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Loud Lary Ajust is a Quebec hip-hop group, originating in Montreal, Canada. The group is comprise of rappers Loud (Simon Cliche Trudeau), Lary Kidd (Laurent Fortier-Brassard), and Ajust (Alex Guay), from which they derive their name. The group is known for using French, English, and franglais in their music, often switching mid-sentence. The band is signed to the independent Quebec label Audiogram. In September 2016 the group announced on Facebook that they would be disbanding for an unknown amount of time, in order to focus on their solo careers.

Biography

Early Beginnings

Loud and Lary Kidd began rapping at aged 14, releasing two projects before the age of 17. In 2010, they met Ajust, who would become the third member of their group. Their first song released under the name Loud Lary Ajust was titled David Blaine, for which a music video was produced.

Gullywood (2012)

The first album, titled Gullywood, was composed in 10 months and was released free online through Bandcamp. The album comprised 11 songs, and focused on themes close to the artists. It was quickly heralded as an instance classic of Quebec rap music, with some news outlets suggesting that it would reinvent the identity of Montreal rap.

Following the release of the album, Loud Lary Ajust played a number of music festivals in Quebec, such as FrancoFolies, Pop Montréal, Osheaga, the Festival d'été de Québec, and the Festival de musique émergente. The group opened for artists such as Big Boi, Snoop Dogg, and Canadian rapper Classified.

GullyPlus (2013)

In January 2013, a new song was published on the website La Presse, which was subsequently featured on the group's second EP. In June 2013, the song O.N.O (One Night Only) was released, afterwards being featured as the first song of the album GullyPlus.

The second album of Loud Lary Ajust included collaborative efforts with Montreal musicians Yes McCan (of Dead Obies) and Kaytranada, among others.

Blue Volvo, Ondulé, and hiatus (2014-2016)

On January 13, 2014, [[La Presse] announced that the group had joined the Quebec record label Audiogram, which at the time was generally not associated with rap musicians. It was through Audiogram that Loud Lary Ajust released their third album, titled Blue Volvo on October 21, 2014. The title makes reference to the car which played an important role in adolescence of the group's members.

In April 2016, the group released the EP Ondulé.

In September 2016, the group announced on Facebook that they would be separating.