Dutch Bros. Coffee
 | This article includes a list of general references, but it lacks sufficient corresponding inline citations. (April 2012) |
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| Company type | Privately held |
|---|---|
| Industry | Drive-thru restaurants Restaurants Retail coffee Retail beverages |
| Founded | Grants Pass, Oregon (February 12, 1992) |
| Founder | Dane Boersma Travis Boersma |
| Headquarters | , U.S. |
Number of locations | 233[1] |
Area served | Western United States |
| Products | Whole bean coffee Made-to-order beverages Bottled beverages Merchandise Smoothies |
| Services | Coffee |
| Revenue |  US$78 million (FY 2010)[2][needs update] |
| Website | www |
Dutch Bros. Coffee is a privately held drive-through coffee chain headquartered in Grants Pass, Oregon, United States, with company-owned and franchise locations throughout the western United States. Dutch Bros. is the country's largest privately held, drive-through coffee chain,[3] with 233 stores in 7 western U.S. states.[4]
History
Dutch Bros. was founded on February 4, 1991[5] by brothers Dane and Travis Boersma, third-generation dairy farmers in Grants Pass, Oregon. They bought an espresso machine and experimented with a hundred pounds of coffee in their empty milk house in Grants Pass. After a month of handing out free samples to friends and family, the duo began serving up mochas and lattes at a pushcart set up in downtown Grants Pass. They named their company Dutch Brother's [sic] Coffee Company, or Dutch Bros. Over the next few years, permanent kiosks opened in other parts of the city, including a coffeehouse a few blocks from the original stand.
Menu
Dutch Bros. roasts all their own coffee, a three-bean blend sourced from direct relationships with El Salvadorian, Brazilian, and Colombian coffee plantations. Flavored coffee drinks are made from ingredients such as Torani syrups, a blend of Dutch Chocolate milk, Oregon Chai, Pacific soy milk, and Harney & Sons teas.[6] In October, 2014, the company announced the release of Dutch Bros. Single-Serve Cups compatible with Keurig-style brewers.[7]
Franchising
Dutch Bros. franchising is available to existing franchisees and employees only. An employee or franchisee must meet certain requirements before being able to apply for a franchise.[8]
Media
November 15, 2013's CBS Undercover Boss the cofounder Travis Boersma went undercover in his stores and to one of their El Salvadorian plantation suppliers, El Olvido plantation, which supplies them with roughly 25% of their coffee beans.
Charitable causes
In October 2009, co-founder Dane Boersma died of Lou Gehrig’s disease. In his honor, all locations annually donate one designated day's proceeds to the Muscular Dystrophy Association. In 2013, $271,579 was donated to MDA for research and family services funding.[1] The company also participates annually in a "Buck for Kids Day," when part of the proceeds benefits regional nonprofit organizations. In 2011, over $93,000 was raised for this cause. In addition to specific causes, 1% of gross sales is invested into the community by each retail location. Another cause Dutch Bros. raises money for is Breast Cancer Awareness.
See also
References
- ^ a b "Dutch Bros. Coffee Offering DB Single Serve Cups". dutchbros.com.
- ^ Goldfield, Robert (July 29, 2011). "Oregon private companies take wild ride". Portland Business Journal. Retrieved 2014-06-13.
- ^ http://dutchbros.com/AboutUs/
- ^ Dutch Bros. Coffee Offering DB Single Serve Cups
- ^ "Tactics: Dutch Bros. Rejects The Corporate Grind". OregonBusiness.com. Retrieved 2013-02-21.
- ^ "Dutch Bros. Coffee | Drive-Thru Coffee | Company Information". dutchbros.com. Retrieved 2012-11-02.
- ^ Dutch Bros. Coffee Offering DB Single Serve Cups
- ^ Culverwell, Wendy (August 14, 2014). "How Dutch Bros. grew from a pushcart in Grants Pass to a $150M coffee mainstay". Portland Business Journal. Retrieved 15 August 2014.
External links
- Portland Business Journal Honors 40 Under 40, The Portlander, February 18, 2010
- Dutch Bros.' Sales Increase in 2009; 10 New Stores Projected for 2010, press release via Business Wire
- Dutch Bros. coffee gives back with Buck for Kids Day, Eureka Times-Standard, December 9, 2009
- Dutch Bros. Coffee Injects Some "Dutch Luv" Into the Traditional French Press, a November 10, 2008 press release via marketwire.com
- "Grants Pass, Ore.-Based Coffee Firm Expands at its Own Pace" Medford Mail Tribune, November 30, 2005.
- Notice of Type II Decision Site Development Review (SDR) 2007-00001, from the official website of the City of Tigard, Oregon
- Dutch Bros. from Lane PR, Dutch Bros. public relations firm
- CNBC Article CNBC Article on "America's Fastest Growing Coffee Chains"