One to Grow On
One to Grow On | |
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Starring | (Partial list) Byron Allen Jason Bateman Justine Bateman Kristine Blackburn Tempestt Bledsoe Thom Bray René Enríquez Kim Fields Michael J. Fox Soleil Moon Frye Michael Gross Estelle Getty Kadeem Hardison Valerie Harper Jackee Harry David Hasselhoff Joel Higgins Cherie Johnson Perry King Michael Landon Nancy McKeon Richard Moll Mr. T Sarah Purcell Charlotte Rae Alphonso Ribeiro Rick Schroder Dwight Schultz Michael Talbott Malcolm-Jamal Warner Lisa Whelchel Betty White Jaleel White Tina Yothers |
Country of origin | United States |
Production | |
Camera setup | Single-camera |
Running time | 2 min. |
Original release | |
Network | NBC |
Release | September 17, 1983 September 2, 1989 | –
One to Grow On is an educational public service announcement that broadcast during NBC's Saturday morning line-up from 1983 to 1989, when the network ran cartoons. The name is taken from the custom of putting an extra candle on a birthday cake as "one to grow on". One to Grow On focused on ethical and personal safety dilemmas and attempts to teach viewers how to solve them. The public service announcement appeared immediately after the end credits of NBC cartoons, such as ABC did with Schoolhouse Rock! and CBS with In the News.
The segments were hosted by the stars of NBC primetime series, including Michael J. Fox, Michael Gross, and Justine Bateman from Family Ties; Mr. T and Dwight Schultz from The A-Team; Soleil Moon Frye from Punky Brewster; David Hasselhoff from Knight Rider; Kim Fields, Nancy McKeon, Lisa Whelchel, and Charlotte Rae from The Facts of Life; Richard Moll from Night Court; Malcolm-Jamal Warner and Tempestt Bledsoe from The Cosby Show; Perry King and Thom Bray from Riptide; Joel Higgins and Rick Schroder from Silver Spoons; Kadeem Hardison from A Different World; Jackée Harry from 227; Estelle Getty and Betty White from The Golden Girls; and Michael Landon from Highway to Heaven.
Although many of the celebrities featured were from sitcoms or shows that kids were familiar with, René Enríquez from the adult oriented prime time show Hill Street Blues also hosted a segment specifically on how children should not be watching his TV show since it was broadcast too late, past a typical child's bedtime on a school night. Another special move was when pro athlete Ozzie Smith hosted a segment which revolved around the issue of usage of snuff, where Smith explained in his segment that he is not a user of snuff and it has nothing to do at all with baseball playing ability or the "image of the big leagues", and then-First Lady Nancy Reagan likewise hosted a 1986 segment encouraging kids to "Just Say No" to drugs and alcohol. A few segments featured a young Jaleel White as one of the child actors.
The public service announcements began with an animated sequence that leads into an animated TV on which an actor appears. After the actor introduced himself or herself (which, until 1986, was followed by a 30-second commercial), a live-action sequence appeared, in which a child faced an ethical dilemma. One to Grow On cut back to the actor, who explained to the viewer how to solve the problem. The child then either had to own up to the consequences of the action or make an effort to rectify the situation. The actor ended the segment by saying, "And that's One to Grow On."
One to Grow On was replaced by The More You Know in September 1989.