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Amaarae

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Amaarae
Background information
Birth nameAma Serwah Genfi
BornAccra, Ghana
Genres
Occupations
  • Singer
  • songwriter
Years active2010–present
Labels
  • Sad Saints Angry Angels
  • Golden Child
  • Platoon
  • 0207
  • Interscope
  • Golden Angel
Websiteamaaraemusic.com

Ama Serwah Genfi, known professionally as Amaarae, is an Ghanaian singer known for her work around representation of gender and race in music.[1][2] After collaborating with local artists and putting out a few non-album singles, she released her debut EP, Passionfruit Summers,[3] in 2017.

In 2020 Amaarae released the song "Sad Girlz Luv Money" featuring Moliy on her debut album The Angel You Don't Know.[4] In 2021 the song was remixed with a feature from Kali Uchis, and became a popular song on social media, streaming platforms, and charted globally.[5]

Early life

Amaarae was born in Accra, Ghana to Ama Bawuah and Kwadwo Boateng Genfi and was raised between Atlanta, United States and Accra, Ghana.[6] She is the eldest of two children. Amaarae wrote her first song at the age of 13.[7] During her teenage years, she enjoyed watching music videos and said that one of her most vivid memories was watching the music video for the Kelis song "Young, Fresh n' New". She recalls Kelis' unique expression being an inspiration for her.[8]

During high school, she started making mixtapes. By the age of 17, she took up an internship at a music studio. At a tertiary institution, she undertook voice training and honed her songwriting skills while studying English literature. She returned to Ghana in June 2017.[6]

Career

Amaarae released her debut project Passionfruit Summers[9][10][11] in 2017. The album features the song "Fluid", which was complemented by a music video.[12]

Amaarae was named one of Apple Music Africa's Favourite New Artists in April 2018[6][13][14][15] and later that year became an Apple Music Beats 1 featured artist[16] for her debut project Passionfruit Summers which she released through her independent record label, Golden Child LLC on November 30, 2017.[17] In November 2018 she performed with Teni, Boj of DRB LasGidi and Odunsi at ART X Lagos, an art fair in Lagos, Nigeria.[18]

Amaarae has also been acknowledged for her style and fashion sense.[19][20] In 2018, she was featured in Vogue Magazine online in an article on four women across the globe with buzz haircuts[21][22] and was mentioned as one of Vogue online's Top 100 Style Influencers of 2018. She was nominated as Artist of the Year at the Glitz Style Awards in Ghana.[23][24][25] She has also patronized Ghanaian fashion brand Free The Youth.[26]

On March 23, 2019, Amaarae was chosen to perform at the first Boiler Room event in Accra alongside La Meme Gang (A Collective comprising Nxwrth, RJZ, KwakuBS, Darkovibes, Kiddblack and $pacely) and rapper Kwesi Arthur.[27][28][29][30]

Amaarae has since collaborated with Stonebwoy, Kojey Radical, M3NSA, Santi, Blaqbonez, Buju, Odunsi, B4bonah.[10] In 2019, she collaborated with the Nigerian singer-songwriter Wande Coal.[31]

On November 12, 2020, Amaarae released her debut studio album, The Angel You Don't Know. Owen Myers of Pitchfork wrote that it "crackles with innovation, a pacesetter at a time when industry bigwigs are waking up to the long-held truth that Africa is setting the global tempo for pop music."[32]

In May 2022, Amaarae, together with Black Sherif, Stonebwoy and Smallgod met Kendrick Lamar when he visited Ghana and held a private album listening party in Accra for his new album, Mr. Morales & The Big Steppers.[33]

Discography

Studio albums

List of studio albums, with selected details
Title Details
The Angel You Don't Know
  • Released: November 12, 2020
  • Label: Golden Child

EP

List of EPs, with selected details
Title Details
Passionfruit Summers[34]
  • Released: November 30, 2017
  • Label: Golden Child
  • Formats: Digital download

Singles

List of singles
Title Year Peak chart positions Certifications Album
US
[35] 		CAN
[36] 		IRE
[37] 		NLD
[38] 		NZ
[39] 		SWE
Heat.
[40] 		SWI
[41] 		UK
[42] 		WW
[43]
"Spend Some Time"
(featuring Wande Coal)[44] 		2019 — — — — — — — — — Non-album singles
"Like It"[45] — — — — — — — — —
"Leave Me Alone"[46] 2020 — — — — — — — — — The Angel You Don't Know
"Fancy"[47] — — — — — — — — —
"Sad Girlz Luv Money"
(with Moliy featuring Kali Uchis) 		2021 80 48 28 55 29 11 18 29 26
Year Title Album
2017 Whoa! (AYLØ featuring Amaarae) Insert Project Name
On Me (Dex Kwasi featuring Amaarae) Non-album single
2018 Pepper Dem (Stonebwoy featuring Amaarae) Epistles Of Mama
Rapid Fire (Santi featuring Amaarae) Mandy & The Jungle
Hectic (Odunsi featuring Amaarae) rare.
SDI (M3NSA featuring Amaarae) Non-album single
2019 Platinum Sex (Mina featuring Amaarae) Flight Paths
Like Water (Gafacci featuring Amaarae) Tash BNM
Settle Down (Santi featuring Amaarae) Mandy & The Jungle
Shame (B4bonah featuring Amaarae) B4Beginning
Sugar (Kojey Radical featuring Amaarae) Cashmere Tears
Mewu (Ground Up Chale featuring Twitch & Amaarae) We Outside (Y3 Wo Abonten) Vol. 1
Too Bad (featuring Show Dem Camp and TEMS) The Palmwine Express
2020 Still Dey Inside (OIEE & M3NSA featuring Amaarae)
Follow My Lead (FRIDAY NIGHT CRU featuring Tessellated and Amaarae)
Count On Me (Blessed featuring Amaarae) Music Is The Medicine
2021 Bling (Blaqbonez featuring Amaarae & Buju) Sex Over Love

Nominations

Year Event Category Recipient/Nominated Work Result Ref
2021 Vodafone Ghana Music Awards Record of the Year Amaarae – Fancy Nominated [49]
Best Music Video of the Year Nominated
2022 The Headies Awards Best West African Artiste of the Year Amaarae Nominated [50]

References

  1. ^ "Gay sex is banned – so Ghanaians dance against homophobia". SowetanLIVE. Retrieved June 17, 2020.
  2. ^ "The interview we forgot to document – CRTL+ ALT+DEL Amaarae". Harmattan Rain. January 3, 2019. Retrieved June 17, 2020.
  3. ^ "Passionfruit Summers". Genius. Retrieved November 30, 2017.
  4. ^ "Sad Girlz Luv Money - Amaarae". songfacts.com.
  5. ^ "Amaarae Dazzles Fans With Much-Anticipated Video For Hit 'SAD GIRLZ LUV MONEY'". okayafricasite. Retrieved May 26, 2022.
  6. ^ a b c "Amaarae". nataal.com. Retrieved June 17, 2020.
  7. ^ "Discover: Amaarae, The Sex-Positive Ghanaian Neo-Soul Star". Konbini. Retrieved October 4, 2018.
  8. ^ "Ghanaian pop star Amaarae: 'I'm presenting black women as deities'". The Guardian. January 1, 2021. Retrieved July 20, 2021.
  9. ^ "Passionfruit Summers". Genius. Retrieved November 30, 2017.
  10. ^ a b "Amaarae". nataal.com. Retrieved June 17, 2020.
  11. ^ "Amaarae's New Music Video for 'Fluid' Is a Beautiful Masterpiece". OkayAfrica. June 12, 2018. Retrieved June 17, 2020.
  12. ^ "I just want people to have sex with my music". Globe Trotter Mag. Retrieved July 9, 2019.
  13. ^ "Amaa Rae releases new song titled 'Fluid'". Ghana Web. Retrieved June 10, 2018.
  14. ^ "Amaarae: a refreshing Afro Fusion voice". B&FT Online. Retrieved June 16, 2018.
  15. ^ "AMAARAE". BlankPaperz. Retrieved May 11, 2019.
  16. ^ "APPLE MUSIC'S "BEATS 1" STREAMS HOUR-LONG SPECIAL ON AFRICAN MUSIC". Native Mag. Retrieved December 14, 2018.
  17. ^ "Amaarae's New Music Video for 'Fluid' Is a Beautiful Masterpiece". OkayAfrica. June 12, 2018. Retrieved June 17, 2020.
  18. ^ "ODUNSI, TENI THE ENTERTAINER, AMAA RAE FOR ART X LIVE! 2018". Native mag. Retrieved October 26, 2018.
  19. ^ "The variant colours of Amaarae". Pan African Music. Retrieved October 22, 2019.
  20. ^ "#PodcastsOnLive: Amaarae premieres Wande Coal-featured song on Live 91.9 FM". Live FM. Retrieved May 21, 2019.
  21. ^ "4 Women Around the Globe Prove Why the Buzz Cut Is Bold and Beautiful". VOGUE. Retrieved September 5, 2018.
  22. ^ "#Emergers2019: The Bio of the Warrior Princess, Amaarae". Kuulpeeps. Retrieved October 23, 2019.
  23. ^ "FULL LIST OF WINNERS: 2018 Glitz Style Awards [+ event images]". EnewsGh. Retrieved September 3, 2018.
  24. ^ "2018 Glitz Style Awards: Becca Beats KiDi & Amaarae To Emerge Artiste Of The Year". GH Gossip. Retrieved September 2, 2018.
  25. ^ "Glitz Awards 2018: Becca flaunts wedding ring in Shatta Michy's face". GH Page. Retrieved September 2, 2018.
  26. ^ "Ghana is now". The FADER. Retrieved June 17, 2020.
  27. ^ "TRUE MUSIC AFRICA: GHANA". Boiler Room. Retrieved March 3, 2019.
  28. ^ "DJ Mic SMith, Vision DJ, Kwesi Arthur, Amaarae to headline Boiler Room and Ballantine's TRUE MUSIC AFRICA". YFM Ghana. Retrieved February 20, 2019.
  29. ^ "Boiler Room is coming to Ghana". Music in Africa. Retrieved February 21, 2019.
  30. ^ "DIASPORA DISTINS: ANTONIA ODUNLAMI WITH AMAARAE". Worldwide FM. Retrieved June 28, 2019.
  31. ^ ""Spend Some Time" Amaarae ft. Wande Coal". Notion. May 22, 2019. Retrieved June 17, 2020.
  32. ^ "Amaarae: The Angel You Don't Know". Pitchfork. Retrieved November 23, 2020.
  33. ^ "Stonebwoy displeased with reactions to meeting with Kendrick Lamar - MyJoyOnline.com". www.myjoyonline.com. May 17, 2022. Retrieved May 17, 2022.
  34. ^ "Essentials: Amaarae's Debut, 'Passionfruit Summer', Is a Plush Dreamy-Eyed Project". Native Mag. Retrieved December 4, 2017.
  35. ^ "Kali Uchis Chart History: Billboard Hot 100". Billboard. Retrieved November 16, 2021.
  36. ^ "Kali Uchis Chart History: Canadian Hot 100". Billboard. Retrieved November 16, 2021.
  37. ^ "IRMA – Irish Charts". Irish Recorded Music Association. Retrieved November 16, 2021.
  38. ^ "Amaarae & Moliy feat. Kali Uchis – Sad Girlz Luv Money Remix". dutchcharts.nl (in Dutch). Retrieved November 20, 2021.
  39. ^ "NZ Top 40 Singles Chart". Recorded Music NZ. November 15, 2021. Retrieved November 13, 2021.
  40. ^ "Veckolista Heatseeker, vecka 45". Sverigetopplistan. Retrieved November 13, 2021.
  41. ^ "Amaarae & Moliy feat. Kali Uchis – Sad Girls Luv Money Remix". hitparade.ch (in Swiss High German). Retrieved November 15, 2021.
  42. ^ "Amaaarae featuring Moliy chart history | full Official Chart History | Official Charts Company". officialcharts.com. Retrieved November 15, 2021.
  43. ^ "Kali Uchis Chart History: Billboard Global 200". Billboard. Retrieved November 23, 2021.
  44. ^ "You Should Really Listen to Amaarae's New Single 'Spend Some Time' Featuring Wande Coal". OkayAfrica. Retrieved May 22, 2019.
  45. ^ "Amaarae explores the unknown in her 'Like It' video". The Fader. Retrieved October 10, 2019.
  46. ^ "Leave Me Alone by Amaarae on Amazon Music". Amazon. Retrieved December 1, 2021.
  47. ^ "Fancy by Amaarae on Amazon Music". Amazon. Retrieved December 1, 2021.
  48. ^ "British certifications – Amaarae". British Phonographic Industry. Retrieved August 14, 2021. Type Amaarae in the "Search BPI Awards" field and then press Enter.
  49. ^ "FULL LIST: Vodafone Ghana Music Awards releases 2021 nominations". CitiNewswroom. April 4, 2021. Retrieved April 5, 2021.
  50. ^ "Headies Awards: Amaarae, Gyakie, KiDi and Nektunez nominated". GhanaWeb. May 25, 2022. Retrieved May 25, 2022.
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