ProSiebenSat.1 Media
It has been suggested that SBS Broadcasting Group and Talk:ProSiebenSat.1 Media#Merger proposal be merged into this article. (Discuss) Proposed since November 2007. |
Company type | Public |
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ISIN | DE000PSM7770 |
Industry | Media |
Founded | October 2nd 2000 |
Headquarters | Unterföhring, Germany |
Key people | Guillaume de Posch, CEO |
Products | Television, Radio, Magazines |
Revenue | 2.1 billion Euro (2006) |
Number of employees | 2,976 (2006) |
Website | English homepage German homepage |
ProSiebenSat.1 Media AG is a media conglomerate, which owns the popular German broadcasting stations ProSieben, Sat.1, Kabel 1, N24, 9Live. Until recently it also owned sonnenklar TV, which was sold to BigXtra in September 2005).
ProSiebenSat.1 programs had low ratings because of inconvincing marketing efforts. So ProSiebenSat.1 was bought by the American media tycoon Haim Saban for approximately 700m Dollar. After Saban lost interest in the company because the programs could not compete with Bertelsmann's channels RTL, Vox and Super RTL and started an auction to sell the company. Possible bidders were Axel Springer AG, Dogan Group of Turkey, Permira / Kohlberg Kravis Roberts and some others like Goldman Sachs / APEX. The Axel Springer AG's bid was rejected by a federal competition commission, "Bundeskartellamt", because of the influence of Springer in Germany's media who owns already the nations most selling tabloid BILD and Die Welt. So on Thursday, December 14 2006, a report from Germany's Handelsblatt that the winner of the bid was the consortium of Permira/KKR. A possible bidder for the company was Silvio Berlusconi, owner of Mediaset and former Italian prime minister. On June 27th 2007 ProSieben bought SBS Broadcasting for the total sum of 3.3 billion euros in cash. SBS was also owned by Permira/KKR.
The headquarters is located in Unterföhring, a suburb of Munich in Bavaria.
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