Her store's name is a combination of the names of three of her daughters, Jemima, Lola and Domino, who is also a singer. Jemima Kirke wore a Geminola wedding gown in the season one finale of Girls. The shows' writer Lena Dunham worked there during her college years.
It is frequented by such TV personalities as Sarah Jessica Parker, and pieces have been included in her show Sex and the City, other celebrity customers include Nicole Kidman, and Courtney Love Singer/model Kemp Muhl mentions Geminola as being one of her fashion inspirations. Model Daisy Lowe mentions a piece she got from Geminola in a Vogue (magazine) article.
The clothing has been used in fashion spreads in the magazines Vogue, Teen Vogue, Elle, and others. In June 2013 the store was featured in a piece in Teen Vogue featuring the sisters, Domino, Lola, and Jemima modeling the clothing. The music in this piece is by Domino. It was mentioned in The Village Voice as being a bright spot in the West Village.
- press photos from Geminola
- http://entertainment.timesonline.co.uk/tol/arts_and_entertainment/music/article6844201.ece www.timesonline.co.uk
- www.time.com "something old, something new"
- "Life in the village is dying"