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Advanced Digital Broadcast
Company typePublic (SIX:ADBN)
IndustryTelevision
FounderAndrew Rybicki, Janusz Szajna, Krzysztof Kolbuszewski, Mariusz Walkowiak
HeadquartersGeneva, Switzerland
Key people
François Pogodalla, CEO
ProductsSet-top boxes
Digital Video Recorders
Interactive television
Number of employees
700+
WebsiteADB ADB Group

Advanced Digital Broadcast (ADB) designs and manufactures digital set-top boxes and related software for the digital television industry. The company has its global headquarters in Geneva, Switzerland and regional headquarters in Denver, USA and Taipei, Taiwan. The company’s main Research & Development facility is in Zielona Gora, Poland. ADB is a member of ADB Group, which is publicly listed on the Swiss stock exchange (SIX:ADBN). [1][2][3]

Founded in 1995, ADB initially focused on developing and marketing software for digital TV processors and expanded its business to the design and manufacture of digital TV equipment in 1997. The company sold its first set-top box in 1997 and today makes more than 30 models of set-top boxes. ADB has sold over 14 million devices worldwide [4] and has made over 200 patent applications.

ADB is a volume supplier of set-top boxes to cable, IPTV, satellite and terrestrial television service providers for both standard definition and high definition (HDTV) digital TV services.

Service provider customers include Eurocom, [5] HOT, [6] ITI (“n”), [7][8][9] Multimedia Polska, [10][11] Telefonica, [12] T-Kabel, and Telenet. [13][14][15] In countries with PayTV offers available in retail, such as Italy and Spain, ADB supplies set-top boxes under its i-CAN brand, or distributor’s brands. [16][17]

Since 1997, ADB has expanded its business globally and has established offices in Italy, Poland, Spain, Switzerland, Taiwan, Ukraine, the United Kingdom and the United States.

The Company employs over 700 people, of which 70% are in engineering functions. [18] ADB has close technical research links with a number of European universities and polytechnics including Warsaw University. [19]


History

In 1995 Advanced Digital Broadcast was founded by Andrew Rybicki with an initial focus on developing and marketing software for advanced digital TV processors.

In 1997 the business was expanded into the design and manufacture of digital TV equipment. ADB designed its first commercial set-to box, and established its dedicated R&D facility in Poland and corporate headquarters in Taiwan.

Between 1998 and 2000 offices were opened in Australia, and Spain, and ADB sold its one millionth set-top box.

In 2001 ADB announced the development of an open standard set-top box middleware solution based on the Multimedia Home Platform (MHP) specification and established its worldwide headquarters in Geneva, Switzerland. The company sold its two millionth set-top box.

In 2002 the company opened its Americas headquarters in Chicago (since moved to Denver). ADB was invited to supply digital TV technology for Poland's first MHP broadcast trial [20] and became the world's first set-top box provider to launch an MHP digital receiver, the i-CAN 3000, in Finland. [21]

In 2003 ADB delivered set-top boxes for the launch of digital terrestrial TV services in Italy, [22] announced the world’s first hybrid MHP Internet set-top box with terrestrial reception [23] and became the first company to supply the television industry with MHP-compliant set-top boxes. [24] The company received a German-Polish Innovation award and a Cable & Satellite International Product of the Year award for its i-CAN 3000 set-top box. [25]

In 2004 ADB deployed its i-CAN 2000T digital TV set-top box in the Italian market [26][27] and won two Cable and Satellite International Product of the Year awards for the ADB 3100TW hybrid IPTV/DVB-T set-top box. [28]

In 2005, ADB Group was floated on the Swiss Stock Exchange (SWX) [29] and ADB secured its first major IPTV contract to supply set-top boxes to Telefónica in Spain. [30] The company unveiled its first single-chip MPEG-4 AVC based set-top box, the ADB-7800TW.

In 2006 ADB introduced European-based manufacturing and shipped its eight millionth set-top box. [31] The company secured its first contract in Germany for the supply of digital IPTV set-top boxes to Hansenet. [32] ADB partnered with UK broadcasters the BBC, Channel 4, Five and ITV in the first HDTV field trial on the UK's digital terrestrial network. [33] ADB participated in a pilot with Italian broadcaster RAI for the world’s first HDTV transmission using MPEG-4 AVC video compression during coverage of the Winter Olympics from Turin, Italy. [34][35]

In 2007 ADB was selected by YES, a satellite TV provider in Israel, to supply set-top boxes for the launch of HDTV services. [36][37][38] Set-top boxes were supplied to Telefónica Chile for the launch of IPTV services [39][40] and to Multimedia Polska for the introduction of HDTV on digital cable. [41][42] The Company also signed a distribution agreement with Border States Electrics for the supply of IPTV set-top boxes to Independent Operating Companies in the United States. [43][44]

In 2008 ADB deployed its 12 millionth set-top box [45] and introduced tru2way™ certified set-top boxes for the interactive cable TV market. [46] ADB announced new deals for the supply of set-top boxes to HelloHD in Hungary, [47][48][49] the expansion of its distribution network in North America through a partnership with Graybar, [50] the supply of IPTV set-top boxes to Telekom Austria, [51][52] and the introduction of high-definition Digital Video Recorders at Télégèneve - naxoo. [53] The company partnered with Grundig to enable the launch of the first Norwegian Push Video on Demand (P-VOD) offering by RIKSTV. [54][55][56] During 2008 ADB won the Cable & Satellite International Product of the Year Award for Best Customer Premises Technology [57] and won a second IPTV World Series Award for Best IPTV Customer Premise Equipment technology. [58][59]

In 2009 ADB completed 1.5 million IPTV set-top box deployments [60] and announced set-top box deals with TFN Media [61] in Taiwan and Altibox in Norway and Denmark. [62] At the 2009 TV Innovation Awards, ADB was named ‘TV Innovator of the Year’ and received the award for best set-top box technology for its ADB-4820C set-back box. [63] The company demonstrated DivX compressed video and Internet applications including YouTube and FaceBook on television using a set-top box. [64]


Products

ADB designs and manufactures over 30 models of set-top box for digital TV service providers in Europe, Middle East and Africa, Asia-Pacific and the Americas. These products are designed for multiple purposes and include Standard-definition devices (e.g. ADB-2500W), High-definition devices (e.g. ADB-3810C), Digital Video Recorder (e.g. ADB-5810SX advanced high definition DVR), Digital Video Recorder with push VOD and home networking (e.g. ADB-5720CDX HD DVR), and set-top box with Internet/TV convergence (e.g. ADB-3810TW) . [65][66][67][68] [69]

The majority of ADB set-top boxes can be used to receive television services from different types of transmission networks simultaneously. [70][71][72] Set-top boxes with this capability are known in the television industry as hybrid set-top boxes. [73]

Set-top-box models support the specific physical reception and return-channel messaging requirements of the television transmission infrastructure where they will be deployed, such as cable, satellite, IPTV or digital terrestrial TV. Cable set-top boxes include a choice of return path such as V.92 modem for low-level two-way interactivity or, for high-speed two-way communications, an Ethernet interface or fully integrated DOCSIS® modem. Set-top boxes designed for U.S. cable operators are CableLabs® certified. [74][75] A selection of ADB’s set-top boxes include home networking capabilities using DLNA (Digital Living Network Alliance) [76] and UPnP (Universal Plug and Play) standards. [77]


References

  1. ^ Euromedia, August 2009, Global STB Survey
  2. ^ ADB website
  3. ^ ADB Group
  4. ^ ADB mid-period business update, October 2009
  5. ^ Rapid TV News, March 2009
  6. ^ Advanced-television.com
  7. ^ Broadband TV News
  8. ^ Euro Investor, October 29, 2009
  9. ^ Wall Street Online
  10. ^ Broadband TV News, May 11, 2007
  11. ^ CED Magazine, May 16, 2007, ADB supplying Polish MSO with iTV STBs
  12. ^ Digital TV Group, June 2005
  13. ^ Advanced Television, April 1, 2005
  14. ^ CED Magazine, May 1, 2009
  15. ^ Telenet annual report, December 31, 2005, p60
  16. ^ Euro Investor, October 29, 2009
  17. ^ Wall Street Online
  18. ^ SAT Kurier, March 2009
  19. ^ University of Warsaw, Faculty of Mathematics, Informatics and Mechanics, 2009
  20. ^ All Business, October 8, 2002, Poland runs first MHP tests in conjunction with ADB
  21. ^ DigiTV, June 2002
  22. ^ All Business, October 8, 2002
  23. ^ BNET, November 2003
  24. ^ BNET, November 2003
  25. ^ TMCnet.com, June 24, 2004
  26. ^ DVB-Scene, December 2004, 'Anything you can do', page 14
  27. ^ Advanced-television.com Advanced Television, June 28, 2004, ADB has released a new DVB-MHP DTT STB
  28. ^ ADB statement, May 2004
  29. ^ ADB website
  30. ^ Digital TV Group, June 2005
  31. ^ ADB website
  32. ^ Light Reading, May 12, 2006
  33. ^ BBC statement, June 2006
  34. ^ Broadcasting & Cable, February 2006
  35. ^ DVB, February 2006
  36. ^ Broadband TV News, September 11, 2007
  37. ^ Rapid TV News, March 2009
  38. ^ Digital TV Group, April 2009
  39. ^ CED Magazine, August 10, 2007
  40. ^ IPTV Industry, August 9, 2007
  41. ^ Broadband TV News, May 11, 2007
  42. ^ CED Magazine, May 16, 2007, ADB supplying Polish MSO with iTV STBs
  43. ^ CED Magazine, June 21, 2007
  44. ^ Advanced Television, February 27, 2007, ADB for ITI and Border States
  45. ^ ADB company statement, 2008
  46. ^ Light Reading, November 2008
  47. ^ Hello HD corporate statement, 2008
  48. ^ Endgadget HD, April 29, 2008
  49. ^ Cable 360 Net, April 28, 2008
  50. ^ Advanced TV, June 17, 2008, ADB expands in North America
  51. ^ Rapid TV News, March 2008
  52. ^ IPTV Watch, March 2008
  53. ^ Broadband TV News, December 18, 2008
  54. ^ Digital TV Europe, October 2008
  55. ^ Business Week, October 2008
  56. ^ nfosat, October 2008
  57. ^ SAT Kurier, March 2009
  58. ^ SAT Kurier, March 2009
  59. ^ European Communications, March 2009
  60. ^ SAT Kurier, March 2009
  61. ^ China Post, January 2009
  62. ^ IPTV News, September 2009
  63. ^ BE Magazine, October 2009
  64. ^ IBC Daily, September 11, 2009, p73
  65. ^ ADB website
  66. ^ Rapid TV News, March 2008
  67. ^ Broadband TV News, September 11, 2007
  68. ^ CED Magazine, August 10, 2007
  69. ^ China Post, January 2009
  70. ^ Advanced Television, October 26, 2009, ADB upbeat
  71. ^ Euro Investor, October 29, 2009
  72. ^ Wall Street Online
  73. ^ ABI Research, Worldwide Hybrid Set-Top Box Markets
  74. ^ ADB website
  75. ^ ADB website
  76. ^ Broadband TV News, September 12, 2009
  77. ^ Interactive TV Today, November 30, 2009
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