SM North EDSA

SM North EDSA

File:SM North EDSA Logo.jpg "We've got it all for you."
Location	EDSA, North Avenue, Quezon City, Philippines
Opening date	November 1985
Developer	SM Prime Holdings
Management	SM Prime Holdings
Owner	Henry Sy, Sr.
No. of stores and services	Over 900 shops and restaurants
No. of anchor tenants	25 (by 2008)
Total retail floor area	351,872 m²
No. of floors	five floors plus a basement and an upper basement
Parking	10,000 cars
Website	SM City North EDSA

SM City North EDSA is one of the biggest and first shopping malls in the Philippines and one of the biggest shopping malls in the world, the first major shopping complex established by Henry Sy and his company SM Prime Holdings, the largest retail corporation in the country. It is located at the intersection of North Avenue and Epifanio de los Santos Avenue (EDSA) in Quezon City, approximately a kilometre west of Quezon City Hall and 10 kilometres north of Makati City. Since its establishment in 1983, it has gone several major expansions and renovations, and features a bowling alley, food court, garden, entertainment center and 12-theatre cinema amongst the SM Hypermarket and its 820 specialty shops and restaurants. In 2006, Ayala created significant market competition the complex by constructing the TriNoMa shopping mall across North Avenue. The street between Trinoma and SM City North EDSA is very short, safe and crossable. It is similar to the street between Poveda and Robinsons Galleria. The mall is currently in development for expansion of the building. It is said that SM North's grand reopening will be at the first quarter of 2009.

History

The mall was inaugurated in November 1985, the first mall to be opened by SM. The mall was then composed of just the main building and outdoor parking areas. The carpark building was built soon after, with the lower floor of the building quickly converted into more enclosed mall space. The two-floor annex was built after, expanding the mall's floor area and providing space for a bowling alley and four more movie theaters. In July 2006, Annex 3 or better known as The Block was opened featuring the Hypermarket and an additional four movie theaters. According to Forbes Magazine, SM City North EDSA was ranked the 9th largest mall in the world in terms of GLA (Gross leasable Area).

Buildings

Main Building

The largest building of the mall. The Main Building features more than 500 shops and restaurants to enjoy. The main building features the eight SM Cinemas, Foodcourt, Department Store and Supermarket.

Annex Building

The annexes are the additional buildings built on 1990's. The building features additional 200 shops and restaurants and the bowling alley. SM Appliance Center, Hardware Workshop and World of Fun are also located on the annex building.

On the last quarter of 2006, SM Prime Holdings demolished the building, for a major facelift. The demolition of the building is the first step of SM Prime Holdings for a competition with another mall in front of SM North EDSA, TriNoma. The new annex will feature the Sky Garden and surprise anchors. SM Prime Holdings is eyeing the first or second quarter of 2009 for the opening of the new annexes.

The Block

The Block Building features senior anchors such as the Hypermarket and the Four Digital cinemas and junior anchors such as Fitness First, Our Home, Kultura Filipino and Toy kingdom. The mall also features international brands of shoes and clothes.

Anchors

SM Supermarket

Built on 1985, SM Supermarket is one of the first anchor tenants of the mall. Its stylish design attracts more than 80,000 visitors a day. The anchor is located near the '''''''''The Classic Savory Fastfood''''''' in front of Goldilocks. SM Supermarket in SM North EDSA is the main branch and flagship store of SM Supermarket, Inc.

SM Department Store

The SM Department Store is the most visited anchor in the mall. Slated from the basement to the third level of the mall, SM Department Store or sometimes called as Shoe Mart attracts more than 140,000 visitors a day and features The Quarter for Men, Women, Children and A Homeworld inside the anchor. It starts from the Upper Ground Floor up to the Third Floor.

SM Cinemas

SM Cinema-North EDSA is the first digitalized movie house in the Philippines and owned by the West Avenue Theaters Corporation built on 1987. SM Cinema is the leading movie theater operator in the country which contributed almost 60% of the ticket sales.

Recently, SM Leisure, Inc. opened the D-Cinema, the first clarity and digitalized cinema in the country. D-Cinema is quite similar to the IMAX Theater in the SM Mall of Asia. Some of the movies shown on the D-Cinema are Beowulf, I Am Legend, The Spiderwick Chronicles and Hannah Montana & Miley Cyrus: Best of Both Worlds Concert (film).

SM Bowling Alley

The bowling alley of the mall is the first X-lane bowling center in the Philippines which is located inside a major mall. The bowling center of the mall is strategically located on the annex building near the World of Fun. On the fourth quarter of the year 2006, SM demolished the building for a major renovation. On 2009, SM will open the building together with the re-launching of the SM Bowling Alley and Sky Garden.

SM Hypermarket

Located on the lower ground floor of The Block, SM Hypermarket is the additional anchor of the mall. The SM Hypermarket is similar to SM Supermarket, but offers a different kind of shopping experience.

Cyber Zone

Located at the rear, The Cyber Zone is the first shopping hub for gadget lovers. Along with almost 120 shops, The Cyber Zone is one of the destination for buying gadgets. The Cyber Zone has also a branch at the SM Megamall.

The Garden

The Garden is mainly located in front of the main building. The Garden features different varieties of plants. Coffee shops can also be found in The Garden. The Garden is also undergoing renovation and is said to be finished by the end of 2008.

Sky Garden

It is mainly located at the Annex building. The Sky Garden will feature a lagoon, an aviary, an amphitheater, cafes and several shops and restaurants.

Future plans

IMAX Theater

The IMAX Theater plan for SM North EDSA is recently confirmed by Ric Camaligan, Vice president of SM Leisures. The IMAX will be placed at the Cinema 4 of SM North EDSA The Block. SM alloted a P100 Million for IMAX Theaters in both North EDSA and Cebu. The IMAX theater in The Block, Mr. Camaligan said, would replace the current Cinema 4 which can seat 500 people. Once converted into an IMAX theater, the cinema would seat 400. The ticket price worth P350 to P500 same with the price in IMAX at SM Mall of Asia. The IMAX theater in The Block, SM City North Edsa is Now Open.

Redevelopment plan

As of December 2007, The redevelopment plan for SM North EDSA is on the halfway to complete the mall. SM announced that the new SM City North EDSA will opening soon on 2009. They're still planning if they will change the name of the mall. The redevelopment of SM North EDSA will be a big competition with TriNoma along SM North EDSA. SM Prime also confirms that SM North will surpass the GFA of the SM Mall of Asia Complex, making it the country's largest mall. They have bought the DSWD government owned-lands such as the Golden Acres which homes abandoned elderly citizens of the country and Quezon City Science High School for their expansion.

Gallery

• The Block
  The Block
• SM City Classic Main Mall
  SM City Classic Main Mall
• 
  The Block
• 
  The Block Atrium
• 
  Entertainment Plaza
• 
  Main Mall Atrium
• 
  Cinema Complex
• CyberZone and Carpark Plaza
  CyberZone and Carpark Plaza
• 
  Hypermarket
• 
  Supermarket
• 
  Appliance Center
• 
  Department Store

See also

• SM Prime Holdings
• SM Mall of Asia
• SM Megamall
• SM City Santa Rosa

Bibliography

• Pocock, Emil (2007-01-10). "World's Largest Shopping Malls". American Studies at Eastern Connecticut State University: Shopping Mall Studies. Eastern Connecticut State University. Retrieved 2007-02-15. {{cite web}}: Check date values in: |date= (help)

External links

• SM Department Stores. Official website.
• SM Prime Holdings. The official website of the parent company.
• SM Supermarket. The official website of SM Supermarket
• Worlds Largest Shopping Malls by Forbes Magazine