I Love It (Icona Pop song)

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"I Love It"
Single by Icona Pop featuring Charli XCX
from the album Icona Pop and This Is... Icona Pop
Released 9 May 2012 (2012-05-09)
Format Digital download
Recorded 2012
Genre
Length 2:37
Label Ten
Writer(s)
Producer(s)
Icona Pop singles chronology
"Mind Your Manners"
(2012)
"I Love It"
(2012)
"We Got the World"
(2012)
Charli XCX chronology
"Nuclear Seasons"
(2011)
"I Love It"
(2012)
"You're the One"
(2012)

"I Love It" is a song by Swedish synthpop duo Icona Pop featuring British recording artist Charli XCX. It was released in May 2012 as a digital download in Sweden, where it peaked at number two on the singles chart. The song was added to their debut studio album Icona Pop, as well as their EP Iconic and their debut international album This Is... Icona Pop.[4]

The song received positive reviews from music critics, and publications Rolling Stone and Pitchfork included it on their year-end lists for 2012. The song went on to become Icona Pop and Charli XCX's first US hit, peaking at number seven on the Billboard Hot 100[5] and was certified double-platinum by the Recording Industry Association of America, denoting over 2 million copies sold in the United States. In July 2013, over a year after it was released elsewhere, the song charted at number 1 on the UK Singles chart. It has gone on to sell 4.3 million certified downloads.

Background[edit]

Singer Charli XCX co-wrote and recorded an earlier version of "I Love It".

The song was originally written by Charli XCX, whom Icona Pop met several times in London.[6] Swedish producer Patrik Berger sent Charli two beats, and she quickly wrote songs for each of them, one of which became "I Love It" and the other of which became her following single "You're the One".[7] However, she later stated that she knew she would not end up releasing it herself because she could not reconcile it with her sound.[8]

While recording "Good for You" with Icona Pop, Berger presented them with Charli's work on "I Love It".[9] Band member Aino Jawo said she felt a connection to the song because it mirrored her own experiences, and the line "You're from the 70s but I'm a 90s bitch" reminded her of an older man she had known.[10] Member Caroline Hjelt described Charli XCX's original demo as "more cute, in a way…really cool and cocky".[11] Icona Pop approached Swedish producer Style of Eye to make a rougher version of the track, telling him, "We want the punkiness. We want the 'fuck it' feeling."[9]

Composition[edit]

The song's chorus features all three singers shouting "I don't care / I love it" in unison.

Problems playing this file? See media help.

"I Love It" is set in common time with a tempo of 126 beats per minute. It is written in A♭ major, with an authentic cadence for the main chord progression.[12] Billboard critic Jessica Hopper defined the instrumental by its "swells of revving synths" and prominent sub-bass sounds.[13] Pitchfork writer Lindsay Zoladz commented that the song was "basically just two-and-a-half minutes of drop";[14] colleague Larry Fitzmaurice noted the track's maximalist approach fit the contemporary trends in electronic and pop music.[15]

The song's lyrics describe breaking up with an older boyfriend. In its chorus, Icona Pop and Charli XCX shout in unison "I don't care / I love it".[16] Critics compared the song's breakup narrative to Kelly Clarkson's 2004 single "Since U Been Gone",[14][17] and journalist Chuck Eddy wrote in a piece for Spin that the track's brattiness was similar to British band Shampoo.[18]

Release and promotion[edit]

"I Love It" was released in Sweden in May 2012. It entered the Swedish Singles Chart the following month at number 48, and after two months on the chart, the song peaked at number two for three consecutive weeks.[19] After its January 2013 appearance on an episode of Girls, the song performed better in digital downloads than it had upon initial release.[20] Ten days later it entered the Billboard Hot 100,[6] eventually climbing to number seven on the chart.[5] Jawo and Hjelt's first performance with Charli XCX happened in April 2013, after seeing her back stage at a South by Southwest showcase where both acts were playing.[21]

In June 2013, several cover versions of the song entered the UK Singles Chart, including one by vlogger Venus Palermo.[22] When Icona Pop released their version, it entered at the top of the chart, overtaking Robin Thicke's "Blurred Lines" featuring T.I. and Pharrell Williams.[23]

Critical reception[edit]

"I Love It" was met with positive reviews from music critics. The song placed 15th on The Village Voice‍ '​s 2012 Pazz & Jop list,[24] and it rose to eighth place the following year.[25] Pitchfork Media labeled it "Best New Music", calling the song "delectable, empowering, infinitely repeatable".[15] Pitchfork later listed the song number 50 on its "Top 100 Tracks of 2012" list.[17] Rolling Stone placed "I Love It" at number 35 on its year-end list, naming it "the Euro-slut club jam of the summer".[26] Amrit Singh for Stereogum described it as "fun",[1] Heather Phares commented Jawo and Hjelt "half-sung, half-shouted vocals and revved-up synths make the song inescapably catchy".[27]

Music video[edit]

The music video for "I Love It" was directed by Fredrik Etoall. The video was shot in a day by friends of the band while they were in Paris.[10] It shows Jawo and Hjelt playing a show for a crowd shouting the lyrics and dancing, with additional shots from backstage and an after-party.[28] It also includes outdoor shots of them wearing fringed jackets that they made.[10]

Usage in media[edit]

Following its 2012 release, "I Love It" gained media attention in the United States on the soundtrack for racing video game Need for Speed: Most Wanted and as the theme song for the MTV Jersey Shore spinoff Snooki & JWoww. Jawo and Hjelt were approached about using "I Love It" in the American series Girls, which they had watched while living in London. The song features in the January 2013 episode "Bad Friends", in a scene where main character Hannah Horvath dances in a nightclub after taking cocaine.[6] The song also appears in the Arrow episode "Vendetta."

The song was used in the March 2013 episode "Bring It On" of the CW show The Vampire Diaries, and it appeared in the 2013 film Ladies Man: A Made Movie. The song was heard in the trailers for the 2012 movie Fun Size,the 2013 movie The Heat starring Melissa McCarthy and Sandra Bullock and the 2013 movie Grown Ups 2, starring Adam, Sandler. It is also the theme tune and title track to TVI's Portuguese teen soap I Love It.[29] The song is also featured in commercials for the Samsung Galaxy S4 and ecommerce site ShoeDazzle.[30][31] The song appears in dance video games Just Dance 2015 and Dance Central Spotlight as DLC, Icona Pop tweeted about it's appearance in the former game and Charli XCX played the same game with a blogger; both giving praise to its appearance in the game.

It was used as the ringtone of the main character played by Kevin Costner in the film 3 Days to Kill.

The characters of Glee covered "I Love It" for the fourth season finale "All or Nothing".[32] In July 2013 American rock band Titus Andronicus posted an eight-minute cover with added lyrics.[33] The same month, American singer Robin Thicke performed a stripped down cover version during a performance on BBC Radio 1's Live Lounge.[34] On 5 August 2013, the Sesame Workshop released a parody called "Me Want It (But Me Wait)", in which Cookie Monster struggles with self-control around cookies.[35]

Track listing[edit]

Charts[edit]

Sales and certifications[edit]

Region Certification Sales/shipments
Australia (ARIA)[77] 4× Platinum 280,000^
Austria (IFPI Austria)[78] Gold 15,000x
Belgium (BEA)[79] Gold 15,000*
Canada (Music Canada)[80] 4× Platinum 320,000^
Germany (BVMI)[81] 3× Gold 450,000^
Italy (FIMI)[82] 2× Platinum 60,000*
Mexico (AMPROFON)[83] Gold 30,000^
New Zealand (RMNZ)[84] Gold 7,500*
South Korea (Gaon Chart)[85]
Iconic EP version
87,650[86][87]
South Korea (Gaon Chart)[88]
Single version
95,498[86][87]
Sweden (GLF)[89] Platinum 40,000x
Switzerland (IFPI Switzerland)[90] Platinum 30,000x
United Kingdom (BPI)[91] Platinum 600,000^
United States (RIAA)[92] 2× Platinum 2,127,000[93]
Venezuela (APFV)[94] 2x Platinum 20,000^

*sales figures based on certification alone
^shipments figures based on certification alone
xunspecified figures based on certification alone

|}

Cover versions[edit]

In the absence of the original, many cover versions have charted in the UK. Some versions have even charted after the original had charted. American band Buckcherry covered the song, changing its lyrics from "I love it" to "say fuck it."[95]

Artist Peak position Reference
Loreen Harris 74 [96]
Venus Palermo 71 [22]
Remix Junkies 49 [97]
Remix Chix 61 [98]
New Music Masters 51 [99]

Release history[edit]

Region Date Format Label
Sweden 9 May 2012[100] Record Company TEN
United States 5 February 2013[100][not in citation given] Mainstream Airplay Atlantic/Big Beat Records
United Kingdom 21 June 2013[101] Digital EP Warner Records

References[edit]

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External links[edit]