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Coordinates: 14°33′24″N 121°01′17″E / 14.55667°N 121.02139°E / 14.55667; 121.02139
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==Basketball teams==
==Basketball teams==
* [[Manila Beer Brewmasters]] ([[Philippine Basketball Association|PBA]], 1984-1986)
* [[Cobra Energy Drink Iron Men]] ([[Philippine Basketball League|PBL]], 2009-2010; [[PBA Developmental League|PBA D-League]], 2011]]
* [[Stag Pale Pilseners]] ([[Philippine Basketball League|PBL]], 1995-1996)
* [[Stag Pale Pilseners]] ([[Philippine Basketball League|PBL]], 1995-1996)
* [[Manila Beer Brewmasters]] ([[Philippine Basketball Association|PBA]], 1984-1986)


==References==
==References==

Revision as of 11:04, 25 September 2014

Asia Brewery, Inc.
Company typeSubsidiary
Founded1982
FounderLucio C. Tan, Sr.
HeadquartersMakati City, Philippines
Area served
Philippines
Key people
Lucio C. Tan, Sr. (Chairman)
Michael G. Tan (President)
ProductsBeer, non-alcoholic beverages
ParentLT Group, Inc.
Websiteasiabrewery.com

Asia Brewery, Inc. is a Philippines-based diversified beverage company owned by LT Group, Inc. (PSELTG), a publicly listed holding company of Lucio Tan, Sr.. The company is one of only two breweries currently operating in the Philippines. It also produces non-alcoholic beverages.

History

Asia Brewery, Inc. was established by Lucio Tan, Sr. in January 27, 1982 with the inauguration of its brewery in Cabuyao, Laguna and the launch of its first brand, Beer Hausen Pale Pilsen. This was followed by Manila Beer in 1985 and Beer Pale Pilsen in 1988. Beer Pale Pilsen (now, Beer Na Beer) was launched with much controversy.[1]

By 1992, the company inaugurated its second brewery at El Salvador, Misamis Oriental with a capacity of 2 million hectoliters of beer per annum. It also began diversifying its product line with the introduction of bottled water (Summit and Absolute), iced tea drinks (Pacific Sun), sport drinks (100Plus Isotonic Drink and Cobra Energy Drink) and alcoholic mixes (Tanduay Ice and Tanduay Black “alcomixes”). The company is also looking into expanding into the international market.[2]

International brands

The company currently brews Colt 45, Coors Original and Coors Light under license and distributes Asahi Super Dry.[3][4] In the past, it was a licensee brewer of Carlsberg (1987), Budweiser (1997) and Lone Star (1999) beers.

In 2007, the company became the Philippine bottler of Virgin Cola, through its subsidiary InterBev Philippines, Inc. until the closure of Virgin Cola.

In 2011, the company acquired Philippine distribution rights for Vitamilk soy milk from Thailand's Green Spot Company Ltd., with an option to manufacture the product under a joint-venture agreement given certain sales milestones. The following year, the company announced the establishment of ABI Pascual Foods, a joint-venture with Spanish company Grupo Leche Pascual to enter the yogurt market. The venture will initially import Cream Delight yogurt with the intention of putting up a yogurt manufacturing facility in the Philippines in two to three years.[5][6][7]

In March 2014, the company announced[8] it had acquired the license to manufacture and distribute the ready-to-drink version of Nestea, taking over from Coca-Cola Bottlers Philippines, Inc.

Breweries

Products

Basketball teams

References

14°33′24″N 121°01′17″E / 14.55667°N 121.02139°E / 14.55667; 121.02139