and the site cannot be hosted on a free hosting service.[14]

Types of advertising

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  • Clickunder
  • Slide banners
  • Web banner
  • Top Scroll
  • Preloader banners
  • Video banners
  • Mobile redirect
  • Branding

Clients

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Such large companies as Yandex, mail.ru, Google, Lingualeo, Svyaznoy, MeGoGo etc. cooperate with Advmaker.[1] Also the company has been bootstrapping online games for more than 6 years, among which are Wargaming, Panzar, Zzima.com, Bigpoint, Nival, Gaijin Entertainment and others.[15] According to the statistics, Advmaker attracted 4,217,515 players for 20 of its largest customers in 2013, and in 2014, it was planned to attract more than six million players. The company covers approximately 10% of the online gaming market in Russia.[16]

References

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  1. ^ a b "Тест-драйв. Advmaker". billznaet.ru. 2014-04-08. Archived from the original on 2014-06-25. Retrieved 2014-08-03.
  2. ^ "О компании". advmaker.net. Retrieved 2014-08-03.
  3. ^ "Рейтинг популярности сайтов России 2009, ТОП-100". sarafannoeradio.org. 2009-12-29. Archived from the original on 2014-07-12. Retrieved 2014-08-03.
  4. ^ "Топ-50 самых посещаемых сайтов Украины". rbc.ua. 2010-03-23. Retrieved 2014-08-03.
  5. ^ "100 самых популярных сайтов Беларуси". arafannoeradio.org. 2010-05-18. Archived from the original on 2014-08-08. Retrieved 2014-08-03.
  6. ^ "Топ-100 сайтов, популярных у казахстанцев". profit.kz. 2010-03-17. Retrieved 2014-08-03.
  7. ^ ВИТАЛИЙ ПЕТЛЕВОЙ (2010-05-31). "Google всех подсчитал". rbcdaily.ru. Retrieved 2014-08-04.
  8. ^ "Advmaker участвует в номинации второй ежегодной премии RACE Awards 2014". advmaker.net. 2014-07-04. Archived from the original on 2014-08-08. Retrieved 2014-08-03.
  9. ^ "Cпонсорами RACE выступят профессионалы в области интернет-рекламы Advmaker!". race-expo.ru. 2014-07-10. Retrieved 2014-08-05.
  10. ^ "Исследование популярности систем баннерной рекламы Рунета 2015". track.ruward.ru. Archived from the original on 2015-04-02. Retrieved 2015-03-23.
  11. ^ "Исследование популярности систем баннерной рекламы (развлекательный сегмент) Рунета 2015". cossa.ru. 2015-03-19. Retrieved 2015-03-23.
  12. ^ "Условия приема". advmaker.net. Retrieved 2014-08-03.
  13. ^ "Интервью с Advmaker: мы лучше AdSense и РСЯ". kurilo.pro. 2014-05-24. Archived from the original on 2014-08-04. Retrieved 2014-08-03.
  14. ^ "Условия приема". advmaker.net. Retrieved 2014-08-03.
  15. ^ "Наши клиенты". advmaker.net. Retrieved 2014-08-03.
  16. ^ "Как привлечь 5 миллионов игроков в онлайн-игры". cossa.ru. 2014-05-08. Retrieved 2014-08-03.
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