|Industry||Food and soft drinks, retail|
|Area served||Southeast Europe|
|Key people||Ivica Todorić (CEO)|
|Revenue||EUR 3.634 billion (2011)|
|Operating income||EUR 0.751 billion (2011)|
|Divisions||Retail Group, Food Group, Business Group|
Agrokor (Croatian pronunciation: [âɡrokoːr]) is the largest privately held company in Croatia. Originally founded in 1976 as a company producing flowers and flower seedlings, it greatly expanded their operations in the following decades by acquiring a number of large companies in Croatia and Southeast Europe. The Agrokor group currently has almost 40,000 employees, and had an annual sales revenue of EUR 3.6 billion in 2009. This made Agrokor the biggest company in Croatia in terms of sales revenue and placed it 18th in Deloitte's annual list of the 500 biggest Central European companies.
Agrokor's core businesses are the production and distribution of food and drinks and retail, and over the years the group acquired several large Croatian companies in those sectors:
- Jamnica - the largest water bottling company in Croatia, established in the 1830s and acquired by Agrokor in 1992.
- Zvijezda - the largest cooking oil and margarine factory in the country, established in 1916 by Samuel David Alexander and acquired in 1993.
- Konzum - the largest supermarket chain in the country which operates over 600 stores in Croatia, Bosnia and Herzegovina and Serbia. Originally founded as "Unikonzum" in 1957, the company was acquired by Agrokor in 1994
- Ledo - the largest ice cream and frozen food manufacturer in Croatia, established in 1976 and acquired in 1994.
- PIK Vrbovec - the largest meat manufacturer in the country, acquired in 2005.
- Belje - the largest agricultural company in the country, acquired in 2005.
- Tisak - the largest chain of newsstands in the country and the biggest retailer of newspapers and tobacco products. Agrokor acquired a 54 percent majority stake in Tisak in 2007.
In recent years, Agrokor also acquired or founded a number of companies in the region, including the Serbian ice cream manufacturer Frikom, watter bottling companies Sarajevski kiseljak (in Bosnia and Herzegovina) and Fonyodi (in Hungary) and others. The company is aiming for a takeover a Slovenian Mercator, which is the biggest retail chain not just in Slovenia, but also throughout the Balkan region, with over a 2000 stores.
For approaching international capital markets, Agrokor had to receive a rating by a rating agency as this is a must to give potential investors a benchmark. Without the ratings of Standard & Poor's and Moody's, Agrokor could not have issued two major bonds (one at the end of 2009 about 400 million, one in 2011 about 150 million). In April 2012, Standard & Poor’s also revised the outlook on Agrokor's ‘B’ rating to positive from stable.
Some of the Agrokor's acquisitions of the state owned companies were or still are being investigated by Croatian authorities as illegal or inadequately transparent.
Agrokor is officially considered by the Croatian market regulator Croatian Competition Agency (Croatian: Agencija za zaštitu tržišnog natjecanja, AZTN) to enjoy privileged position on Croatian market that does not serve the interests of both Croatian businesses and Croatian consumers. The regulators will delay any legal action before 2013 when Croatia is expected to join EU.
- "About us". Agrokor. Retrieved 31 October 2010.
- "Deloitteova lista 500 najvećih: Agrokor i dalje predvodi hrvatske uspješnice". Nacional (in Croatian). 9 September 2010. Archived from the original on 18 September 2010. Retrieved 31 October 2010.
- "Od 20. rujna Čakovečki mlinovi d.d., Istraturist d.d. i Konzum d.d. u indeksu CROBEX" (in Croatian). Zagreb Stock Exchange. Retrieved 31 October 2010.
- Video of Hrvoje Habus, Director for Strategy and Capital Markets, Agrokor d.d. October 2011
- Agrokor's revised rating
- Marinko Petković (13 September 2011). "HEP, HT, Agrokor i Ina najveći monopolisti" [HEP, HT, Agrokor and INA are control the largest monopolies]. Vjesnik (in Croatian). Archived from the original on 14 June 2012. Retrieved 8 January 2012.