Lotto (song)

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"Lotto"
Lotto logo.png
Single by EXO
from the album Lotto
ReleasedAugust 18, 2016
Format
Recorded2016
GenreK-pop, R&B, synthpop
Length3:09
LabelS.M. Entertainment
Songwriter(s)
Producer(s)LDN Noise
EXO singles chronology
""Monster""
(2016)
"Lotto"
(2016)
""Dancing King""
(2016)
Music video
"Lotto" (Korean Ver.) on YouTube
"Lotto" (Chinese Ver.) on YouTube

"Lotto" is a song recorded by South Korean boy group EXO for the repackaged edition of their third studio album Ex'Act. It was released in Korean and Chinese versions by S.M. Entertainment on August 18, 2016.

Background and release[edit]

Produced by LDN Noise, "Lotto" is described as "hip-hop" song enhanced by the heavy Auto-Tune with the lyrics about a man feeling so lucky, like he won the lottery after meeting the girl he loves.[1] The song was released on August 18 together with the repackage album. Exo began performing the song on South Korean music TV shows on the following day.[2]

Music video[edit]

The Korean and Chinese music videos for "Lotto" were released on August 18, 2016. The music video described as a "casino theme" like music video and opens with the sound of a slot machine. Apart from Exo's performing the song's high-powered choreography, it also shows scenes of the members gambling, watching cock fights, burning piles of money, and other risk-driven activities before they and a female co-star are taken down by a S.W.A.T. team.[3] The Korean version was the tenth most-watched K-pop music video on YouTube in 2016.[4]

Promotion[edit]

EXO began performing the song on South Korean music television programs on August 19. Member Kai was absent from promotional activities due to an injury he sustained during the concert tour.[5] "Lotto" was deemed "unfit for broadcast" by KBS, MBC and Mnet, thus was promoted with modified lyrics under the alternative title "Louder" on these TV channels.[6]

Commercial performance[edit]

"Lotto" debuted at number two on the Gaon weekly digital chart[7] and at number one on the Billboard World Digital Songs chart.[8] The song went on to win first place seven times in total on South Korean weekly music television shows.

Charts[edit]

Sales[edit]

Region Sales
South Korea (Gaon)[12] 433,633
United States (RIAA)[13] 8,000

Accolades[edit]

Music program awards[edit]

Program Date
M Countdown (Mnet) August 25, 2016
September 1, 2016
Music Bank (KBS) August 26, 2016
September 2, 2016
Inkigayo (SBS) August 28, 2016
September 4, 2016
Show Champion (MBC) August 31, 2016

References[edit]

  1. ^ "LDN Noise Grow Louder: British Producers on EXO's New Single 'Lotto' & 'Changing' K-Pop". Fuse. Retrieved 2017-03-02.
  2. ^ koreaportal (2016-08-18). "EXO is Back On The Track with The MV Release of 'Lotto'". koreaportal. Retrieved 2017-03-02.
  3. ^ "EXO Scores Second No. 1 on World Digital Songs With 'Lotto'". billboard.com. Retrieved 2017-03-02.
  4. ^ "2016년 전 세계에서 가장 많이 본 K-Pop 뮤직비디오 Top10은?". 인터넷판 (in Korean). December 21, 2016. Retrieved March 3, 2017.
  5. ^ Jung Ji-won (August 17, 2016). "엑소 카이, 리패키지 활동서 못본다…"부상 회복 전념"". Xsports News (in Korean). Retrieved August 17, 2016.
  6. ^ Moon Wan-sik (August 17, 2016). "엑소, KBS·MBC→'라우더' SBS '로또'로 활동". Star News (in Korean). Retrieved August 17, 2016.
  7. ^ "Gaon Digital Chart, Week 34, 2015". Gaon Chart (in Korean). Korea Music Content Industry Association. Retrieved August 28, 2016.
  8. ^ Benjamin, Jeff (September 6, 2016). "EXO Scores Second No. 1 on World Digital Songs With 'Lotto'". Billboard. Prometheus Global Media. Retrieved September 8, 2016.
  9. ^ "2016 Gaon Digital Chart – Week 34". Gaon Music Chart (in Korean). Retrieved 2017-03-02.
  10. ^ "World Digital Songs: Sep 10, 2016 – Billboard Chart Archive". Billboard. Billboard. October 8, 2016. Retrieved 2017-03-02.
  11. ^ "Gaon Digital Chart – August, 2016". Gaon Music Chart (in Korean). Retrieved 2017-03-02.
  12. ^ Cumulative sales for "Lotto":
  13. ^ Benjamin, Jeff (June 14, 2016). "EXO Earns First No. 1 on World Digital Songs With 'Monster'". Billboard. Prometheus Global Media. Retrieved June 14, 2016.